Largest Life Insurance Companies by Market Share: Which Is the Most Popular Among Consumers?
MoneyGeek's research reveals that New York Life and Northwestern Mutual are the biggest life insurers. Northwestern Mutual is the most popular insurer in 29 states, while New York Life has a higher market share overall.
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About Mark Fitzpatrick

Mark Fitzpatrick is a senior content director at MoneyGeek with over five years of experience analyzing the insurance market, conducting original research and creating content that can be personalized for every buyer. He has been quoted on insurance topics in several publications, including CNBC, NBC News and Mashable.
Mark earned a master’s degree in Economics and International Relations from Johns Hopkins University and a bachelor’s degree from Boston College. He is passionate about using his economics and insurance knowledge to bring transparency around financial topics and help others feel confident in their money moves.