State Farm is the best life insurance company in Arkansas and nationwide, earning a MoneyGeek score of 99 out of 100 based on customer service, affordability, and coverage options. We also recommend GEICO, Haven, Nationwide and Mutual of Omaha as some of the best affordable alternatives.
Best Life Insurance Companies in Arkansas (2025)
MoneyGeek scored the best life insurance companies in Arkansas based on thousands of quotes and reviews to help you find your ideal policy.
Discover affordable life insurance in Arkansas below.

Updated: October 27, 2025
Advertising & Editorial Disclosure
Life insurance rates don’t change by state, but in Arkansas, the best providers are State Farm, GEICO, Haven, Nationwide and Mutual of Omaha.
GEICO delivers the cheapest life insurance options in Arkansas and nationwide, with monthly rates beginning at $5 and a high MoneyGeek score of 98.
To find the best life insurance in Arkansas, decide on coverage needs, research costs and companies, and compare plenty of providers.
Best Life Insurance Providers in Arkansas
| State Farm | 99 | $7 |
| GEICO | 98 | $5 |
| Haven | 97 | $8 |
| Nationwide | 97 | $5 |
| Mutual of Omaha | 96 | $5 |
*Rates presented are for coverage levels between $250-$500K for a 20 year term life insurance plan for a 40-year-old man in good health who does not smoke.
Best Life Insurance in Arkansas by Category
While the top life insurance provider is a great choice for many, your best option might differ based on your personal needs. The next section breaks down the top providers for common profiles to help you choose.
| Young Adults | Bestow | $2 |
| Seniors | Transamerica | $34 |
| Smokers | Nationwide | $9 |
| High Coverage | Nationwide | $14 |
Compare Personalized Best Arkansas Life Insurance Picks
To help you find the best life insurance match, we've included a filterable table below, making it simple to find recommendations that match your unique profile.
| State Farm | 99 | $8 |
| GEICO | 98 | $4 |
| Nationwide | 97 | $5 |
| Haven | 97 | $13 |
| Mutual of Omaha | 96 | $6 |
| Protective | 95 | $9 |
| Prudential | 94 | $7 |
| AAA | 92 | $10 |
| Allstate | 92 | $8 |
| Transamerica | 90 | $5 |
Rates in this table differ from the main comparison due to the broader age range (41 to 50 vs. 40) and flexible term selection rather than a fixed 20-year term.
How to Find the Best Life Insurance in Arkansas
Here are some key tips to help you find the most suitable life insurance policy in Arkansas:
- 1Decide coverage beforehand
Knowing your life insurance needs beforehand helps you compare prices fairly and avoid being oversold by agents.
- 2Research costs for your profile
Check average life insurance costs for your coverage level and personal profile. Location doesn't usually impact your life insurance rates; focus instead on personal factors like health and age.
- 3Compare company reputations
Insurance rates generally remain consistent across states, but understanding local reputations can guide you to the right provider. Use resources like J.D. Power, online forums and independent agents to evaluate companies.
- 4Compare quotes through multiple avenues
Compare quotes to secure the best value. Pricing can differ depending on where you acquire quotes, whether from an independent agent, an online source, or a captive provider agent.
Best Life Insurance in Arkansas: Bottom Line
Based on MoneyGeek's analysis, we found that State Farm and GEICO are Arkansas's top two life insurance companies. While these are our recommendations, you should do your own research, decide on a coverage level and compare quotes to get the best deal possible.
Arkansas Life Insurance: FAQ
Explore our expert answers to common life insurance questions in Arkansas.
What is the best life insurance in Arkansas?
State Farm offers Arkansas the best overall life insurance with good service, competitive rates and robust term policy options.
How do you get the best life insurance in Arkansas?
To secure the best life insurance in Arkansas, set your coverage needs, look into insurers' track records and costs and compare multiple quotes diligently.
Do life insurance rates differ by state?
No, life insurance rates are usually the same across states since insurers use consistent underwriting criteria nationwide based on age, health and coverage amount. Minor changes may occur because of state-specific taxes, fees or regulations, and some insurers may not be available in all states.
How We Decided the Best Life Insurance in Arkansas
We reviewed companies offering broad national coverage with online quoting capabilities, then scored them using five weighted categories that reflect what matters most when you're buying life insurance.
How we scored each company:
We assigned up to five points across five categories, then calculated overall scores out of 100 using these weightings:
- Affordability (60%): Cost data from online quotes for term policies
- Customer Satisfaction (20%): NAIC complaint index data from 2020-2022
- Product Diversity (10%): Range of policy types and coverage options available
- Financial Stability (5%): AM Best ratings and years in business
- Buying Process (5%): Online tools, product materials, and payment flexibility
Why these weights: Your premiums are what you'll pay for 10, 20, or 30 years, making affordability the dominant factor for Arkansas families protecting their income and mortgages on tighter budgets. Customer satisfaction carries substantial weight because the cheapest company means nothing if they deny valid claims or provide poor service when your beneficiaries need support decades from now. Product diversity, financial stability, and buying convenience round out the evaluation.
Our baseline quote profile:
We started with a 40-year-old nonsmoker at average height and healthy weight with an excellent health rating. From there, we adjusted age, gender, height, weight, tobacco use, health status, and location to collect quotes across different customer profiles.
We gathered quotes for term policies with varying coverage amounts and term lengths, which represent the most affordable and popular choice for Arkansas families protecting their income and mortgages. When our dataset showed clear pricing patterns, we calculated projections to extend coverage where needed.
About Mark Fitzpatrick

Mark Fitzpatrick is a senior content director at MoneyGeek with over five years of experience analyzing the insurance market, conducting original research and creating content that can be personalized for every buyer. He has been quoted on insurance topics in several publications, including CNBC, NBC News and Mashable.
Mark earned a master's degree in Economics and International Relations from Johns Hopkins University and a bachelor's degree from Boston College. He is passionate about using his economics and insurance knowledge to bring transparency around financial topics and help others feel confident in their money moves.

