Best Health Insurance Companies (2026)


Key Takeaways
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Blue Cross Blue Shield is the best health insurance for HMO, PPO, and POS plans, while Kaiser Permanente leads for EPO plans.

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Ambetter has the best health insurance for children and teens, while Anthem tops our list for seniors under 65.

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When researching the best health insurance plans for you, don't just shop by premium price. The cheapest plan might leave you with a $7,000 deductible when you actually need care. Look for plans that balance affordable monthly costs with manageable out-of-pocket expenses.

Compare the Best Health Insurance Companies

We evaluated health insurance providers across all 50 states, analyzing monthly premiums, denial rates and quality scores. Our analysis of 2026 plan data from CMS and state marketplaces revealed four providers that consistently deliver value across different demographics and plan types.

Blue Cross Blue Shield is the best health insurance provider overall with the most plan options (HMO, PPO, EPO, POS) and competitive rates averaging $490 monthly for Silver-tier HMO plans. Kaiser Permanente has strong EPO coverage with a low denial rate of 8.1%. Families with children should consider Ambetter's plans, while Anthem’s affordable HMO plans are a good choice for seniors under 65.

HMO, PPO, POS
Blue Cross Blue Shield
HMO: $490
PPO: $748
EPO: $753
POS: $720
HMO, PPO, EPO, POS
14.0%
4.8
EPO
Kaiser Permanente
HMO: $540
EPO: $548
HMO, EPO
8.10%
4.7
Children & Teens
Ambetter
HMO: $646
PPO: $690
EPO: $676
POS: $821
HMO, PPO, EPO, POS
20%
4.5
Seniors Under 65
Anthem
HMO: $506
HMO
7.70%
4.5

* Monthly premiums are based on a 40-year-old buyer for Silver plans. Rates vary by age, location, plan type and metal level. These are estimates for comparison purposes only. Request personalized quotes from multiple providers to determine your actual costs.

Company Image
Blue Cross Blue Shield

Best for HMO, PPO & POS Plans

MoneyGeek Rating
4.8/ 5
5/5Affordability
5/5Customer Experience
2.5/5Denial Rate
  • Avg. Monthly Rate

    HMO: $490, PPO: $748, EPO: $753, POS: $720
  • Avg. Denial Rate

    14%
Company Image
Kaiser Permanente

Best for EPO Plans

MoneyGeek Rating
4.7/ 5
4.4/5Affordability
5/5Customer Experience
4.9/5Denial Rate
  • Avg. Monthly Rate

    HMO: $540, EPO: $548
  • Avg. Denial Rate

    8.1%
Company Image
Ambetter

Best for Children & Teens

MoneyGeek Rating
4.5/ 5
4.2/5Affordability
5/5Customer Experience
5/5Denial Rate
  • Avg. Monthly Rate

    HMO: $646, PPO: $690, EPO: $676, POS: $821
  • Avg. Denial Rate

    20%
Company Image
Anthem
MoneyGeek Rating
4.5/ 5
4.5/5Affordability
4.2/5Customer Experience
5/5Denial Rate
  • Avg. Monthly Rate

    HMO: $506
  • Avg. Denial Rate

    7.7%

How to Find the Best Health Insurance for You

Health insurance shopping gets easier when you know what matters most for your situation. Match your coverage needs with what you can afford based on how much care you use now and expect to need later. Focus on these factors:

  • How much care you use. Count your doctor visits, prescriptions and chronic conditions. Rarely see a doctor? Pick a high-deductible plan with cheap premiums. See doctors often? Pay more monthly but less per visit.
  • What you can afford. Add up monthly premiums plus what you'd pay if you got sick. A $200 premium with a $6,000 deductible hits your wallet differently than a $400 premium with a $2,000 deductible when you actually need care.
  • Which doctors you can see. Out-of-network care costs more or gets rejected entirely. Check that your current doctors and hospitals accept the plan. If you're willing to switch, make sure the network includes good facilities near you.
  • Prescription coverage. Confirm your medications are covered and which tier they're in. That tier determines your copay. Some plans make you try cheaper drugs first or get approval before filling certain prescriptions, which delays getting what you need.
  • Extra benefits. Check for telehealth, gym discounts, mental health support and preventive care that cut your costs and improve your health. These extras differ by insurer and change what you pay and how you feel.

Health Insurance Plan Types

Health insurance plan types (HMO, PPO, EPO) confuse most people. These plans differ in which doctors you can see and how you access specialists. Know the differences to pick the right mix of flexibility and cost.

Plan Type
How It Works
Best For
Typical Costs

HMO (Health Maintenance Organization)

Requires you to choose a primary care physician who coordinates all your care and provides referrals to see specialists. Care must stay within the network except for emergencies.

People who want lower premiums and don't mind coordinating care through a primary doctor. Good if you live near quality in-network providers.

Lower premiums, lower deductibles, minimal or no coverage for out-of-network care.

PPO (Preferred Provider Organization)

Flexibility to see any doctor or specialist without referrals, both in-network and out-of-network. You pay less when using in-network providers.

People who want freedom to choose providers and see specialists without referrals. Ideal if you travel frequently or have established relationships with specific doctors.

Higher premiums, moderate deductibles, partial coverage for out-of-network care.

EPO (Exclusive Provider Organization)

Similar to HMO but doesn't require a primary care physician or referrals to see specialists. You must stay in-network except for emergencies.

People who want the flexibility to see specialists directly without the higher costs of a PPO. Good middle ground between HMO and PPO.

Moderate premiums, moderate deductibles, no out-of-network coverage except emergencies.

POS (Point of Service)

Combines HMO and PPO features by requiring a primary care physician for referrals but allowing out-of-network care at higher costs.

People who want a primary doctor coordinating care but occasionally need out-of-network flexibility.

Moderate to higher premiums, varying deductibles based on network usage.

HDHP (High Deductible Health Plan)

Features high deductibles and lower premiums, often paired with Health Savings Accounts (HSAs) that offer tax advantages for medical expenses.

Healthy people with minimal healthcare needs who want to save on premiums and build tax-advantaged savings. Good for those who can afford high upfront costs.

Lowest premiums, high deductibles ($1,600+ individual, $3,200+ family in 2025), HSA contribution eligibility.

Health Insurance Metal Classifications

Metal tiers like Bronze and Gold might seem like quality ratings, but they indicate something different. Marketplace health plans are categorized into metal tiers that show how you and your insurer split the costs of your care. These tiers don't reflect the quality of coverage but the percentage of medical expenses the plan pays versus what you pay out-of-pocket.

Metal Tier
Coverage Split
Monthly Premiums
Out-of-Pocket Costs
Best For

Bronze

Plan pays 60%, you pay 40%

Lowest

Highest deductibles and copays

Healthy individuals who rarely need medical care or those who want financial protection for major expenses only.

Silver

Plan pays 70%, you pay 30%

Moderate

Moderate deductibles and copays

People seeking a balance between affordability and coverage. Essential if you qualify for cost-sharing reductions based on income, which lower deductibles and out-of-pocket maximums.

Gold

Plan pays 80%, you pay 20%

Higher

Lower deductibles and copays

People with regular medical needs, ongoing prescriptions, or chronic conditions where predictable, lower out-of-pocket costs provide better value than saving on premiums.

Platinum

Plan pays 90%, you pay 10%

Highest

Lowest deductibles and copays

People who need frequent medical care, have complex health conditions, or want to know exactly what they’ll pay.

How Much Does Health Insurance Cost?

Understanding what you'll actually pay helps you budget confidently. We've broken down the average cost of health insurance by plan type and metal level based on actual estimates from providers. Your individual rate will vary based on your specific circumstances, but these averages provide a helpful baseline for comparison:

Bronze
$514
$501
$620
$692
Silver
$674
$676
$789
$661
Gold
$703
$732
$796
$755
Platinum
$903
$1,317
$1,170
$1,252

* Rates shown are average quotes for 40-year-olds. Your rates will change based on your age, location, and other factors.

Compare Health Insurance Rates

Ensure you are getting the best rate for your insurance. Compare quotes from the top insurance companies.

What Does Health Insurance Cover?

Knowing what your health insurance actually covers saves you from unexpected bills and helps you maximize your benefits. Health insurance plans sold through the Health Insurance Marketplace and most employer-sponsored plans must cover essential health benefits mandated by the Affordable Care Act.

Check what health insurance covers and doesn't cover:

What Health Insurance Covers
What Health Insurance Doesn't Cover

• Preventive care and screenings (annual checkups, immunizations, cancer screenings)
• Emergency services and ambulance transport
• Hospitalization and inpatient care
• Doctor visits and specialist consultations
• Prescription drugs (formulary-specific)
• Lab tests and imaging (X-rays, MRIs, CT scans)
• Mental health and substance abuse treatment
• Maternity and newborn care
• Pediatric services including dental and vision
• Rehabilitation services and physical therapy
• Chronic disease management

• Cosmetic procedures (plastic surgery, Botox, teeth whitening)
• Long-term care and custodial care
• Most alternative medicine (acupuncture may be covered)
• Dental care for adults (except accident-related)
• Vision care for adults (except post-surgery)
• Hearing aids
• Weight loss programs (unless medically necessary)
• Fertility treatments and elective egg freezing
• Experimental or investigational treatments
• Private duty nursing
• Non-emergency care when traveling abroad

How to Get Health Insurance

There are multiple ways to get health insurance:

  • Your employer. Most Americans get insurance through work, where your company covers part of the cost and takes your share from your paycheck before taxes (usually your cheapest option).
  • The Health Insurance Marketplace. Shop at Healthcare.gov during Open Enrollment or after major life changes. You might get tax credits and subsidies based on what you earn.
  • Directly from insurers. Buy straight from insurance companies, but you lose access to tax credits. Choose this if you earn too much for subsidies or want a specific insurer.
  • Government programs. Low income? Try Medicaid, which varies by state. Turn 65? Get Medicare. Kids might qualify for CHIP.
  • COBRA. If you've lost your job insurance, keep your old plan for 18 months by paying the full cost plus a small fee. This buys you time to find something new.
  • A spouse's or parent's plan. Join your spouse's work plan during enrollment or right after marriage. Under 26? Stay on your parents' plan no matter your job, school or marital status.

Best Health Insurance Companies By State

Finding the best health insurance policies often depends on where you live. Plan availability, pricing, and provider networks vary by state. To see which insurers offer the strongest combination of coverage, affordability, and customer satisfaction in your area, explore our detailed state-by-state guides:

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FAQ About Health Insurance

Check answers to common questions about health insurance providers and how to get health insurance in 2025.

Is health insurance required?

What's the difference between a deductible and out-of-pocket maximum?

Can I keep my current doctor with any health insurance plan?

When can I buy health insurance?

What are premium tax credits, and do I qualify?

Is health insurance from the Marketplace different from private insurance?

What's the difference between health insurance and Medicare?

Our Methodology

Health insurance shoppers need accurate comparisons to choose the right plan and provider. We ranked health insurance providers based on premiums, out-of-pocket expenses, claims denial rates and plan selection.

MoneyGeek scores were weighted as follows:

  • Affordability (60%): When scoring providers on affordability, we considered monthly premiums, deductibles, and maximum out-of-pocket (MOOP) costs. We weighted these factors as follows within the affordability score: monthly premiums (66.67%), deductible (16.67%), MOOP (16.67%).
  • Customer Experience (30%): Centers for Medicare & Medicaid Services (CMS)’s Quality Rating System (QRS) overall rating for health-insurance plans. This is a 5-star rating system used to help consumers compare health plans on the Health Insurance Marketplace. Ratings are calculated based on three main categories: Medical Care, Member Experience, and Plan Administration. Providers with the highest overall rating get the highest score
  • Denial Rate (10%): Denial rate is the percentage of submitted claims or applications that are rejected instead of approved. Providers with the lowest denial rate get the highest score.

Data sources

Health insurance plan and provider data was updated with the Centers for Medicare & Medicaid Services (CMS) exchange data released in October for the 2026 enrollment period as well as manual collection of health plan data from state insurance marketplaces for 22 states.

Sample consumer profile

We collected data on all available health plans for consumers ages 18, 26, 40, 50 and 60. Monthly premiums are based on a 40-year-old buyer unless otherwise noted, such as the category for seniors. We analyzed plans for each cited metal tier, which include Catastrophic, Bronze, Expanded Bronze, Silver, Gold and Platinum.

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About Deb Gordon


Deb Gordon headshot

Deb Gordon, the co-founder and CEO of Umbra Health Advocacy, has held executive roles in health insurance and health care technology services. She authored a book titled “The Health Care Consumer’s Manifesto,” based on her research as a senior fellow at Harvard Kennedy School’s Mossavar-Rahmani Center for Business and Government. Her works have been published on JAMA Network Open, Harvard Business Review blog, USA Today and RealClear Politics, among others.

Gordon is an Aspen Institute Health Innovators Fellow and an Eisenhower Fellow. She was a 2011 Boston Business Journal 40 Under 40 honoree and a volunteer at MIT’s Delta V start-up accelerator, the Fierce Healthcare Innovation Awards. She earned her bioethics degree from Brown University and her MBA with distinction from Harvard Business School.


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