Best Life Insurance Companies in Indiana (2025)

Overall, State Farm offers the best life insurance in Indiana and across the country, earning a MoneyGeek score of 99 out of 100 for customer service, affordability, and coverage options. We also recommend GEICO, Haven, Nationwide, and Mutual of Omaha as some of the best affordable alternatives.

*Rates presented are for coverage levels between $250-$500K for a 20 year term life insurance plan for a 40-year-old man in good health who does not smoke.

Rates in this table differ from the main comparison due to the broader age range (41 to 50 vs. 40) and flexible term selection rather than a fixed 20-year term.

We found the top three life insurance companies in Indiana are State Farm, GEICO, and Haven. While these are our recommendations, do your own research, decide on a coverage level, and compare quotes to get the best deal possible.

We scored life insurance companies using five weighted categories:

Affordability drives 60% of our scoring because premium costs directly determine whether you can maintain coverage for the full term. We collected quotes through online systems for various coverage amounts and term lengths to identify which companies offer competitive rates, though your actual premium depends on your specific age, health, and coverage needs.

Customer satisfaction accounts for 20% using complaint data from the National Association of Insurance Commissioners (NAIC). We reviewed annual complaint indices from 2020-2022 (the most recent available) to identify companies with consistently satisfied policyholders nationwide—important for Indiana residents who need responsive support when managing policies or filing claims.

Product diversity makes up 10% because your coverage needs may evolve over time. We evaluated which companies offer term life, whole life, universal life, and specialized products like no-exam policies or accelerated underwriting. Companies with broader product portfolios score higher since they can serve Indiana residents across different life stages and coverage requirements.

Financial stability contributes 5% through AM Best ratings and years in business. Since you're committing to decades of premium payments, your insurer must remain financially strong throughout your term—ensuring they can pay death benefits whether you pass away next year or in 2050.

Buying process rounds out the final 5% by assessing online tools, application simplicity, and payment flexibility. We tested quote systems, reviewed policy materials, and evaluated how easily Indiana residents can purchase and manage coverage through digital platforms or local agents.

Our baseline customer profile included:

• 40-year-old nonsmoker
• Average height with healthy weight
• Excellent health rating

From this foundation, we modified age (young adults through seniors), gender, height, weight, tobacco use, and health ratings to gather quotes reflecting different Indiana resident situations. We collected quotes for term life insurance with varying term lengths (10, 20, 30 years) and coverage amounts ($100,000 to $1 million+), revealing which companies excel for specific profiles and needs.