GEICO provides the most affordable full-coverage multi-car insurance at $1,407 annually, with Nationwide following closely at $1,417 per year. While these providers offer solid 34% savings and excellent value, Farmers offers the highest discount at 48%, saving drivers over $1,360 annually compared to separate policies.
Cheapest Multi-Car Insurance Companies: Best 2025 Rates
Updated: October 21, 2025
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Cheap Multi-Car and Van Insurance: MoneyGeek's Take
GEICO leads with the cheapest multi-car rates at $1,407 annually, followed by Nationwide at $1,417. Farmers provides the largest discount, saving drivers 48% compared to separate policies.
On average, insuring two vehicles under one policy can result in an annual savings of 35% or $830. Multi-car insurance provides the best value for families with multiple vehicles.
Buying multi-car insurance streamlines your insurance policies and can cover up to four cars garaged at the same address. Multi-car coverage policies simplify management while maximizing savings.
Cheapest Multi-Car Insurance Companies
| GEICO | $1,407 | $2,143 | $736 | 34% |
| Nationwide | $1,417 | $2,157 | $740 | 34% |
| State Farm | $1,426 | $2,075 | $649 | 31% |
| Farmers | $1,460 | $2,821 | $1,361 | 48% |
| Travelers | $1,656 | $2,321 | $665 | 29% |
Cheapest Multi-Car Insurance Quotes by State
State Farm and GEICO are the most affordable multi-car insurance providers nationwide, leading in 14 and 13 states, respectively, for multi-car cover policies. When comparing multi-car insurance by state, choosing the wrong provider can cost drivers thousands of dollars within the same state.
Multi-car coverage rates vary by location. For example, Ohio drivers seeking multi-car insurance face a $3,790 gap between the cheapest and most expensive options, while Louisiana residents comparing multi-car policies see a $3,082 difference.
| Alabama | Nationwide | 92 | $1,122 | $1,734 | $612 | 35% |
| Alaska | State Farm | 93 | $1,099 | $1,605 | $506 | 31% |
| Arizona | GEICO | 92 | $945 | $2,075 | $1,130 | 54% |
| Arkansas | GEICO | 92 | $978 | $1,804 | $825 | 46% |
| California | Progressive | 93 | $1,328 | $2,393 | $1,065 | 44% |
| Colorado | GEICO | 92 | $939 | $1,772 | $833 | 47% |
| Connecticut | GEICO | 92 | $981 | $1,670 | $689 | 41% |
| Delaware | State Farm | 93 | $1,609 | $2,018 | $409 | 20% |
| District of Columbia | GEICO | 92 | $854 | $1,322 | $468 | 35% |
| Florida | Farmers | 92 | $1,615 | $5,341 | $3,727 | 70% |
| Georgia | Allstate | 92 | $1,213 | $2,035 | $822 | 40% |
| Hawaii | Farmers | 93 | $781 | $1,558 | $777 | 50% |
| Idaho | State Farm | 93 | $646 | $858 | $212 | 25% |
| Illinois | Progressive | 93 | $984 | $1,677 | $693 | 41% |
| Indiana | Farmers | 92 | $930 | $1,665 | $735 | 44% |
| Iowa | State Farm | 93 | $792 | $1,132 | $340 | 30% |
| Kansas | Nationwide | 92 | $911 | $1,377 | $466 | 34% |
| Kentucky | GEICO | 92 | $907 | $2,620 | $1,714 | 65% |
| Louisiana | GEICO | 92 | $1,823 | $4,520 | $2,697 | 60% |
| Maine | State Farm | 93 | $920 | $1,138 | $218 | 19% |
| Maryland | Progressive | 93 | $960 | $1,618 | $658 | 41% |
| Massachusetts | State Farm | 93 | $684 | $1,183 | $499 | 42% |
| Michigan | Progressive | 93 | $1,252 | $2,216 | $964 | 44% |
| Minnesota | Nationwide | 92 | $1,250 | $2,149 | $900 | 42% |
| Mississippi | Progressive | 93 | $1,164 | $1,711 | $547 | 32% |
| Missouri | Nationwide | 92 | $1,182 | $1,972 | $790 | 40% |
| Montana | Progressive | 93 | $743 | $1,248 | $505 | 40% |
| Nebraska | Farmers | 92 | $1,213 | $2,204 | $991 | 45% |
| Nevada | GEICO | 92 | $1,157 | $3,093 | $1,936 | 63% |
| New Hampshire | State Farm | 93 | $915 | $1,194 | $279 | 23% |
| New Jersey | GEICO | 92 | $1,472 | $2,469 | $997 | 40% |
| New Mexico | Nationwide | 92 | $1,111 | $1,991 | $879 | 44% |
| New York | Progressive | 93 | $1,445 | $1,693 | $248 | 15% |
| North Carolina | Nationwide | 92 | $917 | $1,302 | $386 | 30% |
| North Dakota | Nationwide | 92 | $895 | $1,367 | $471 | 34% |
| Ohio | GEICO | 92 | $777 | $1,382 | $606 | 44% |
| Oklahoma | State Farm | 93 | $1,361 | $1,885 | $524 | 28% |
| Oregon | GEICO | 92 | $1,128 | $2,152 | $1,024 | 48% |
| Pennsylvania | Nationwide | 92 | $1,119 | $1,599 | $481 | 30% |
| Rhode Island | State Farm | 93 | $1,035 | $1,509 | $474 | 31% |
| South Carolina | State Farm | 93 | $1,500 | $2,248 | $747 | 33% |
| South Dakota | Allstate | 92 | $1,132 | $1,560 | $427 | 27% |
| Tennessee | Farmers | 92 | $912 | $1,673 | $760 | 45% |
| Texas | State Farm | 93 | $1,377 | $1,622 | $245 | 15% |
| Utah | Farmers | 92 | $1,246 | $2,547 | $1,301 | 51% |
| Vermont | State Farm | 93 | $764 | $953 | $190 | 20% |
| Virginia | Nationwide | 92 | $997 | $1,486 | $488 | 33% |
| Washington | GEICO | 92 | $669 | $1,793 | $1,124 | 63% |
| West Virginia | State Farm | 93 | $1,228 | $1,767 | $540 | 31% |
| Wisconsin | GEICO | 92 | $812 | $1,185 | $372 | 31% |
| Wyoming | State Farm | 93 | $1,041 | $1,563 | $522 | 33% |
Cheapest Multi-Car Insurance Quotes for Families
For families with teenage drivers, Nationwide has the lowest multi-car rates across nearly all age brackets from 16 to 24. Annual premiums for multi-car insurance with teen drivers range from $1,565 to $2,718. Compared to other insurers, these households can expect to save more than $400 each year with multi-car insurance without sacrificing quality coverage or missing out on good student discounts.
GEICO offers competitive multi-car insurance for families, with rates $50 to $200 higher than Nationwide's multi-car cover offerings. The one exception is for 18-year-old drivers, where GEICO's multi-car insurance takes the lead at $2,431 compared to Nationwide's $2,476.
*Note: Teen driver rates vary significantly by state and individual circumstances. Some states prohibit age-based rating factors.
Data filtered by:
16
| GEICO | 84 | $2,936 | $5,463 | $2,527 | 46% |
| State Farm | 84 | $3,055 | $3,732 | $678 | 18% |
| Nationwide | 84 | $2,718 | $5,108 | $2,390 | 47% |
| Travelers | 83 | $3,436 | $5,622 | $2,186 | 39% |
| Progressive | 82 | $3,454 | $7,481 | $4,027 | 54% |
| Allstate | 81 | $3,292 | $6,583 | $3,291 | 50% |
| Farmers | 81 | $3,562 | $8,864 | $5,301 | 60% |
MONEYGEEK EXPERT TIP
Insuring teens and young drivers, especially those under 25, can be expensive. Their limited driving experience and statistically higher risk of accidents often result in steeper premiums. Including them in your existing policy can increase costs, making exploring options and discounts tailored for this age group essential.
Best Cheap Multi-Car Insurance Companies
We recommend five top insurers for families with multiple vehicles: Travelers, State Farm, GEICO, Nationwide and Farmers. These companies balance rates, helpful customer support, coverage choices and claims.
If you're looking for the lowest rates, GEICO typically wins. State Farm and Travelers cost slightly more, but they deliver strong overall value for what you pay. Nationwide falls in the middle for pricing and has extensive agent coverage. For families with several cars, Farmers offers multi-vehicle discounts that can reduce costs by up to 48%.
Travelers: Best Multi-Car Insurance Overall
Travelers
MoneyGeek Score:
93/ 100
Multi-Car Insurance Cost$1,656
Two Single Driver Cost$2,321
Overview
Travelers ranks fifth for affordability with an average annual multi-car premium of $1,656, but earns our highest overall MoneyGeek score of 93 out of 100. Its 40% multi-car discount is lower than competitors', but drivers can maximize savings through the Intellidrive program, which offers up to 30% additional discount for multi-vehicle households with safe driving habits.
If someone on your policy is involved in an accident, the insurer's Premier Responsible Driver Plan distinguishes Travelers by including accident forgiveness, minor violation forgiveness and a decreasing deductible benefit. This makes it a good choice for families with young drivers. Hybrid drivers might also enjoy an alternative energy discount, showcasing Travelers' diverse offerings.
What Customers Appreciate
- Premier Responsible Driver Plan benefits
- Excellent coverage options
- Intellidrive program for additional savings
- Strong claims satisfaction ratings
- Comprehensive policy management tools
Areas for Improvement
- Higher premiums than budget-focused competitors
- Lower multi-car discount percentage
State Farm: Best Multi-Car Insurance for Families
State Farm
MoneyGeek Score:
84/ 100
Family Premium$3,055
Individual Premium$3,732
Overview
State Farm offers the third-cheapest multi-car insurance with an average annual premium of $1,426. It excels in personalized service through its extensive network of local agents.
Multi-car policyholders particularly benefit from State Farm's Drive Safe & Save program, which uses telematics to provide additional discounts based on driving habits. The company's Steer Clear program offers further savings for young drivers, making it a good choice for families with teens or college students.
What Customers Appreciate
- Local agent support for personalized service
- Transparent pricing structure
- Strong mobile app functionality
- Drive Safe & Save program for additional savings
- Smooth claims process
Areas for Improvement
- Rates can be higher for drivers with poor credit
- Limited policy bundling options in some states
GEICO: Cheapest Multi-Car Insurance Overall
GEICO
MoneyGeek Score:
92/ 100
Multi-Car Insurance Cost$1,407
Two Single Driver Cost$2,143
Overview
GEICO delivers strong value as America's cheapest multi-car insurance provider, charging $1,407 annually while maintaining a strong 92 MoneyGeek score. Its multi-car insurance includes a 34% multi-vehicle discount that combines with additional savings for good drivers, military members and federal employees.
GEICO excels in customer experience with an intuitive mobile app, 24/7 customer service and efficient claims processing across all vehicles.
What Customers Appreciate
- Straightforward online quote process for multiple vehicles
- Consistent pricing across different states
- User-friendly mobile app for managing all vehicles
- Quick claims processing
- Clear explanation of coverage options
Areas for Improvement
- Limited personalized support compared to agent-based insurers
- Fewer coverage customization options than some competitors
Nationwide: Best Multi-Car Policy Discounts
Nationwide
MoneyGeek Score:
92/ 100
Multi-Car Insurance Cost$1,417
Two Single Driver Cost$2,157
Overview
Nationwide offers the second-cheapest multi-car insurance with an average annual premium of $1,417, just $10 more than GEICO. Its multi-car discount averages 34%, providing good savings for households with multiple vehicles.
It has comprehensive coverage options and an accident forgiveness feature, which prevents your premium from increasing after your first at-fault accident. The insurer's vanishing deductible program is valuable for multi-car policies, as it reduces your deductible by $100 for each year of safe driving, up to $500, and its SmartRide program provides additional discount opportunities based on your driving habits.
- Consistent pricing across different vehicle types
- Straightforward claims process
- Strong mobile app functionality
- Vanishing deductible benefit
- Accident forgiveness inclusion
Areas for Improvement
- Limited coverage options in some states
- Higher premiums for drivers with recent accidents
Farmers: Best for Multi-Car Policies with Different Coverage Levels
Farmers
MoneyGeek Score:
92/ 100
Multi-Car Insurance Cost$1,460
Two Single Driver Cost$2,821
Overview
Families can customize protection through Farmers' comprehensive coverage options, selecting different protection levels for each vehicle in their multi-car policy.
Those bundling multiple vehicles save well, with Farmers offering the industry's highest discount at 48%. This saves families over $1,361 annually compared to separate policies, even though its base premiums aren't the lowest.
What Customers Appreciate
- Extensive customization options for different vehicles
- Strong coverage for specialty and collector vehicles
- Declining deductible benefit
- Helpful local agents with multi-car expertise
- Transparent policy explanations
- Consistent service across claims types
Areas for Improvement
- Higher base rates before discounts
- Digital tools are less robust than industry leaders
- Inconsistent customer service quality between agents
Multi-Car Insurance Comparison: Buying Guide
Shopping for multi-car insurance can save your family hundreds or thousands of dollars annually. To maximize savings, understand how to compare quotes properly, which discounts to request and when separate policies might be more cost-effective than bundling.
How to Get Cheap Multi-Car Insurance Rates
Here's your step-by-step guide to securing the best multi-car insurance rates for your specific situation.
- 1Determine Your Coverage Needs
Newer, more expensive cars warrant comprehensive coverage, while older vehicles may need only liability protection. Consider these factors:
- Value of the car: Older cars worth less than your deductible plus annual premium might only need liability coverage.
- Loan/lease status: Lenders require comprehensive and collision coverage for financed or leased vehicles.
- Personal finances: Comprehensive and collision coverage are worthwhile investments if you can't afford to replace or repair a car out of pocket.
Purchase more than your state minimum liability insurance to protect your finances in an at-fault accident.
- 2Consider Raising Your Deductibles
Increasing your deductible from $500 to $1,000 can lower premiums by 10% to 15%. Consider higher deductibles for vehicles driven less frequently.
- 3Know Your State’s Specific Incentives
Research your state's insurance incentives. California offers special low-income auto programs, while Massachusetts provides mandatory multi-car discounts of at least 10%. Understanding these state-specific benefits can save hundreds annually.
- 4Stack Multiple Discounts
A multi-car policy is just the starting point for savings. You can stack several additional discounts to reduce your total household premium significantly:
- Bundling Discounts: Combine your multi-car policy with homeowners or renters insurance for a powerful discount ranging from 5% to 25% off your total premium. Some insurers also offer a single deductible if the home and car are damaged in the same incident.
- Family & Driver Perks: Leverage discounts for good students (typically 10% to 15% off for B averages or better) and reward family members who maintain clean driving records with safe driver discounts. Married couples also often qualify for immediate lower rates.
- Payment & Loyalty Savings: Pay your annual premium upfront (5% to 10% savings) to avoid installment fees, or enroll in automatic payments for a smaller but consistent 3% to 5% reduction. Many companies offer loyalty perks for long-term customers.
- Vehicle & Membership Discounts: Check for discounts on vehicles with anti-theft devices or advanced safety features (each potentially saving 3% to 10%). Savings are also available through affiliations like AAA, alumni associations, professional groups, and military service (often providing 3% to 8% savings).
- 5Gather the Necessary Information
Collect all required details before requesting quotes:
- Each driver's license number, birth date, driving history and marital status.
- Every vehicle's VIN, mileage and trim level.
Being unprepared can delay your application and increase your premium by 5% to 10%.
- 6Get Quotes and Compare
Get at least three quotes from different insurance companies using the same coverage limits. Insurance premium rates can vary by hundreds of dollars for identical coverage, even within the same state.
- 7Purchase a Policy
Purchase your multi-car insurance policy. Your insurer can walk you through the online process, or an agent can help finalize your purchase.
Multi-Car Car Insurance Cost Calculator
MoneyGeek's car insurance calculator will give you a customized estimate of your auto insurance cost. It's free to use, requires no personal information and we won't send you any spam.
Enter your zip code below to find out if you are overpaying to insure multiple vehicles.
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Is Multi-Car Insurance Cheaper?
Whether you're in an expensive insurance market or a budget-friendly state, multi-car policies usually provide meaningful financial benefits for most families, saving around $830 annually. Some states offer opportunities to cut insurance costs nearly in half with savings ranging from a few hundred dollars to over $2,000 annually depending on your location. Even states with smaller discounts provide meaningful savings. Use the interactive map below to explore the specific savings potential in your state.
Hover over the map to see data for a state
When Multi-Car Policies Are Cheaper
Multi-car insurance makes the most financial sense for families where everyone maintains a clean driving record and shares similar insurance needs. The average household saves about $500 annually by bundling coverage, making it ideal for families with:
- Clean driving histories: All drivers have clean records.
- Similar vehicle types: Households with vehicles in comparable insurance groups that don't require specialized coverage, such as classic or high-performance vehicles.
- Shared primary residence: When all vehicles are garaged at the same location, most of the time.
Multi-Car Insurance Policy Pros and Cons
Pros
- Save $500 to $830 annually
- One payment, one renewal
- Pay one deductible
- Stacked coverage limits
- Family-friendly perks
Cons
- Shared risk penalty
- Limited vehicle flexibility
- All-or-nothing approach
- Increased discount requirements
When Individual Policies Are Cheaper
Separate policies cost 10% to 25% more than equivalent multi-car coverage. You'll also lose access to multi-policy discounts ranging from 5% to 25% and face the administrative burden of tracking multiple renewal dates, payments and policy documents.
This extra cost pays off when it prevents one person's poor driving record from affecting everyone's rates or when specialty vehicles require coverage that would raise the entire family's premiums. Individual policies work better for families with:
- Mixed risk profiles: Households combining high-risk drivers (young or violation-prone) with experienced, clean-record drivers.
- Specialty vehicles: Classic, high-performance or electric cars that need specialized coverage unavailable through standard multi-car policies.
- Different primary addresses: When vehicles are garaged at separate locations, most of the time
- Significant rate disparities: Adding one driver or vehicle would substantially increase the combined premium by more than the individual policy costs.
Individual Policy Pros and Cons
Pros
- Individual risk protection
- Insurer flexibility
- Independent renewal timing
- No relationship requirements
Cons
- Higher costs
- Complex management
- Lost discount opportunities
Factors Affecting Multi-Car Insurance Rates
Multi-car policies work like regular auto insurance when it comes to pricing, but things get trickier when you're covering several drivers and vehicles at once. Knowing how these different pieces fit together can help you get better coverage for less money:
Driver Profiles
Each driver's age, driving history, credit score, and other personal factors affect your premium. Adding a high-risk driver (such as a teenager or someone with multiple violations) can substantially increase rates despite the multi-car discount.
Vehicle Types
The make, model, year and safety features of each vehicle impact your rates. Newer, more expensive cars cost more to insure, while vehicles with advanced safety features can qualify for additional discounts.
Coverage Selection
You can choose different coverage types and limits for each vehicle. For example, you might select comprehensive coverage for a new SUV but liability-only for an older sedan used less frequently.
Location
Your state, city, and even ZIP code influence insurance rates. Urban areas have higher premiums due to increased accident and theft risks, while rural areas often see lower rates.
Usage Patterns
How much and when you drive each vehicle affects your rates. Some insurers offer low-mileage discounts or usage-based insurance options that can lead to additional savings for vehicles driven less frequently.
Best Policy Additions for Multiple Vehicle Insurance
Adding the right coverage to your multi-car policy can save money while protecting your entire household. These popular add-ons provide extra value when you're insuring multiple vehicles:
Collision
As the name suggests, collision coverage pays for damages to your vehicle resulting from a collision, whether with another vehicle or an object like a tree or lamppost.
Comprehensive
Comprehensive coverage pays for damages to your vehicle caused by events that aren't collision-related. This can include theft, vandalism, natural disasters or hitting an animal.
Road Assistance
This coverage offers help when you experience a breakdown on the road. Services can include jump-starting a battery, tire changes, lockout assistance or towing to the nearest mechanic.
Rental Reimbursement
If your car is undergoing repairs due to a covered insurance claim, this coverage pays for the cost of renting a vehicle in the interim.
Gap Insurance
Gap insurance covers the difference between what you owe on your car loan and your vehicle's actual cash value if it's totaled or stolen. This protection is especially valuable for new cars that depreciate quickly or when you have a long-term loan.
Repair Insurance
Repair insurance (also called mechanical breakdown insurance) covers the cost of repairs for mechanical failures not caused by accidents or normal wear and tear. This coverage helps pay for expensive repairs to your engine, transmission, or other major components after your manufacturer's warranty expires.
Multi-Car Insurance: Bottom Line
Securing a multi-car insurance policy can result in substantial savings, streamlined management and tailored coverage options. GEICO and Nationwide consistently offer competitive rates, while providers like Farmers excel in affordability for households with multiple vehicles.
By comparing quotes and understanding the benefits of multi-car insurance, including potential savings of up to $736 annually, drivers can make informed decisions to optimize coverage and reduce costs.
Multi-Car Insurance: FAQ
Below are some commonly asked questions about multi-car insurance policies.
How does multi-car insurance work?
Multi-car insurance is a comprehensive policy that allows you to insure multiple vehicles with a single provider under one streamlined multi-car cover plan. Multi-car policies can cover up to four cars garaged at the same address, with each vehicle receiving customized coverage levels while benefiting from multi-car discounts.
What company offers the cheapest multi-car policy?
MoneyGeek found that GEICO and Nationwide offer the cheapest multi-car insurance rates at $1,407 and $1,417 per year, respectively. When comparing multi-car policies, these providers deliver the best value for families seeking affordable multi-car insurance.
Are multi-car insurance policies cheaper?
Multi-car policies are 30% to 48% cheaper than separate policies, making multi-car coverage a good choice for most families. Consider your specific circumstances when choosing multi-car insurance: luxury vehicles might benefit from specialized coverage, while drivers with violations could impact the entire policy rates.
How much can multi-car coverage save compared to individual policies?
Multi-car coverage saves families $500 to $830 annually compared to separate policies. The exact savings depend on your location, vehicles and chosen provider, with some families saving up to 48% through multi-car discounts.
Can I have different coverage levels under one multi-car policy?
Yes, providers allow you to apply different insurance coverages to different cars under your policy. Insure your older vehicle with liability-only insurance and full coverage on a car you’re still paying for.
Can you have a multi-car insurance policy at different addresses?
It depends on the insurance company and the policy, but usually, you can't have multi-car insurance at different addresses.
Can I get different coverage levels with multi-car insurance?
Yes, multi-car insurance policies allow different coverage levels for each vehicle. You might choose comprehensive coverage for newer cars and liability-only for older vehicles within the same policy.
What is the cheapest vehicle to add to a multi-car policy?
The cheapest vehicle options for multi-car insurance include compact sedans like the Toyota Camry and Honda Civic, which offer excellent safety ratings and low claim frequencies. When selecting the cheapest vehicle for your policy, consider vehicles with strong safety records, low theft rates and affordable repair costs.
Best Insurance for Multiple Vehicles: Our Ratings Methodology
Why Trust MoneyGeek?
We gathered data from Quadrant Information Services and state insurance departments to determine the average cost of a multi-car insurance policy. We also consulted various reputable sources to analyze the pros and cons of getting a multi-car insurance versus multiple individual policies.
Study Overview:
MoneyGeek gathered and evaluated rates using a sample driver profile to calculate the average costs of multi-car insurance.
Data Sources and Depth:
We examined 766,080 quotes across 900 ZIP codes from 16 companies using information from state insurance departments and Quadrant Information Services.
Driver Profile:
We calculated our multi-car discounts by finding the difference in price for a 40-year-old married couple insuring two Toyota Camrys on the same policy versus the same couple insuring the same cars on separate policies.
Our driver profile is for someone with a clean driving record and a policy with liability limits of 100/300/100 and $1,000 deductibles for comprehensive and collision insurance.
We modified this profile for driver age, geographic location and driving history to calculate rates for different driver profiles.
Coverage Levels and Deductibles Explained:
A deductible is the sum of money you pay when you file a claim before the insurance company’s payment kicks in.
Liability insurance only covers damage to other people's property. In contrast, full-coverage policies include comprehensive insurance, which covers damage to your car from weather and fire, and collision coverage, which pays for damage to your car if you collide with something or another vehicle.
The term 100/300/100 means:
- $100,000 bodily injury liability per person
- $300,000 bodily injury liability per accident
- $100,000 property damage liability
Learn more about MoneyGeek's methodology.
About Mark Fitzpatrick
Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.
Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!
He writes about economics and insurance, breaking down complex topics so people know what they're buying.