Updated: September 11, 2025

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Best Small Business Insurance: Key Takeaways

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The Hartford offers the best small business insurance overall with a 4.7 out of 5 rating and the most affordable rates nationwide.

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The best small business insurance coverage type to buy typically is general liability insurance, but the right pick for you depends on your industry, firm size and location.

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When buying business insurance, we recommend deciding on coverage beforehand, researching companies thoroughly and getting plenty of quotes.

Best Small Business Insurance Companies

The Hartford is our pick for the best small business insurance with a rating of 4.7 out of 5 due to its great balance of affordability and service. In our study, we also found that NEXT (4.6 out of 5), Nationwide (4.48 out of 5) and Simply Business (4.48 out of 5) and Thimble (4.45 out of 5) are top commercial insurance options to consider depending on your policy type need and industry.

The Hartford4.704.804.554.70
NEXT Insurance4.604.314.704.80
Nationwide4.484.354.554.61
Simply Business4.484.444.154.90
Thimble4.454.554.044.33

Find Insurance for Your Business

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Best General Liability Insurance For Small Businesses

The overall best general liability insurance for small businesses nationwide is offered by the Hartford who is both the top pick and most affordable for the coverage type. Nationwide solidifies itself as the next best commercial insurance provider with a superior customer service reputation over other providers, although at a higher premium than competitors.

The Hartford4.644.624.554.70
Nationwide4.484.354.554.61
Simply Business4.454.374.154.90
Thimble4.454.504.044.33
NEXT Insurance4.444.134.704.80

Best Workers Comp Insurance For Small Businesses

Next and The Hartford tie for the best workers comp insurance company for small business. Even so, the right pick for you will depend on what you value most. The Hartford is best option for those looking for the most affordable public liability coverage while NEXT performs better when it comes to overall customer service reputation.

NEXT Insurance4.584.424.704.80
The Hartford4.584.514.554.70
Simply Business4.504.564.154.90
Coverdash4.474.484.134.80
Progressive Commercial4.464.664.054.33

Best Professional Liability Insurance (E&O) For Small Businesses

If you want the best balance of affordability and customer experience, NEXT Insurance is the top small business insurance option for professional liability. However, if you value low pricing for E&O business insurance the most, The Hartford is a better option.

NEXT Insurance4.734.704.704.80
The Hartford4.704.844.554.70
Simply Business4.514.504.154.90
Progressive Commercial4.444.634.054.33
Coverdash4.444.434.134.80

Best BOP Insurance For Small Businesses

Small businesses looking for the top option for BOP insurance will find the best luck with The Hartford for coverage. While this is the case, if you value customer service above all else, NEXT is the better overall small business insurance option while still offering competitive rates.

The Hartford4.724.794.554.70
NEXT Insurance4.504.184.704.80
Nationwide4.464.304.554.61
Thimble4.424.624.044.33
Simply Business4.424.334.154.90

Best Small Business Insurance Company Reviews

To give you a more detailed look at the best business insurance, we've broken down our what stands out about our top three picks, who should choose each company and who shouldn't.

Company Image

The Hartford

Best Small Business Insurance Overall

MoneyGeek Rating
4.7/ 5
4.8/5Affordability
4.6/5Customer Experience
4.7/5Coverage Options
  • Average Monthly Rate

    $85
  • Average Annual Rate

    $1,024
  • Customer Service Survey Score

    4.7/5 (1st)
  • Claims Process Survey Score

    4.5/5 (1st)
Company Image

NEXT

Best Small Business Customer Experience

MoneyGeek Rating
4.6/ 5
4.3/5Affordability
4.7/5Customer Experience
4.8/5Coverage Options
  • Average Monthly Rate

    $100
  • Average Annual Rate

    $1,199
  • Digital Experience Survey Score

    4.8/5 (1st)
  • Likelyhood To Recommend To Others Score

    4.8/5 (1st)
Company Image

Simply Business

Best Small Business Insurance Coverage Selection

MoneyGeek Rating
4.5/ 5
4.4/5Affordability
4.2/5Customer Experience
4.9/5Coverage Options
  • Average Monthly Rate

    $97
  • Average Annual Rate

    $1,162
  • Digital Experience Survey Rating

    4.5/5 (3rd)
  • Customer Service Survey Rating

    4.0/5 (6th)

Best Small Business Insurance By Industry

At the by industry scale, The Hartford still comes out on top as the best small business insurance company. While this is the case, the provider does not win for every area of business and NEXT, Coverdash, Simply Business, biBerk and Nationwide could suit you better.

Below we summarize how each of these small business insurance companies rank proportionally to how many industries they won:

  1. The Hartford: They are the best business insurance provider in 42 industries, particulary for those in pet, tech, and contract work.
  2. NEXT Insurance: NEXT wins as the best business insurer in 23 industries and is top option to those in lawn/landscaping businesses, professional services, and hospitality-based areas.
  3. Nationwide: The company wins 7 industries overall with its best offerings standing out for retail, restaurant and construction related businesses.
  4. Simply Business: 3 industries are best covered by Simply Business's insurance products and is the ideal option if you are a startup, a spa owner or an electrician.
  5. Coverdash: While they only win two industries for the best business insurance coverage, food company owners will find the right coverage with them for a good price.
  6. biBerk: biBerk is the best option for insurance coverage only for veterinary businesses nationwide.
AccountantsThe Hartford111
Ad AgencyThe Hartford111
Auto RepairNationwide111
AutomotiveNEXT Insurance111
BakeryThe Hartford111
BarberNEXT Insurance111
Beauty SalonNEXT Insurance111
Bounce HouseThe Hartford111
CandleNEXT Insurance111
CannabisThe Hartford111
CateringNEXT Insurance111
CleaningNEXT Insurance211
Coffee ShopCoverdash121
Computer ProgrammingThe Hartford111
Computer RepairNEXT Insurance111
ConstructionNationwide111
ConsultingThe Hartford111
ContractorThe Hartford111
CourierThe Hartford111
DJNEXT Insurance111
DaycareThe Hartford111
DentalNEXT Insurance111
Dog GroomingThe Hartford111
DroneThe Hartford111
EcommerceNEXT Insurance111
ElectricalSimply Business121
EngineeringNEXT Insurance111
ExcavationThe Hartford111
FloristNEXT Insurance111
FoodCoverdash121
Food TruckNEXT Insurance111
Funeral HomeThe Hartford111
GardeningNEXT Insurance111
HVACThe Hartford211
HandymanThe Hartford111
Home-based businessThe Hartford111
HospitalityNationwide111
JanitorialNEXT Insurance111
JewelryThe Hartford111
Junk RemovalThe Hartford111
Lawn/LandscapingNationwide111
LawyersThe Hartford111
ManufacturingThe Hartford111
MarineThe Hartford111
MassageNationwide111
Mortgage BrokerThe Hartford111
MovingThe Hartford111
NonprofitThe Hartford111
PaintingThe Hartford211
Party RentalThe Hartford111
Personal TrainingThe Hartford111
Pest ControlThe Hartford111
PetThe Hartford111
PharmacyThe Hartford111
PhotographyNEXT Insurance111
Physical TherapyThe Hartford111
PlumbingThe Hartford111
Pressure WashingThe Hartford111
Real EstateNEXT Insurance111
RestaurantNationwide111
RetailNationwide111
RoofingNEXT Insurance111
SecurityNEXT Insurance111
Snack BarsThe Hartford111
SoftwareThe Hartford111
Spa/WellnessSimply Business121
Speech TherapistThe Hartford111
StartupSimply Business121
Tech/ITThe Hartford111
Tech/ITNEXT Insurance111
TransportationThe Hartford111
TravelThe Hartford111
Tree ServiceNEXT Insurance111
TruckingThe Hartford111
TutoringNEXT Insurance111
VeterinarybiBERK112
Wedding PlanningNEXT Insurance111
WeldingThe Hartford111
WholesaleThe Hartford111
Window CleaningThe Hartford111

Best Small Business Insurance by State

At the state level, NEXT Insurance comes out on top as the best small business insurer with top rankings in 34 out of 50 states and The Hartford is the next in line with wins in 16 out of 50 states. However, both providers tie in multiple states including Illinois, Indiana, Kentucky, Maryland, Montana, Nebraska, Nevada and Wisconsin. The Hartford tends the be the most affordable small business insurance provider overall even in states where it does not the top overall option, but NEXT wins out in many areas due to its superior customer service and industries covered.

AlabamaThe Hartford123
AlaskaNEXT Insurance212
ArizonaNEXT Insurance312
ArkansasNEXT Insurance312
CaliforniaNEXT Insurance312
ColoradoThe Hartford123
ConnecticutNEXT Insurance412
DelawareNEXT Insurance312
FloridaNEXT Insurance312
GeorgiaThe Hartford123
HawaiiNEXT Insurance212
IdahoNEXT Insurance412
IllinoisNEXT Insurance512
IllinoisThe Hartford123
IndianaNEXT Insurance412
IndianaThe Hartford123
IowaThe Hartford123
KansasThe Hartford123
KentuckyNEXT Insurance412
KentuckyThe Hartford123
LouisianaNEXT Insurance312
MaineNEXT Insurance212
MarylandNEXT Insurance412
MarylandThe Hartford123
MassachusettsNEXT Insurance212
MichiganNEXT Insurance412
MinnesotaNEXT Insurance312
MississippiNEXT Insurance312
MissouriNEXT Insurance312
MontanaNEXT Insurance512
MontanaThe Hartford123
NebraskaNEXT Insurance412
NebraskaThe Hartford123
NevadaNEXT Insurance412
NevadaThe Hartford123
New HampshireNEXT Insurance412
New JerseyNEXT Insurance312
New MexicoThe Hartford123
New YorkNEXT Insurance312
North CarolinaNEXT Insurance312
North DakotaNEXT Insurance312
OhioNEXT Insurance412
OklahomaThe Hartford123
OregonNEXT Insurance412
PennsylvaniaNEXT Insurance312
Rhode IslandNEXT Insurance312
South CarolinaNEXT Insurance412
South DakotaNEXT Insurance412
TennesseeNEXT Insurance412
TexasNEXT Insurance312
UtahNEXT Insurance412
VermontNEXT Insurance412
VirginiaNEXT Insurance412
WashingtonThe Hartford123
West VirginiaNEXT Insurance312
WisconsinNEXT Insurance512
WisconsinThe Hartford223
WyomingThe Hartford123

How to Get the Best Small Business Insurance

Finding the best business insurance can be confusing for smaller firms, so we created this step-by-step guide to finding the top choice for your firm:

  1. 1

    Decide on your business insurance coverage need

    To get the best business insurance coverage you need to have the right coverage amount. According to J.D. Power's 2024 Small Commercial Insurance Study, 36% of small businesses experienced premium increases, with 51% initiated by insurers due to inadequate coverage.

    Below, we break down our recommendations by commonly needed coverage types:

    • General Liability Insurance: Recommended for all businesses, especially those with customer interaction, physical locations, or potential for third-party injury claims. It is not legally mandated but often required by landlords, lenders, and clients before doing business.
    • Workers' Compensation Insurance: Any business with employees should and is required get this coverage as it covers medical costs and lost wages for work-related injuries. Legal mandates vary by state, but those in higher injury risk injuries should consider higher coverages of around 5 to 10 million dollars in coverage.
    • Professional Liability (Errors & Omissions): Service-based businesses like consultants, lawyers, accountants, healthcare providers, and technology companies should get this coverage. It is mandated for certain licensed professions (medical, legal, financial) and often required by contracts.
    • Commercial Property Insurance: Businesses that own or lease physical spaces, equipment, inventory, or have significant tangible assets should consider getting this type of business insurance. It is often required by mortgage lenders and commercial lease agreements.
    • Commercial Auto Insurance: Businesses that own vehicles, have employees who drive for work, or use personal vehicles for business purposes are required to get this coverage. If you are using your vehicles often and are traveling long distance, consider full coverage or higher overall limits to protect your employees and assets.
  2. 2

    Research business insurance costs and bundles

    Compare business insurance average costs for your industry to benchmark potential savings. The best business insurance companies offer multiple ways to reduce premiums through bundling options, annual payments and strategic deductible selection. Below we've also linked resources to get you started:

  3. 3

    Compare the best business insurance company reputations

    Company reputations vary not just by coverage type and state, but also by your industry. Some providers have better experiences for your business than others, so look into industry studies, complaint indexes, customer reviews and review forums like Reddit for the most informed opinion.

  4. 4

    Compare multiple business insurance quotes

    Compare multiple company quotes apples to apples in terms of coverage to get the best deal possible. Also, use many different methods for getting quotes, like independent agents, online comparison sites, direct provider quotes and captive provider agents, since pricing varies widely.

  5. 5

    Repeat this process annually

    The best business insurance for you today may not be the right one for you in the future, so repeat this process to confirm whether you're with the right company. Get business insurance quotes and switch providers 30 to 90 days before your policy ends to avoid a lapse in coverage.

Best Small Business Insurance Company: Bottom Line

Overall, The Hartford, NEXT and Simply Business offer the best small business insurance in the U.S. with affordable rates and excellent service. While these are top choices, do your due diligence by conducting cost and company research and comparing numerous providers to find the best option.

Business Insurance for Small Business: FAQ

Below are frequently asked questions about the best insurance for small businesses:

Which company offers the best small business insurance?

What does small business insurance cover?

Which type of insurance is most important for a business?

What types of insurance costs should I expect to compare when shopping?

What's the minimum AM Best rating I should accept for small business insurance?

How much can I save by switching small business insurance companies?

Should I buy business insurance online or through an agent?

Best Business Insurance For Small Businesses: Our Review Methodology

MoneyGeek analyzed thousands of business insurance quotes from 79 industries and across four coverage types (professional and general liability, workers' comp and business owner's policy or BOP) for a base profile of a two-employee firm with $300,000 annual revenue and $150,000 payroll. Coverage for all policies was $1 million per claim and $2 million in aggregate annual claim limits with $5,000 property insurance limits (for BOP policies only).

Using quotes from this profile, we calculated the best business insurance company scores by weighting the following factors:

  • Affordability (50% of score): Using our proprietary quote research, we measured each company's affordability equally across all four business types for our base profile.
  • Customer experience (30% of score): We used industry resources like J.D. Power and the National Association of Insurance Commissioners (NAIC), review sites, public forums like Reddit and independent agency customer ratings for each company.
  • Coverage options (15% of score): We analyzed the breadth of coverage options and types offered, along with the limits available for this rating.
  • Financial strength (5% of score): We derived this score using industry ratings from sources like AM Best and Moody's, actual company financial reports and length of time in business.

About Mark Fitzpatrick


Mark Fitzpatrick headshot

Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

Passionate about economics and insurance, he aims to promote transparency in financial topics and empower others to make confident money decisions.


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