Based on our analysis of thousands of quotes from over 30 providers, a $250,000 term life insurance policy costs an average $35 per month for a healthy 40-year-old man and $28 for a woman. At the same age and coverage level, whole life averages $294 for men and $274 for women, while universal life averages $187 for men and $160 for women. Term life is the most affordable option at the $250,000 coverage level by a wide margin.
The right policy type for you depends on how long you need coverage. Term life lasts 10 to 30 years and pays a death benefit only if you die during the term. Whole and universal life provide lifelong coverage and build cash value but cost five to 10 times more. Most buyers who need $250,000 in coverage choose term life.





