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Farmers Auto Insurance Review: Quotes and Service (2024)

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ByMark Fitzpatrick
ByMark Fitzpatrick

Updated: December 28, 2023

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checkmarkOffers most of the common add-on coverages in addition to three unique ones (OEM, custom parts and glass deductible modification
checkmarkOffers rare discounts (shared family car, VIN etching, vehicle recovery system and responsible payment)


closeExpensive policies for young drivers


MoneyGeek evaluated insurance companies on key aspects to help you find the best vendors based on your requirements. Farmers scored above average points on complaints and stability and had average ratings for user satisfaction. However, the insurer scored below average when it came to discounts and affordability.

Our analysis further found that Farmers is neither cheap nor expensive. You can check our pages on the cheapest car insurance companies and the best car insurance companies to learn more about Farmers and other auto insurance providers. You can also use our tool to compare multiple insurers and find the best provider to suit your requirements.

How Does Farmers Rank for Customer Service?

Insurance companies like Farmers receive ratings from J.D. Power, AM Best and the National Association of Insurance Commissioners (NAIC). According to these trusted services, Farmers has good to excellent customer satisfaction and financial stability ratings. People who value these factors may find Farmers car insurance an appealing option. When choosing the best car insurance company for you, it is best to shop around and compare quotes.

Customer Satisfaction Rating

First Notice of Loss:
Estimation of Process:
Repair Process:
Claims Servicing:
Rental Experience:

According to data provided by J.D. Power, Farmers earned a customer satisfaction rating of 816 out of 1,000 points. The industry average is 835, so Farmers' overall satisfaction level is lower than most competitors. These category-specific star ratings also rely on J.D. Power's data.

Customer Complaint Ratio

Another way to gauge customer satisfaction is by consulting the NAIC’s national complaint index report. This report assesses the average complaints a company has received in a given year against a national median of 1.00. Farmers car insurance company has a rating of 1.31, which means the company gets slightly more complaints than the national average.

Farmers Auto Insurance Quotes: How Much Does it Cost?

In order to determine the average rates offered by Farmers, MoneyGeek gathered quotes from across 29 states for different types of drivers. The company’s insurance policies cost $1,578 per year on average, which is neither cheap nor expensive.

MoneyGeek’s research further found that insurance policies from Farmers are moderately priced for drivers with a bad driving record and those looking for full coverage or minimum coverage policies. However, its policies for young drivers are expensive.

If you are looking for the cheapest car insurance, MoneyGeek recommends exploring multiple options. Typically, drivers would benefit from getting personalized quotes from at least three vendors to know what rates insurers offer depending on specific requirements and backgrounds.

Average Annual Cost of Car Insurance with Farmers versus National Average

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  • Driver Type
    Farmers Average Rate
    National Average
  • Full Coverage
  • Minimum Coverage
  • Speeding Ticket on Record
  • 18-Year-Old Driver

Is Farmers Car Insurance Expensive or Cheap? Why?

Our analysis found that Farmers is neither cheap nor expensive for drivers who are looking for full coverage policies, minimum coverage policies and for those with a bad driving record. MoneyGeek further determined that if you are a young driver looking for auto insurance, Farmers’ policies would be expensive for you.

Insurers typically do not share their methods of calculating insurance costs. Most will charge more if you choose additional coverage, if you have a bad driving record or a less-than-ideal credit score.

Compare Auto Insurance Rates

Ensure you're getting the best rate for your auto insurance. Compare quotes from the top insurance companies.

Discounts Offered by Farmers That Can Help You Save

Although Farmers’ insurance policies are moderately priced, you may be able to further reduce your car insurance premiums by taking advantage of the extensive discounts it offers.

The company offers several discounts to policyholders who have bundled insurance policies and for insuring multiple cars with the company. It also offers discounts if you have installed an anti-theft system and airbags in your vehicle, if you choose a paperless policy, if you pay your premium in full at the start of the term and for safe driving.

Students can reduce their insurance costs with discounts for having good grades.

It also offers several discounts that other insurers typically do not provide. These include discounts for a shared family car or etching the vehicle's VIN on glass or other areas of your vehicle. If you have installed a vehicle recovery device or daytime running lights, you may also receive a discount.

Car Insurance Comparison Tool

Compare your personalized insurance options side by side, in 3 simple steps


Note: The cost of car insurance is highly personalized and varies from driver to driver. Auto insurance companies weigh several factors when considering your rate, including age, driving record, address, the type of car you drive and more. The MoneyGeek calculator estimates how much you could pay for car insurance, without entering your personal information. The estimator can help you decide if it's time to switch car insurance companies or find a provider that fits your needs and budget.

Does Farmers Offer Broad or Unique Coverage?

Like all other insurers, Farmers offers standard coverages such as liability, comprehensive and collision insurance. It also provides coverage for roadside assistance, rental car reimbursement, accident forgiveness and new car replacement, although it doesn’t offer better car replacement.

Farmers provides rare coverage options, too. These include custom parts coverage, which is valuable in that it pays for damage to custom parts that are aftermarket installations, as well as OEM coverage, which covers the cost of using factory-original parts in covered repairs in your car (up to 10 years old).

The insurer also has a glass deductible modification add-on coverage that allows you to reduce your comprehensive deductible to $100 when the loss is restricted to glass.

What Online Auto Insurance Tools Does Farmers Offer?

Farmers has launched a variety of online tools to ensure good customer support. Policyholders can access features like online price quotes, rate calculators, bill pay and claims filing through the Farmers website or mobile app.

  • Type of Feature
  • Online Price Quotes
    Get personalized quotes through the Farmers website.
  • Online Bill Pay
    Pay bills online or through the mobile app.
  • Online Claims
    Farmers policyholders can file claims through their online account.
  • Mobile App
    Farmers mobile app is available for Android and Apple devices.
  • Calculators
    Calculate rates through the online calculator tool.

Other Farmers Insurance Products

If you’re looking for insurance policies aside from auto insurance, Farmers offers various coverage options. Bundling these with your auto insurance policy can help you save significantly on your premiums.

  • Type of Product
  • Homeowners Insurance
    Covers property damage and theft. It can also include dwelling, personal property, liability and medical coverage.
  • Renters Insurance
    Helps renters protect their personal belongings and is required in many states.
  • Landlord Insurance
    Protects landlords from financial burden due to property damage, liability and medical expenses caused by covered incidences.
  • Rideshare Insurance
    Drivers working in rideshare programs like Lyft or Uber can purchase optional coverage. It provides protection when no passengers are present, as long as the app is on.
  • Business Insurance
    Coverage for business owners. It covers the establishment, damages to rented spaces and employees.

Financial Strength

The financial strength of a carrier reflects its ability to pay legitimate claims. AM Best ranks insurance carriers based on this aspect. Farmers earns an A based on this ranking system. An A rating means that the carrier is financially stable enough to cover its obligations to policyholders. However, this rating is only an estimate and doesn't serve as a guarantee for customers.

Compare Auto Insurance Rates

Ensure you're getting the best rate for your auto insurance. Compare quotes from the top insurance companies.

How to Make a Car Insurance Claim With Farmers

Filing a claim with Farmers can be done in three ways: you can file a claim online, through your agent or through the company’s claim services phone line. A claims representative will contact you if any additional information is needed.

Contact Farmers Car Insurance

Methodology and Assumptions

To evaluate and review auto insurance companies, MoneyGeek carefully weighs factors such as price, financial strength, policy features, customer satisfaction, service and other leading indicators. MoneyGeek also references publicly available data from industry leaders such as J.D. Power, AM Best, the National Association of Insurance Commissioners (NAIC) and the Better Business Bureau. Learn more about MoneyGeek’s review methodology here.

About Mark Fitzpatrick

Mark Fitzpatrick headshot

Mark Fitzpatrick has analyzed the property and casualty insurance market for over five years, conducting original research and creating personalized content for every kind of buyer. Currently, he leads P&C insurance content production at MoneyGeek. Fitzpatrick has been quoted in several insurance-related publications, including CNBC, NBC News and Mashable.

Fitzpatrick earned a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He is passionate about using his knowledge of economics and insurance to bring transparency around financial topics and help others feel confident in their money moves.