Choose the insurance plan that best suits your unique needs by learning more about Gerber Life's insurance options.
Gerber Life Insurance Review 2026: Pricing, Pros & Cons
Gerber Life is best for its family-focused insurance products, including coverage for children, young adults, seniors and people seeking no-exam life insurance. While the company offers a range of term, whole life and guaranteed life policies, its value depends heavily on the type of coverage you're considering.
Read our Gerber life insurance review to learn about its coverage options, pricing, pros and cons, and decide if it's the right insurer for you.

Updated: June 12, 2026
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At a Glance: Gerber Life Insurance Review

Gerber
Average Monthly Cost
$59 (women); $75 (men)Average quotes for a $500,000 20-year term policy for 40-year-old nonsmokers with average health and weight.Ages Supported
18-70 years old (Term); 14 days-80 years old (Permanent)
- pros
No-exam coverage available
Simplified family-focused products
consLimited term length options
Not available in New York
The Gerber Life Insurance Company was established in 1967. The company insures people in 49 states (except New York), though coverage varies by location. Gerber Life offers life insurance for children, young adults, college students, adults and seniors. You can apply for term life insurance online and get a decision in just a few minutes.
Gerber Life term policies cost an average of $59 per month for women and $75 per month for men. These averages are based on a $500,000, 20-year term policy for 40-year-old nonsmokers with average health.
- AM Best rating: A+
- Average NAIC complaint index: 0.53
- Trustpilot: 4.5
- Max coverage: $2 million (Term), $1 million (Whole), $25,000 (Guaranteed Issue)
- No-exam policy available: Yes (up to $1 million)
- Terms available: 10, 20, 30
- Ages supported: 18–75 (Term), 18–80 (Whole), starts at 14 days old (Children's Whole), 50-80 (Guaranteed Issue)
- Riders and options: Guaranteed purchase option, payment protection option, accelerated death benefit, child insured, spousal insured
- Permanent policies: Whole, Guaranteed Issue
- State availability: 49 states (Not available in New York)
Gerber Life Policy Options
Term Life Insurance
Gerber Life's term policies cover 10, 20 or 30-year periods and are available to applicants between 18 and 70. Coverage starts at $100,000 and goes up to $2 million, with no-exam approval available for up to $1 million. A health exam is only required if you're 56 or older and applying for more than $100,000 in coverage. The online application returns a decision in minutes. Term rates average $59 per month for women and $75 per month for men on a $500,000, 20-year policy, higher than most competitors in our analysis, but the simplified underwriting makes it accessible to applicants who want to skip the exam process.
Gerber Life's unique Family Plan covers multiple household members under a single policy. You can add a $50,000 spouse rider and $10,000 in coverage per child. You can also cover your future children even after the policy is issued.
Whole Life Insurance
Whole life insurance policies have a cash value component that accrues over time and allow you to lock in a premium for lifetime coverage. Whole life insurance works well if you're looking for long-term coverage or for those who want to borrow against the cash value to help cover expenses.
Gerber offers the following whole life policy types, catering to children, college students, adults and seniors:
- Gerber Whole Life Insurance Plan
Adults up to 80 years old can choose between $50,000 and $1 million in coverage for a whole life policy. Your medical history is considered when you apply for a plan, although a health exam may not be necessary.
- Gerber Life Grow-Up Plan
Gerber's offering for children's whole life insurance is available to parents and grandparents to purchase for a child at least 14 days old. Coverage ranges from $5,000 to $50,000 and automatically doubles when the child turns 18 without an increase in premiums. When the child turns 21, they take over ownership of the policy and can either maintain coverage at the same premium level or surrender the policy for the accumulated cash value. Keeping the policy also guarantees them the option of purchasing extra coverage at adult rates.
- Gerber Life Young Adult Plan
This plan is comparable to the Gerber Life Grow-Up Plan and is intended for teens between the ages of 15 and 17. You can choose a coverage limit from $5,000 to $50,000, which doubles when the teen turns 18 at no extra cost. You'll need to apply over the phone.
- Gerber Life College Savings Plan
The College Plan is an endowment policy that provides a guaranteed payout of $10,000 to $150,000 at maturity. The money from the plan may be used by policyholders to pay for the cost of tuition or other expenses.
Whole life insurance provides lifetime financial protection with cash value that grows tax-deferred. You'll pay fixed premiums that never increase, and you can borrow against the cash value to cover expenses like long-term care costs. It works well if you're planning your estate, have lifelong dependents or want predictable monthly payments.
Guaranteed Acceptance Life Insurance
Gerber's Guaranteed Life Insurance is a guaranteed-acceptance final expense policy designed for adults ages 50 to 80. Final expense insurance is a type of whole life coverage intended to help pay for end-of-life costs, such as funeral expenses, medical bills and outstanding debts. Because acceptance is guaranteed, you don't need to complete a medical exam or answer extensive health questions. Coverage amounts range from $5,000 to $25,000.
This type of policy is best suited for seniors who don't qualify for traditionally underwritten life insurance but still want to leave funds behind to cover final expenses. For people who can pass medical underwriting, Gerber's traditional whole life policies offer better value and more competitive pricing.
Gerber Life Insurance Riders
Riders are coverage add-ons that can modify an insurance policy, often at an added cost. Gerber Life includes an Accelerated Death Benefit rider at no additional cost on both its term and whole life policies, a valuable feature that many insurers offer only as a paid add-on. For families, the Grow-Up Plan also includes access to the Guaranteed Purchase Option and Payment Protection Option riders. These features can help preserve your child's future insurability and ensure premiums continue to be paid if the policy owner becomes disabled or passes away, adding long-term value for parents and grandparents.
Rider | Description |
|---|---|
Guaranteed Purchase Option | This rider for the Gerber Life Grow-Up policy enables you to buy additional life insurance coverage at certain milestones, such as when you get married or have a child. |
Payment Protection Option (PPO) | This rider can be added to the Gerber Life Grow-Up policy to cover premium payments until your insured child turns 21 in the event that you suffer a disability or pass away. |
Accelerated Death Benefit (ADB) | This rider comes with both the Gerber Life Whole Life and Term Life policies at no additional cost. If you’re diagnosed with a terminal disease with a life expectancy of 12 months or less, this rider enables you to seek a one-time advance of up to 50% of the death benefit sum. |
Child Insured | Some Gerber Life policies offer a child rider that adds coverage for eligible dependent children under the parent’s policy. It provides a small benefit amount and works as an affordable way to extend coverage to the entire household. |
Spousal Insured | A spousal rider may be available on certain Gerber Life adult policies. It adds life insurance for a spouse under the same policy, allowing one contract to cover two adults with separate benefit amounts. |
How Much Does Gerber Life Insurance Cost?
Gerber's pricing varies greatly by product type, so your choice of coverage is especially important. Its term life insurance rates are consistently higher than the national average, while its whole life policies are generally more affordable, especially at lower coverage amounts. Guaranteed life insurance rates are roughly in line with national averages for women but are less competitive for men.
Gerber Term Life Insurance Cost
Gerber's term life insurance premiums are higher than the national average at every coverage level we reviewed, and the gap grows as coverage amounts increase. For a 40-year-old woman, a $100,000 policy averages $18 per month, which is 16% above average. At $1 million in coverage, the monthly premium rises to $111, or 29% above average. Men pay more, with rates starting at $21 per month for $100,000 in coverage and reaching $145 per month for $1 million, 32% above the national average.
$100,000 | $18 | $2 (+16%) | $21 | $2 (+11%) |
$250,000 | $35 | $7 (+26%) | $43 | $9 (+25%) |
$500,000 | $59 | $12 (+26%) | $75 | $17 (+28%) |
$750,000 | $85 | $18 (+27%) | $110 | $25 (+30%) |
$1,000,000 | $111 | $25 (+29%) | $145 | $35 (+32%) |
* Rates based on 40-year-old nonsmokers with average health on a 20-year term policy.
Gerber Whole Life Insurance Cost
Gerber's whole life insurance rates tell a different story than its term life pricing. While the company charges more than the national average for term coverage, its whole life policies are priced below average across all coverage levels we analyzed. A 40-year-old woman pays $107 per month for $100,000 in whole life coverage, 16% below the national average, while a man pays $115 per month, 11% below average.
The savings narrow as coverage amounts increase. At $1 million in coverage, women pay $1,020 per month, 4% below the national average, while men pay $1,107 per month, 1% below average.
$100,000 | $107 | -$21 (-16%) | $115 | -$15 (-11%) |
$250,000 | $259 | -$15 (-6%) | $281 | -$14 (-5%) |
$500,000 | $513 | -$27 (-5%) | $556 | -$18 (-3%) |
$750,000 | $767 | -$36 (-5%) | $832 | -$15 (-2%) |
$1,000,000 | $1,020 | -$44 (-4%) | $1,107 | -$8 (-1%) |
* Rates shown are for 40-year-old nonsmokers in average health.
Gerber Guaranteed Life Insurance Cost
Gerber's guaranteed life insurance rates are close to the national average for women but slightly higher for men. A 65-year-old woman pays $32 per month for $5,000 in coverage, matching the national average, while a man pays $43 per month, or 6% more than average.
Women pay 0% to 4% above the national average across all coverage levels, while men pay 6% to 9% more than average at every tier. If you can qualify medically, Gerber's whole life rates are a better deal. At $100,000 in coverage, a 40-year-old woman pays $107 per month for whole life versus $32 per month for only $5,000 in guaranteed life coverage. Guaranteed life is best for adults who can't qualify for traditional underwriting.
$5,000 | $32 | $0 (+0%) | $43 | $2 (+6%) |
$10,000 | $63 | $2 (+4%) | $85 | $5 (+7%) |
$15,000 | $93 | $4 (+4%) | $127 | $11 (+9%) |
$20,000 | $124 | $4 (+4%) | $169 | $13 (+8%) |
$25,000 | $155 | $6 (+4%) | $212 | $17 (+9%) |
* Rates shown are for 65-year-old nonsmokers in average health.
How to Get Gerber Life Insurance
If you’ve decided to buy Gerber Life Insurance, the following sections will walk you through the process and what to do in case your application gets denied.
- 1Do your research
Before applying, review the coverage type that fits your situation: term for temporary income replacement, whole life for permanent coverage with cash value, or guaranteed life if you can't qualify for traditional underwriting. Pay attention to coverage limits and state availability. Gerber doesn't write policies in New York.
- 2Compare quotes
To get the best deals, you should also get quotes from other insurers to check whether Gerber Life’s policies are a good fit for your needs. Your rate may change depending on your location, gender, age and background.
- 3Health check
Gerber doesn't require a medical exam for most policies. Applicants under 56 can get term coverage up to $100,000 without an exam. If you're 56 or older and want more than $100,000 in coverage, an exam is required. Guaranteed life policies skip the exam entirely but cap coverage at $25,000.
- 4Approval
Gerber's online application returns a decision in as little as one minute for most applicants. Phone applications are also available. Once approved, your policy activates when you make your first premium payment.
Gerber Life Claims Process
Life insurance beneficiaries who need to file a claim with Gerber Life can start the process by calling the dedicated life claim phone line at 1-800-628-0560 to request a life insurance claim form. Representatives are available Monday through Friday from 8 a.m. to 7 p.m. ET.
You'll need to provide essential information about the deceased and submit a certified copy of the death certificate. Beneficiaries must be designated on the insurance policy to receive a payout. Complete all sections of the claim form accurately, including details about your relationship to the deceased and how you'd like to receive payment.
Send completed life insurance claims, forms and correspondence to Gerber Life Insurance Company Life Claims Processing Unit, 445 State Street, Fremont, MI 49412. The timeline varies depending on the specific case and required documentation.
For guaranteed life policies, the payout timeline depends on when death occurs. In the first two years, beneficiaries receive 110% of premiums paid rather than the full benefit. After the two-year waiting period, the full benefit amount is paid. Claims and supporting documents can be mailed to Gerber Life Insurance Company Life Claims Processing Unit, 445 State Street, Fremont, MI 49412.
Gerber Life Insurance vs. Alternatives
For term life insurance, Gerber is among the more expensive options in our analysis. Banner Life, Transamerica and Penn Mutual all average $37 to $38 per month for women on the same $500,000, 20-year profile, $21 to $22 less than Gerber. At $1 million, Gerber's term rates are $25 to $35 per month above average, a difference of $6,000 to $8,400 over a 20-year term.
Gerber Life has a lower maximum coverage limit and narrower age eligibility than many competitors. Term life coverage is capped at $2 million, and applicants must be 70 or younger. The company also doesn't offer universal life insurance, a flexible permanent coverage option available from competing insurers. Providers like Protective and Pacific Life offer universal life policies, giving you more choices for long-term coverage and cash value accumulation.
Where Gerber performs best is underwriting accessibility and whole life pricing. If you need coverage without a medical exam, or if you're shopping for whole life in the $100,000 to $500,000 range, Gerber's rates are below average, a meaningful reversal from its term pricing.
Gerber Life | $59 (F), $75 (M) | 10-30 years | 18-70 | $2 Million | A+ | 3.8 |
Banner Life | $37 (F), $46 (M) | 10-40 years | 20-75 | $10 Million | A+ | 4.5 |
Transamerica | $37 (F), $46 (M) | 10-30 years | 18-80 | $10 Million | A | 4.4 |
Penn Mutual | $38 (F), $47 (M) | 10-30 years | 20-70 | $10 Million | A+ | 4.3 |
Nationwide | $45 (F), $56 (M) | 10-30 years | 21-55 | $1.5 Million | A+ | 4.3 |
Pacific Life | $38 (F), $54 (M) | 10-30 years | 18-80 | $10 Million | A+ | 4.2 |
Fidelity | $44 (F), $58 (M) | 10-30 years | 18-70 | $10 Million | A- | 4.2 |
Protective | $42 (F), $54 (M) | 10-40 years | 18-75 | $10 Million | A+ | 4.1 |
Mutual of Omaha | $49 (F), $60 (M) | 10-30 years | 18-80 | $10 Million | A+ | 4 |
Bottom Line: Is Gerber Life Insurance Right for You?
Gerber Life is best suited for people who value accessibility, family-focused products and competitively priced whole life insurance. Its child coverage options and guaranteed-acceptance policies for seniors fill specific needs that many larger insurers don't cover. But people focused on finding the lowest term life rates or seeking flexible permanent coverage options will find better value with other providers.
Choose Gerber Life if:
- You want affordable whole life insurance. Gerber's whole life rates are below the national average across all coverage levels we analyzed, with the largest savings found between $100,000 and $500,000 in coverage.
- You're buying life insurance for a child or grandchild. The Grow-Up Plan automatically doubles coverage at age 18 at no additional cost and includes features that help guarantee future insurability.
- You need coverage but can't qualify medically. Adults ages 50 to 80 can purchase Guaranteed Life Insurance without a medical exam or health questionnaire, making it a practical option for seniors seeking coverage for final expenses.
Consider another insurer if:
- You're shopping for a large term life policy. Gerber's term life rates are 26% to 32% above the national average for coverage amounts between $500,000 and $1 million.
- You want the lowest possible term life rates. Banner Life, Transamerica and Protective have more competitive pricing for term policies.
- You need universal life insurance. Gerber doesn't offer universal life policies, so you'll need to look elsewhere.
Get the best rate for your life insurance. Compare quotes from the top insurance companies.
Gerber Life Insurance Company FAQs
Gerber earns a MoneyGeek score of 3.8 out of 5. It's a strong fit for whole life buyers, children's coverage and guaranteed issue policies, but its term rates run 26% to 32% above average. It's not the right choice if competitive term pricing is your priority.
Gerber evaluates cancer diagnoses case by case based on cancer type, current treatment status and time since diagnosis. Term and whole life applications require medical history disclosure. Guaranteed life policies accept all applicants between 50 and 80 regardless of health history.
Most Gerber Life policies don't require a medical exam. Term applicants under 56 can get up to $100,000 in coverage without one, and no-exam approval is available for up to $1 million. Guaranteed life policies accept all applicants between 50 and 80 with no exam and no health questionnaire.
Gerber Life includes a two-year suicide exclusion. If the insured dies by suicide within the first two years of the policy, the death benefit won't be paid. After the two-year period ends, suicide deaths are covered under standard policy terms.
It depends on the policy type. Term and whole life applications require medical history disclosure, and approval depends on your condition, its current status and treatment history. Guaranteed life insurance accepts all applicants between 50 and 80 with no health questions.
MoneyGeek scored Gerber Life using rate data for our baseline profile of a 40-year-old male nonsmoker in average health seeking $500,000 in coverage on a 20-year term. The MoneyGeek Score weights affordability at 50%, customer experience at 30% and coverage options at 20%. Customer experience ratings draw from customer reviews, J.D. Power life insurance study scores, AM Best financial strength ratings and NAIC complaint indexes.
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About Patrick Bryant

Patrick Bryant is the Vertical Lead for Life and Health Insurance at MoneyGeek, where he researches insurance products, writes consumer guides and maintains the scoring methodologies behind our provider comparisons. He analyzed more than 50 life insurance carriers across multiple policy types, collecting thousands of quotes nationwide to evaluate rates, coverage options and underwriting factors. His methodologies are reviewed quarterly to reflect current market conditions and carrier data.


