State Farm offers the best life insurance in Arkansas and nationwide, earning a MoneyGeek score of 99 out of 100 based on customer service, affordability, and coverage options. We also recommend GEICO, Haven, Nationwide and Mutual of Omaha as some of the best affordable alternatives.
Best Life Insurance Companies in Arkansas (June 2025)
State Farm offers the best life insurance in Arkansas, with a MoneyGeek score of 99 out of 100.
Discover affordable life insurance in Arkansas below.

Updated: June 8, 2025
Advertising & Editorial Disclosure
Key Takeaways
Life insurance rates don’t change by state, but in Arkansas, the best providers are State Farm, GEICO, Haven, Nationwide and Mutual of Omaha.
GEICO delivers the cheapest life insurance options in Arkansas and nationwide, with monthly rates beginning at $5 and a high MoneyGeek score of 98.
To find the best life insurance in Arkansas, decide on coverage needs, research costs and companies, and compare plenty of providers.
Best Life Insurance Providers in Arkansas
State Farm | 99 | $7 |
GEICO | 98 | $5 |
Haven | 97 | $8 |
Nationwide | 97 | $5 |
Mutual of Omaha | 96 | $5 |
*Rates presented are for coverage levels between $250-$500K for a 20 year term life insurance plan for a 40-year-old man in good health who does not smoke.
Best Life Insurance in Arkansas by Category
While the top life insurance provider is a great choice for many, your best option might differ based on your personal needs. The next section breaks down the top providers for common profiles to help you choose.
Young Adults | Bestow | $2 |
Seniors | Transamerica | $34 |
Smokers | Nationwide | $9 |
High Coverage | Nationwide | $14 |
Compare Personalized Best Arkansas Life Insurance Picks
To help you find the best life insurance match, we've included a filterable table below, making it simple to find recommendations that match your unique profile.
State Farm | 99 | $8 |
GEICO | 98 | $4 |
Nationwide | 97 | $5 |
Haven | 97 | $13 |
Mutual of Omaha | 96 | $6 |
Protective | 95 | $9 |
Prudential | 94 | $7 |
AAA | 92 | $10 |
Allstate | 92 | $8 |
Transamerica | 90 | $5 |
Rates in this table differ from the main comparison due to the broader age range (41 to 50 vs. 40) and flexible term selection rather than a fixed 20-year term.
How to Find the Best Life Insurance in Arkansas
Here are some key tips to help you find the most suitable life insurance policy in Arkansas:
- 1
Decide coverage beforehand
Knowing how much life insurance you need beforehand helps you compare prices fairly and avoid being oversold by agents.
- 2
Research costs for your profile
Check average life insurance costs for your coverage level and personal profile. Location doesn't usually impact your life insurance rates; focus instead on personal factors like health and age.
- 3
Compare company reputations
Insurance rates generally remain consistent across states, but understanding local reputations can guide you to the right provider. Use resources like J.D. Power, online forums and independent agents to evaluate companies.
- 4
Compare quotes through multiple avenues
Compare quotes to secure the best value. Pricing can differ depending on where you acquire quotes, whether from an independent agent, an online source, or a captive provider agent.
Best Life Insurance in Arkansas: Bottom Line
Based on MoneyGeek's analysis, we found that State Farm and GEICO are Arkansas's top two life insurance companies. While these are our recommendations, you should do your own research, decide on a coverage level and compare quotes to get the best deal possible.
Arkansas Life Insurance: FAQ
Explore our expert answers to common life insurance questions in Arkansas.
What is the best life insurance in Arkansas?
State Farm offers Arkansas the best overall life insurance with good service, competitive rates and robust term policy options.
How do you get the best life insurance in Arkansas?
To secure the best life insurance in Arkansas, set your coverage needs, look into insurers' track records and costs and compare multiple quotes diligently.
Do life insurance rates differ by state?
No, life insurance rates are usually the same across states since insurers use consistent underwriting criteria nationwide based on age, health and coverage amount. Minor changes may occur because of state-specific taxes, fees or regulations, and some insurers may not be available in all states.
How We Decided the Best Life Insurance in Arkansas
MoneyGeek created a scoring system to compare life insurance companies across five categories and ranked them based on their scores. We selected companies to review based on their broad national coverage and ability to provide an online quote.
MoneyGeek's Scoring System
In our unique scoring system, companies can earn up to five points in each of five categories. We then use these category scores to calculate an overall MoneyGeek score out of 100. We applied the following base weightings to score insurers:
- Affordability: 60%
- Financial Stability: 5%
- Buying Process: 5%
- Customer Satisfaction: 20%
- Product Diversity: 10%
Each company's score incorporates:
- Cost data obtained through online quotes
- Financial strength ratings from AM Best and the number of years in business
- Customer satisfaction data from the National Association of Insurance Commissioners (NAIC) customer complaint index (we reviewed annual complaint data from 2020 to 2022, the most recent year available)
- Availability of tools to aid in the buying process, such as online product materials and multiple payment options
- Diversity of life insurance products offered
Sample Customer Profile
MoneyGeek used a standard profile to obtain life insurance quotes in Arkansas:
- 40-year-old nonsmoker
- Average height and healthy weight
- Excellent health rating
We modified the profile by age, gender, height, weight, tobacco use, health rating and geographic location to collect a variety of quotes and determine the best life insurance company for several types of customers. We collected quotes for term life insurance with varying term lengths and coverage amounts, as well.
When necessary, we identified trends in the dataset and used those patterns to calculate projections and extend the data beyond what was originally collected.
About Mark Fitzpatrick

Mark Fitzpatrick is a senior content director at MoneyGeek with over five years of experience analyzing the insurance market, conducting original research and creating content that can be personalized for every buyer. He has been quoted on insurance topics in several publications, including CNBC, NBC News and Mashable.
Mark earned a master's degree in Economics and International Relations from Johns Hopkins University and a bachelor's degree from Boston College. He is passionate about using his economics and insurance knowledge to bring transparency around financial topics and help others feel confident in their money moves.