Lemonade vs. Figo Pet Insurance


Updated: January 14, 2026

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Lemonade vs. Figo Pet Insurance: Key Takeaways
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Lemonade provides more affordable pet insurance rates, charging $22 monthly for middle-aged cats and $45 monthly for dogs, while Figo's rates are higher at $30 and $52 respectively.

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Lemonade's customer service is better than Figo's, with Lemonade earning higher Trustpilot and BBB ratings, plus stronger positive sentiment on Reddit for its fast claim processing and instant reimbursements.

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Figo offers better pet insurance coverage than Lemonade, requiring a shorter waiting period for accidents and offering options for unlimited payouts and up to 100% reimbursement.

Is Lemonade or Figo Pet Insurance Better?

Lemonade ranks as the better pet insurance choice for both dog and cat owners, claiming the top overall spot nationally in MoneyGeek's analysis compared to Figo's eighth-place ranking. While Lemonade wins in most categories, your best option may change based on what matters most to you:

  • Affordability: Lemonade beats Figo with lower premiums for dogs and cats. Dog owners get the best rates in the industry, while cat owners save with Lemonade's third-place affordability ranking.
  • Coverage: Figo wins against Lemonade with its fifth-place coverage ranking. Figo offers more comprehensive policy options, though this comes at a higher cost.
  • Customer Experience: Lemonade outperforms Figo with its third-place customer service rating. Pet owners get faster claim processing and better support through Lemonade's digital-first platform.
Data filtered by:
Overall Score
CatLemonade18
DogLemonade18

How We Decided the Winning Pet Insurance Provider

Compare Pet Insurance Rates

Ensure you are getting the best rate for your pet insurance. Compare quotes from the top pet insurance companies.

Learn more about the best pet insurance options for your pet across different situations:

Lemonade and Figo Comparison by State

Lemonade consistently outperforms Figo regardless of your location or pet type, ranking as the best pet insurance company in all 50 states.

Data filtered by:
Select
AlabamaCatLemonade
AlabamaDogLemonade
AlaskaCatLemonade
AlaskaDogLemonade
ArizonaCatLemonade
ArizonaDogLemonade
ArkansasCatLemonade
ArkansasDogLemonade
CaliforniaCatLemonade
CaliforniaDogLemonade
ColoradoCatLemonade
ColoradoDogLemonade
ConnecticutCatLemonade
ConnecticutDogLemonade
DelawareCatLemonade
DelawareDogLemonade
FloridaCatLemonade
FloridaDogLemonade
GeorgiaCatLemonade
GeorgiaDogLemonade
HawaiiCatLemonade
HawaiiDogLemonade
IdahoCatLemonade
IdahoDogLemonade
IllinoisCatLemonade
IllinoisDogLemonade
IndianaCatLemonade
IndianaDogLemonade
IowaCatLemonade
IowaDogLemonade
KansasCatLemonade
KansasDogLemonade
KentuckyCatLemonade
KentuckyDogLemonade
LouisianaCatLemonade
LouisianaDogLemonade
MaineCatLemonade
MaineDogLemonade
MarylandCatLemonade
MarylandDogLemonade
MassachusettsCatLemonade
MassachusettsDogLemonade
MichiganCatLemonade
MichiganDogLemonade
MinnesotaCatLemonade
MinnesotaDogLemonade
MississippiCatLemonade
MississippiDogLemonade
MissouriCatLemonade
MissouriDogLemonade
MontanaCatLemonade
MontanaDogLemonade
NebraskaCatLemonade
NebraskaDogLemonade
NevadaCatLemonade
NevadaDogLemonade
New HampshireCatLemonade
New HampshireDogLemonade
New JerseyCatLemonade
New JerseyDogLemonade
New MexicoCatLemonade
New MexicoDogLemonade
New YorkCatLemonade
New YorkDogLemonade
North CarolinaCatLemonade
North CarolinaDogLemonade
North DakotaCatLemonade
North DakotaDogLemonade
OhioCatLemonade
OhioDogLemonade
OklahomaCatLemonade
OklahomaDogLemonade
OregonCatLemonade
OregonDogLemonade
PennsylvaniaCatLemonade
PennsylvaniaDogLemonade
Rhode IslandCatLemonade
Rhode IslandDogLemonade
South CarolinaCatLemonade
South CarolinaDogLemonade
South DakotaCatLemonade
South DakotaDogLemonade
TennesseeCatLemonade
TennesseeDogLemonade
TexasCatLemonade
TexasDogLemonade
UtahCatLemonade
UtahDogLemonade
VermontCatLemonade
VermontDogLemonade
VirginiaCatLemonade
VirginiaDogLemonade
WashingtonCatLemonade
WashingtonDogLemonade
West VirginiaCatLemonade
West VirginiaDogLemonade
WisconsinCatLemonade
WisconsinDogLemonade
WyomingCatLemonade
WyomingDogLemonade

How We Decided the Winning Pet Insurance Provider by State

Lemonade vs. Figo Pet Insurance Cost

Lemonade beats Figo across all age categories for dogs and cats, making it the cheaper option regardless of your pet's life stage. Senior cat owners save the most, with Lemonade costing 69% less than Figo. Senior dog owners also see substantial savings at 67% less compared to Figo.

See how much pet insurance costs across different age categories below.

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KittensLemonade$107%
Young CatsLemonade$1319%
PuppiesLemonade$1912%
Middle Aged CatsLemonade$2225%
Young DogsLemonade$2514%
Senior CatsLemonade$3269%
Middle Aged DogsLemonade$4514%
Senior DogsLemonade$5867%

How We Decided the Winning Pet Insurance Provider

Lemonade vs. Figo Pet Insurance Cost by State

Lemonade offers the cheapest pet insurance in all 50 states compared to Figo, making it the more affordable choice regardless of where you live. This cost advantage holds true across all age groups, from kittens and puppies to senior pets.

Data filtered by:
Middle Aged Dogs
AlabamaLemonade$3316%
ArizonaLemonade$5415%
ArkansasLemonade$3015%
CaliforniaLemonade$5615%
ColoradoLemonade$5615%
ConnecticutLemonade$5115%
DelawareLemonade$4515%
FloridaLemonade$5015%
GeorgiaLemonade$4015%
HawaiiLemonade$4515%
IllinoisLemonade$5515%
IndianaLemonade$4015%
IowaLemonade$3715%
LouisianaLemonade$3615%
MarylandLemonade$4316%
MassachusettsLemonade$5715%
MichiganLemonade$4415%
MinnesotaLemonade$4615%
MississippiLemonade$3815%
MissouriLemonade$3515%
MontanaLemonade$3715%
NebraskaLemonade$4015%
NevadaLemonade$4615%
New HampshireLemonade$5115%
New JerseyLemonade$5015%
New MexicoLemonade$3915%
New YorkLemonade$4815%
North CarolinaLemonade$3915%
North DakotaLemonade$3415%
OhioLemonade$4115%
OklahomaLemonade$3715%
OregonLemonade$5515%
PennsylvaniaLemonade$4615%
Rhode IslandLemonade$3915%
South CarolinaLemonade$4215%
TennesseeLemonade$4115%
TexasLemonade$4715%
UtahLemonade$4215%
VirginiaLemonade$4715%
WashingtonLemonade$5115%
WisconsinLemonade$4715%

How We Decided the Winning Pet Insurance Provider by State

Lemonade vs. Figo Pet Insurance Discounts

Lemonade and Figo both offer three pet insurance discounts, with identical 5% savings when you insure multiple pets. Lemonade wins for bundling options with 10% off when combined with other insurance policies, plus 5% for annual payments. Figo caters to specific groups with 5% military discounts and 15% savings for Costco members.

Multiple pets

Save 5% when you insure multiple pets with Lemonade.

Get 5% discount when you enroll two or more pets with Figo.

Bundling

Receive 10% savings when you bundle pet insurance with other Lemonade policies (homeowners, renters, auto, life).

None.

Annual payment

Get 5% off when you pay annually in full instead of monthly.

None.

Military

None.

Active duty military members or veterans receive 5% off on pet insurance.

Membership

None.

Save 15% if you're a Costco member and enroll through the Costco program.

Lemonade vs. Figo Pet Insurance Customer Experience

Lemonade offers better customer service for dog and cat owners, leading ahead of Figo by four spots in our analysis. Lemonade earns higher ratings on Trustpilot (3.9 versus 3.7 out of 5.0) and the Better Business Bureau (B- versus B). The company also holds a stronger positive sentiment on Reddit (72% versus 17%).

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    Lemonade vs Figo Trustpilot Ratings

    Lemonade earns a higher Trustpilot rating at 3.9 out of 5.0 compared to Figo's 3.7 out of 5.0. Pet owners highlight Lemonade's fast claim processing and instant reimbursements, though some report rate increases and claim denials. Figo earns positive feedback for its easy claim submission app and quick payments, but reviewers cite frustrations with pre-existing condition disputes and lower-than-expected reimbursements.

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    Lemonade vs Figo BBB Ratings

    Lemonade holds a B- rating from BBB but is not accredited, while Figo maintains a B rating and full accreditation. Both ratings fall in the BBB's satisfactory range, indicating the companies meet most marketplace standards but have room for improvement. Figo's accreditation means it has committed to BBB's Standards for Trust and responds to customer complaints, while Lemonade has 601 complaints filed compared to Figo's 88.

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    Lemonade vs Figo Pet Insurance Reddit Sentiment

    We analyzed Reddit discussions and found Lemonade garners 72% positive sentiment from 32 total comments, while Figo holds 17% positive sentiment from 12 comments. Pet owners rave about Lemonade's instant claim approvals through its mobile app and reimbursements within minutes, while Figo users complain about denied claims, slow processing and poor communication.

Lemonade vs. Figo Pet Insurance Coverage

Figo's pet insurance coverage is more comprehensive than Lemonade's, ranking fifth nationally, while Lemonade is behind by one spot. Figo offers unlimited coverage and up to 100% reimbursement, which Lemonade lacks. Figo's waiting period for accidents is also one day shorter than Lemonade's, plus it has no upper age limits, whereas Lemonade only insures pets up to 14 years old, depending on the breed.

Diagnostics
Fractures and broken bones
Lacerations and bite wounds
Parasite treatment

X

Digestive illnesses
Hereditary conditions
Congenital conditions
Chronic conditions

$100, $250, $500, $750

$100, $250, $500, $750

$5,000, $10,000, $20,000, $50,000, $100,000 

$5,000, $10,000, Unlimited

60%, 70%, 80%, 90%

70%, 80%, 90%, 100% 

2 days for accidents, 14 days for illnesses, 30 days for orthopedic conditions and up to 6 months for cruciate ligament events

1 day for accidents, 14 days for illnesses, 6 months for orthopedic conditions in dogs

Age restrictions

Only covers pets up to 14 years old, depending on breed

No upper age limits

Pre-existing conditions

Curable pre-existing conditions may be covered if cured and symptom-free for 12 months

Curable pre-existing conditions may be considered after 12 months without symptoms or treatment

Coverage varies by state and policy terms. Always review your specific policy documents to understand exact coverage terms, exclusions and limitations.

Lemonade vs. Figo Pet Insurance Add-ons

If you’re looking to extend your base coverage for maximum financial protection, both Lemonade and Figo provide optional add-ons that help with routine care, vet exam fees and physical therapy, though Lemonade has more offerings than Figo.

Lemonade Pet Insurance Add-ons

  • Routine Vet Care package: Covers one wellness exam, three vaccinations, blood tests, parasite testing and heartworm testing.
  • Routine Vet Care Plus: Features unlimited wellness exams and vaccines, plus Life Essentials coverage, which includes spay/neuter procedure, heartworm/flea/tick prevention medication, deworming, nail trimming, joint and organ screening, genetic testing, and preventative x-rays and ultrasounds.
  • Preventative+ Care package: Includes all Preventative Care benefits plus routine dental cleaning and heartworm treatment or flea/tick medication.
  • Puppy/Kitten Preventative Care package: Provides coverage for two wellness exams, up to six vaccines, heartworm or flea/tick medication, spay/neuter procedure and microchip.
  • Vet Visit Fees add-on: Reimburses veterinarian examination fees for accidents and illnesses that are charged separately from treatment costs.
  • Physical Therapy add-on: Provides reimbursement for acupuncture, chiropractic care, hydrotherapy and physical therapy related to eligible accidents or illnesses.
  • Dental Illness add-on: Covers dental procedures like tooth extractions, root canals and treatments for gingivitis and periodontal disease.
  • Behavioral Conditions add-on: Covers diagnostics, therapy sessions and training sessions for behavioral issues like separation anxiety, phobias and aggressive behaviors when administered by licensed professionals.
  • End-of-life and Remembrance add-on: Provides coverage for vet-recommended euthanasia, cremation and memorial items.

Figo Pet Insurance Add-ons

  • Wellness and Preventative Coverage: Covers routine exams, vaccines, blood tests, dental cleaning, spay/neuter, microchipping, and parasite prevention, depending on the specific tier selected.
  • Veterinary Exam Fees for Accident and Illness Visits: Helps cover the vet’s examination or consultation fee for covered accidents or illnesses.
  • Extra Care Pack: Reimburses the costs of advertising and reward for lost pet, boarding fees, vacation cancellation, third-party property damage liability and final respects (cremation/burial) services.
  • Alternative Care, Rehabilitation and Physical Therapy Riders: Provides coverage for behavioral consultations, alternative therapies, rehabilitation or physical therapy.

Lemonade vs. Figo Pet Insurance: Bottom Line

Lemonade offers better pet insurance than Figo overall, particularly excelling in affordability and customer experience. Lemonade's rates start at $45 per month for middle-aged dogs and $22 for cats, making it the more budget-friendly choice across all pet ages. It also has excellent customer service, earning higher Trustpilot and BBB ratings for its fast claim processing and instant reimbursements. However, Figo provides more comprehensive coverage, featuring unlimited payouts, up to 100% reimbursement and shorter waiting period for accidents.

Compare other major pet insurance companies to determine the best choice for your pet:

Lemonade vs. Figo Pet Insurance Comparison: FAQ

Compare Lemonade and Figo pet insurance through these common questions:

What is the difference between Lemonade and Figo pet insurance?

Which is cheaper: Lemonade vs Figo pet insurance?

Does Lemonade or Figo offer better coverage for dogs and cats?

How do Lemonade and Figo compare on claim speed and customer experience?

Which pet insurance is better overall: Lemonade or Figo?

About Mark Fitzpatrick


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Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. He has analyzed the insurance market for over five years, conducting original research for insurance shoppers. His insights have been featured in CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

He writes about economics and insurance, breaking down complex topics so people know what they're buying.


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