Life insurance is a critical component of a comprehensive financial plan, offering a safety net for your loved ones in the event of your passing. Being denied life insurance can be a disheartening experience. But it's important to remember that a denial isn't the end of the road. There are numerous reasons why an application might be rejected, and understanding these and taking proactive measures can help you navigate the path forward.

Key Takeaways on Life Insurance Denial

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Life insurance applications can be denied due to health conditions, high-risk occupations or hobbies, lifestyle factors, financial considerations and age or life expectancy.

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It's possible to challenge a life insurance denial by writing a well-structured appeal letter and re-applying.

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Several U.S. laws — including the Civil Rights Act of 1964, Age Discrimination in Employment Act (ADEA), Americans With Disabilities Act (ADA), Genetic Information Nondiscrimination Act (GINA) and the Affordable Care Act (ACA) — serve to protect against discriminatory practices in the insurance industry.

Reasons for Life Insurance Policy Denial

When you apply for life insurance, the company evaluates your application based on various factors. This process, known as underwriting, involves a detailed assessment of your health, lifestyle, occupation and financial stability. The goal is to determine the level of risk the insurer would undertake by offering you a policy. The insurer may deny the application if the perceived risk is too high. Here are some key factors that can influence the insurance application process:

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    Health Conditions

    Certain health conditions, such as heart disease, cancer or diabetes, can increase your risk profile in the eyes of insurers. These conditions, often chronic and potentially life-threatening, can lead to higher insurance premiums or outright denial.

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    High-Risk Occupations or Hobbies

    If your job involves high-risk activities or if you engage in dangerous hobbies like skydiving or car racing, insurers might consider you a high-risk applicant. These activities increase the likelihood of accidents, which could result in premature death.

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    Lifestyle Factors

    Lifestyle choices, such as smoking or excessive alcohol consumption, can negatively impact your application due to their associated health risks. These behaviors are linked to a variety of health issues, including heart disease and cancer.

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    Financial Considerations

    Your financial stability matters to insurers. A history of bankruptcy or poor credit can indicate financial instability, which may lead to denial. Insurers consider these factors because a policyholder's ability to pay premiums consistently is crucial for the policy to remain in force.

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    Age and Life Expectancy

    Age plays a significant role in life insurance decisions. As people age, the risk of health issues increases, which can lead to higher premiums or denial. Furthermore, insurers may also consider life expectancy in specific demographic regions as part of their risk assessment.

Legal Rights and Protections After Being Denied Life Insurance

Understanding your legal rights and protections is crucial when you face denial for life insurance, as these rights ensure fair treatment and prevent discriminatory practices in the industry. Understanding your rights is not just empowering — it's a vital part of your journey to securing the financial future of your loved ones.

Understanding Anti-Discrimination Laws

Various U.S. laws guard against discriminatory practices, and their principles apply even in the insurance industry. While not specifically addressing life insurance, these laws promote fairness and non-discrimination.


Civil Rights Act of 1964

The Civil Rights Act of 1964 prohibits discrimination based on race, color, religion, sex or national origin. If you suspect that your life insurance application was denied due to any of these factors, this law could potentially provide some protection.


Age Discrimination in Employment Act (ADEA)

The Age Discrimination in Employment Act protects individuals who are 40 years of age or older from discrimination due to age. While it primarily applies to employment, it could be relevant if an insurer discriminates based on your age.


Americans With Disabilities Act (ADA)

The Americans With Disabilities Act prohibits discrimination in all areas of public life. If an insurer discriminates against an individual with a disability, this law could potentially apply.


Genetic Information Nondiscrimination Act (GINA)

The Genetic Information Nondiscrimination Act prohibits discrimination based on genetic information in health insurance and employment. This law could apply if an insurer discriminates based on your genetic makeup or test results.


Affordable Care Act (ACA)

The Affordable Care Act prohibits discrimination based on race, color, national origin, sex, age or disability. While it primarily applies to health insurance, it could be relevant if an insurer discriminates based on these protected categories.


Unfair Discrimination Against Subjects of Abuse in Life Insurance Model Act

The Unfair Discrimination Against Subjects of Abuse in Life Insurance Model Act is a legislative model aimed at preventing discrimination against individuals who have experienced abuse, such as domestic violence or sexual assault, within the life insurance industry. The act prohibits using abuse history as a basis for premium calculations, coverage denials or other adverse actions, ensuring equal treatment and fair access to coverage for all individuals.

Requesting an Explanation for Life Insurance Denial

Upon receiving a life insurance denial, your first step should be to request an explanation. This process typically involves contacting the insurance company and asking for a detailed explanation of their decision. Insurance companies are required to provide a reason for their decision in a denial letter.

When you receive your denial explanation, pay close attention to the details. The specific reasons for your denial can guide your actions moving forward. For instance, if a health issue was the reason, you can focus on managing that condition better. If financial concerns were the issue, you might need to improve your credit score or stabilize your income.

Consider consulting with a financial advisor or an insurance professional for more personalized advice. They can help you understand the denial reasons and suggest practical steps to improve your insurability.

When and How to Seek Legal Support in Life Insurance Denials

If you suspect bad faith or find the reasons for denial unclear or disputable, seeking professional legal assistance is advisable. An insurance law specialist can offer valuable guidance, help you understand your rights, interpret complex policy language and potentially challenge the insurer's decision.

Legal services do come with a price tag. Make sure to discuss fees upfront and understand the cost implications before you proceed. Some lawyers may offer a contingency fee arrangement, where they only get paid if they win your case.

Appealing Life Insurance Denials

While a life insurance denial can be a setback, it may not be a definitive outcome. The appeal process offers a chance to challenge the decision and secure the coverage you need. By understanding and adeptly navigating the key steps of this process, you can enhance your chances of overturning the denial and achieving your coverage goals.


Gather Additional Information

Depending on the reasons for denial, you may need to gather additional information or documentation. This could include medical records, financial documents or letters from physicians. For example, if your denial was due to a health condition, you might need a letter from your doctor explaining your treatment plan and prognosis.


Write a Letter of Appeal

Once you have all the necessary information, write a letter of appeal to the insurance company. This letter should address each reason for denial and provide evidence to counter these points. Be clear, concise and factual in your letter. You can find templates and examples of appeal letters on websites to guide you in writing your own.


Follow Up Regularly

After submitting your appeal, follow up regularly with the insurance company. This will ensure it's being processed and keep you informed of any updates. You can do this by calling the insurance company's customer service line or contacting them through their website.


Consider Reapplying

If your appeal is unsuccessful, don't lose hope. You may consider reapplying for life insurance, perhaps with a different company. Remember, every insurance company has its own underwriting guidelines and criteria. What one company considers a deal-breaker, another might not.

How to Apply for Life Insurance After Being Denied

During the reapplication process for life insurance coverage, whether with the same company or a different one, applicants should be aware that they will have to answer the question of whether they have been denied on the application form. It is essential to be prepared to provide precise and updated information, specifically addressing any changes that have occurred since the initial denial. With that in mind, here are some key tips to consider when reapplying for life insurance:


Consult a Licensed Insurance Agent

An insurance agent can provide valuable insights into the application process. They can help identify the reasons for your denial and suggest ways to enhance your chances of approval in your next application.


Try a Different Insurance Company

Each insurer has its own set of underwriting criteria. If one company denies your application, another might approve it. Exploring different insurers can open up new opportunities for coverage.


Wait and Reapply

If you were denied due to a health concern, consider reapplying after taking some time to improve your health. Be mindful of any waiting period that may be required before reapplying, and utilize that time to enhance your overall insurability.


Look into Alternative Life Insurance Policies

If traditional life insurance isn't an option, consider alternatives like guaranteed acceptance life insurance or simplified issue life insurance. While these may offer less coverage or have higher premiums, they can still provide a degree of financial protection.

Reapplying vs. Applying With a New Insurance Company

If you've been denied life insurance coverage and are considering your next steps, you have two primary options: reapplying with the same company or applying with a new insurance provider. Each approach has its own considerations and potential outcomes.


Reapplying with the same insurance company offers advantages, but there are potential drawbacks to consider. While the company is already familiar with your application, this could work against you if your situation hasn't improved significantly since the initial denial. If you haven't addressed the reasons for the previous denial, you may face the risk of another rejection, which could impact your chances of obtaining coverage elsewhere.


Applying with a different insurance company presents its own set of advantages. Still, there are also potential drawbacks to be aware of. Starting afresh means you'll need to submit a new application and undergo a fresh evaluation, which might take time. Disclosing your previous denial during the application process may raise concerns with the new insurer and could influence their decision-making.

Exploring Life Insurance Alternatives

Even if traditional life insurance isn't an option, you still have choices to protect your loved ones financially. These alternatives can be particularly beneficial for those facing challenges in securing standard life insurance, such as older adults, individuals with certain health conditions or high-risk occupations.

  • Self-Funding. This involves creating a savings account for your family to use after you pass away. It offers control over the funds but requires discipline and a significant amount of savings.
  • Employer-Sponsored Life Insurance. This could be a viable option if your employer offers a life insurance plan. These group plans often have more relaxed underwriting criteria, making it easier to secure coverage. In addition, it's worth considering the portability of employer-sponsored life insurance, which allows you to retain coverage even if you change jobs, providing a level of continuity and financial security.
  • Guaranteed Coverage Plans. Also known as guaranteed acceptance life insurance, these plans may be a good fit if you have pre-existing health issues and you don't qualify for traditional life insurance. They typically do not require a medical exam but may have higher premiums.
  • Simplified Issue (No Medical) Life Insurance. This type of insurance does not require a medical exam and has fewer health-related questions than traditional life insurance. It's typically more expensive but can be a good option for those with health issues. Premiums are typically higher than for traditional life insurance, and coverage amounts may be lower.
  • Annuities With Long-Term Care Riders. These are investment products that can provide a stream of income during retirement and also offer long-term care benefits if needed. The advantage of annuities with long-term care riders is that they provide a stream of income during retirement and death benefit to your dependents. However, they can be complex and require a large upfront investment.

Reapplying for Life Insurance as a High-Risk Applicant

If you are classified as a high-risk applicant, gaining familiarity with the unique circumstances that may affect your application can be helpful. This will assist you in deciding which steps to take next and enhance your chances of securing coverage. Here are some tips tailored to different types of high-risk applicants.

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    Older Adults

    According to the National Council on Aging, about 95% of older adults have at least one chronic disease, and 80% have two or more. This makes obtaining life insurance more challenging for this demographic. However, some insurance companies offer policies specifically designed for older adults, albeit with higher premiums and lower coverage amounts. Older adults can also explore term life insurance as a more cost-effective option, particularly if they only require coverage for a specific period.

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    Applicants With Pre-Existing Conditions

    Pre-existing conditions, such as heart disease or diabetes, may label you as a high-risk applicant due to potential health complications that could shorten your lifespan. To prepare better for life insurance underwriting, make sure to keep your medical records updated and accurate. Show that your condition is well-managed by maintaining regular check-ups and adhering to prescribed medications. Adopting healthier lifestyle changes to improve your overall health metrics can also help.

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    Smokers or Tobacco Users

    Smoking or using tobacco products can drastically increase the cost of life insurance or even lead to denial of coverage. Insurance companies often require smokers to pay higher premiums due to these increased health risks. The most effective way to lower your risk is to quit smoking. If you can't quit immediately, consider taking a convertible term policy. Honesty about your smoking habits is crucial, and it's advisable to explore different insurers to find the best rates for you.

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    Applicants With High-Risk Occupations

    Jobs or hobbies involving high risk levels, such as construction work, commercial fishing or skydiving, can lead to higher life insurance premiums or denial of coverage. It is important to provide detailed information about your job, including the safety measures in place and your actual level of risk. If available, consider taking group life insurance through your employer.

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    People With Poor Credit History

    According to a study, a poor credit history can significantly influence life insurance denials. Life insurance companies may view poor credit as a sign of financial risk, which could lead to higher premiums or denial of coverage. Boost your credit score by paying bills on time, keeping credit utilization low and regularly monitoring your credit report for errors.

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    Immigrants or Non-U.S. Citizens

    Non-U.S. citizens can face additional challenges when applying for life insurance, including restrictions based on immigration status or length of residency. However, many insurance companies do offer policies to non-U.S. citizens, though the terms and conditions may vary. It is essential to ensure that you have proper documentation, gain a thorough understanding of the available insurance options and collaborate with an experienced agent who is familiar with immigrant-specific policies.

Health Improvements for Better Life Insurance Qualification

Your health plays a significant role in determining life insurance rates and coverage eligibility. The good news is that insurance companies are increasingly considering health improvements when assessing applicants. Here are some health improvement strategies you may consider to boost your chances of qualifying for better coverage.


Maintain a Healthy Lifestyle

Consistently engaging in regular exercise, consuming a balanced and nutritious diet, effectively managing stress levels and prioritizing sufficient sleep are essential components of a healthy lifestyle. These practices not only contribute to your overall well-being but also showcase to insurance providers that you are actively taking steps to maintain good health.


Manage Chronic Conditions

If you have pre-existing health conditions, it is crucial to effectively manage them through regular medical care, adhering to prescribed treatments and making necessary lifestyle adjustments. This responsible approach can positively influence their perception of your insurability and improve your chances of securing coverage.


Quit Smoking

Smoking is a significant risk factor for various health conditions, including heart disease, lung cancer and respiratory issues. By quitting smoking, not only does it reduce your own health risks, but it may lead to more favorable coverage options and potentially lower premiums.


Stay Current With Preventive Care

Regular check-ups, screenings and vaccinations are essential for preventive healthcare. By staying up to date with preventative care, you can detect potential health issues early, prevent the progression of certain diseases and maintain optimal health. Insurance providers value proactive healthcare practices, as they indicate your commitment to preventing and managing potential health risks.


Address Mental Health

Taking care of your mental health is an integral part of overall well-being. Seeking appropriate support and treatment for mental health concerns, such as anxiety or depression, is important for your emotional well-being and physical health. Insurance providers understand the significance of mental health and its impact on overall health outcomes.


Prioritize Wellness

Engaging in stress-reduction techniques, such as meditation, yoga or engaging in hobbies, is vital for maintaining overall wellness. By prioritizing self-care activities and adopting stress management strategies, you actively promote your mental and physical well-being.

Additional Resources

Explore a variety of life insurance underwriting resources to help you get started. Take advantage of these reliable resources to enhance your understanding.

  • American Council of Life Insurers (ACLI): Provides resources and advocacy for consumers seeking financial and retirement security, including those who have been denied life insurance.
  • Better Business Bureau: The Better Business Bureau provides a search tool that enables consumers to access details regarding insurance companies, such as trustworthiness ratings and customer complaints.
  • Consumer Financial Protection Bureau (CFPB): CFPB provides resources to help consumers understand their rights and make informed financial decisions. They offer guides and tools on a variety of financial topics, including insurance.
  • Insurance Coverage Law Center: This resource provides legal news and analysis on life insurance and other insurance topics. It can be a helpful resource for understanding the legal aspects of life insurance.
  • Life Happens: This nonprofit organization offers educational materials to help consumers understand life insurance and make informed decisions after a policy denial.
  • National Association of Insurance Commissioners (NAIC): Offers regulatory information and resources to help consumers understand their rights and options after a life insurance denial.

About Nathan Paulus

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Nathan Paulus is the director of content marketing at MoneyGeek. Nathan has been creating content for nearly 10 years and is particularly engaged in personal finance, investing, and property management. He holds a B.A. in English from the University of St. Thomas Houston.