Overall, Protective Insurance offers the best life insurance in Maryland and across the country, earning a MoneyGeek score of 4.7 out of 5 for customer service, affordability, and coverage options. We also recommend Guardian Life, Lincoln Financial and Prudential as some of the best affordable alternatives.
Best Life Insurance Companies in Maryland (2026)
MoneyGeek scored the best life insurance companies in Maryland based on thousands of quotes and reviews to help you find your ideal policy.
Compare affordable life insurance options in Maryland below.

Updated: February 26, 2026
Advertising & Editorial Disclosure
Life insurance rates don't change by state, but in Maryland, the best providers are Protective Insurance, Guardian Life, Lincoln Financial and Prudential.
Lincoln Financial offers the cheapest life insurance in Maryland and nationwide, with monthly rates averaging $35 (men) and $30 (women) for a $500,000 policy.
Your best match depends on the type of life insurance you choose. Legal & General is the best for term, while Pacific Life ranks first for no-exam term policies. For permanent life insurance, North American, Ethos and Mutual of Omaha stand out.
Ensure you're getting the best rate for your insurance. Compare quotes from the top insurance companies.
Best Life Insurance Providers in Maryland
Overall | Protective Insurance | 4.7 | $44 (men) $37 (women) | $532 (men) $443 (women) |
Customer Experience | Guardian Life | 4.6 | $51 (men) $40 (women) | $612 (men) $480 (women) |
Affordability | Lincoln Financial | 4.5 | $35 (men) $30 (women) | $417 (men) $359 (women) |
Coverage Options | Prudential | 4.1 | $61 (men) $48 (women) | $735 (men) $578 (women) |
Rates are based on average quotes for adult (ages 30-49) nonsmokers with a $500,000 20-year term policy. These are estimates based on MoneyGeek's analysis and may not reflect your actual premium. Actual rates vary based on health, lifestyle, and other underwriting factors. Contact insurers directly for personalized quotes.
Best Overall: Protective

Protective
Average Monthly Cost
$44 (men); $37 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.Average Annual Cost
$532 (men); $443 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.
- pros
Ages 20-80 coverage availability
Comprehensive options, including IUL policies
High coverage limits over $10 million
consMedical exams required for all applicants
Minimum age 20 for term coverage
Protective Insurance is the top-rated life insurance company in Maryland, with its diverse range of products and strong financial strength ratings. The insurer accommodates broad age ranges with term policies spanning ages 20 through 80.
Protective's portfolio extends from straightforward term coverage to sophisticated indexed universal life products, with policy limits reaching beyond $10 million for affluent clients. The child term rider converts to five times its original value at age 25, above the industry standard.
Best Customer Experience: Guardian Life

Guardian Life
Average Monthly Cost
$51 (men); $40 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.Average Annual Cost
$612 (men); $480 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.
- pros
Second-place in J.D. Power customer satisfaction ranking
A++ A.M. Best financial strength rating
Low complaint index of 0.08
consNo indexed universal life products available
Medical exams mandatory for all policies
Traditional policy types only
Guardian Life leads customer experience rankings in Maryland, finishing second in J.D. Power's customer satisfaction survey. The company maintains an AM Best's highest A++ rating, demonstrating solid financial stability.
Guardian specializes in straightforward life insurance solutions through term, whole and universal life policies, avoiding complex product variations. Its signature Charitable Benefit Rider automatically increases your death benefit by 1% (capped at $100,000) and directs that amount to your selected charity without additional premiums. Coverage extends up to $5 million.
Best for Affordability: Lincoln Financial

Lincoln Financial
Average Monthly Cost
$35 (men); $30 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.Average Annual Cost
$417 (men); $359 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.
- pros
Lowest average monthly costs
Child rider available
Coverage amounts up to $5 million with exam
consFewer rider options compared to larger insurers
No permanent life insurance product lineup
Lincoln Financial offers the most affordable life insurance in Maryland. A 20-year, $500,000 term policy costs approximately $35 monthly for men and $30 for women. The insurer offers term lengths spanning 10 to 30 years, accommodating different budget needs and life stages.
Death benefits reach $5 million with medical underwriting or $1 million for simplified issue policies. Parents appreciate the optional child rider, which provides $15,000 coverage per child until age 25 or when the policyholder turns 65.
Best Coverage Options: Prudential

Prudential
Average Monthly Cost
$61 (men); $48 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.Average Annual Cost
$735 (men); $578 (women)Based on a 20-year term policy with $500,000 coverage amount for adult (ages 30-49) nonsmokers with average weight and health ratings.
- pros
Term coverage amounts exceed $10 million
No-exam coverage up to $3 million available
Living Needs Benefit included at no cost
consMedical exams required for most applicants
High customer complaint index
Prudential is our pick for best coverage options in Maryland through its high policy limits and flexible underwriting. The insurer provides term life coverage exceeding $10 million in face value, accommodating substantial financial needs. Healthy applicants ages 18-50 can get up to $3 million without medical examinations.
The company's term policies span 10, 15, 20 and 30 years, with applications accepted through age 75. Conversion features allow transformation to permanent coverage without additional medical requirements until age 65, provided five years have elapsed. Prudential's rider selection includes premium waivers, accidental death benefits and children's protection. The Living Needs Benefit allows early death benefit access during qualifying circumstances at no extra cost.
Best Life Insurance in Maryland by Policy Type
While we've identified the top life insurance company for most, your ideal match might differ based on the type of life insurance. Below, we break down the best options for various common profiles.
Whole and Universal | North American | 5 | Whole: $691 (men) $602 (women) Universal: $295 (men) $251 (women) | Whole: $8,287 (men) $7,221 (women) Universal: $3,535 (men) $3,016 (women) |
Indexed Universal | Ethos | 5 | $328 (men) $275 (women) | $3,935 (men) $3,297 (women) |
Term | Legal & General | 4.7 | $44 (men) $35 (women) | $523 (men) $415 (women) |
Guaranteed Acceptance | Mutual of Omaha | 4.7 | $40 (men) $30 (women) | $482 (men) $365 (women) |
No-Exam | Pacific Life | 4.5 | $47 (men) $39 (women) | $566 (men) $464 (women) |
Rates are estimates based on MoneyGeek's analysis and may not reflect your actual premium. Individual rates vary based on health, lifestyle, and other underwriting factors. Contact insurers directly for personalized quotes.
Best Whole and Universal: North American

North American
Average Monthly Cost
Whole: $691 (men); $602 (women) Universal: $295 (men); $251 (women)Based on average quotes for adult (ages 30-49) nonsmokers with $500,000 coverage amount.Average Annual Cost
Whole: $8,287 (men); $7,221 (women) Universal: $3,535 (men); $3,016 (women)Based on average quotes for adult (ages 30-49) nonsmokers with $500,000 coverage amount.
- pros
Strong whole and universal life policy selection
Competitive permanent life insurance rates
Coverage amounts up to $10 million available
Excellent financial strength ratings (A+ AM Best)
consMedical underwriting required for all policies
Term life age restrictions (18-60 only)
Basic features without unique benefits
North American earns top ranking for whole and universal life insurance in Maryland through its strong permanent coverage portfolio. North American holds an A+ AM Best rating and A+ Better Business Bureau rating.. The company's whole life policies provide guaranteed cash accumulation with predictable growth, while universal options offer premium flexibility and adjustable death benefits to match changing needs.
Best Indexed Universal: Ethos

Ethos
Average Monthly Cost
$328 (men); $275 (women)Based on average quotes for adult (ages 30-49) nonsmokers with $500,000 coverage amount.Average Annual Cost
$3,935 (men); $3,297 (women)Based on average quotes for adult (ages 30-49) nonsmokers with $500,000 coverage amount.
- pros
Instant underwriting reduces waiting times
Living benefit riders cost nothing extra
consCoverage depends on third-party insurance partners
Ethos is the best indexed universal life insurance provider in Maryland. The platform provides multiple index options, including S&P 500, Russell 2000 and NASDAQ-100 strategies, alongside a stable fixed account alternative. You'll get living benefit protection for terminal, chronic and critical illnesses without paying additional premiums. The company offers its IUL policies through its partnership with Ameritas.
Ethos uses data-driven underwriting to eliminate medical exams for many applicants. The company's commitment to transparent index crediting terms and user-friendly digital tools makes IUL coverage accessible and straightforward for Maryland residents.
Best Term: Legal & General

Legal & General
Average Monthly Cost
$44 (men); $35 (women)Based on average quotes for an adult (ages 30-49) nonsmoker with a 20-year term policy and $500,000 coverage amount.Average Annual Cost
$523 (men); $415 (women)Based on average quotes for an adult (ages 30-49) nonsmoker with a 20-year term policy and $500,000 coverage amount.
- pros
Terminal illness benefits automatically included
Conversion allowed until age 70
Stacking rider adds coverage flexibility
Coverage amount up to $10 million
consMedical examination usually required for approval
Legal & General is the best term life insurance company in Maryland. The company automatically includes accelerated death benefits for terminal illness at no extra cost.
The conversion window runs until age 70, longer than most term policies allow. The innovative stacking rider allows customers to layer multiple term periods (10, 15, or 20 years) within a single policy, eliminating the need for separate applications when life circumstances evolve.
Best Guaranteed Acceptance: Mutual of Omaha

Mutual of Omaha
Average Monthly Cost
$40 (men); $30 (women)Based on average quotes for 50-year-old nonsmokers with $10,000 coverage amount.Average Annual Cost
$482 (men); $365 (women)Based on average quotes for 50-year-old nonsmokers with $10,000 coverage amount.
- pros
A+ A.M. Best rating demonstrates financial stability
Accepts applicants between ages 45-85
Builds cash value for policy loans
consMaximum coverage limited to $25,000
No 24/7 live chat support available
Mutual of Omaha ranks first for guaranteed acceptance life insurance in Maryland. The company accepts applicants from 45 to 85 years old, offering whole life policies from $2,000 to $25,000. These policies accumulate cash value that you can access through loans, providing financial flexibility beyond the death benefit.
The insurer operates with a two-year waiting period for natural death claims, returning premiums plus 10% during this timeframe. Accidental deaths receive immediate full benefit payouts.
Best No-Exam Term: Pacific Life

Pacific Life
Average Monthly Cost
$47 (men); $39 (women)Based on average quotes for a 40-year-old with a 20-year term policy and $500,000 coverage amount.Average Annual Cost
$566 (men); $464 (women)Based on average quotes for a 40-year-old with a 20-year term policy and $500,000 coverage amount.
- pros
$3 million no-exam coverage limit available
Policy eligibility begins at age 18
Strong customer satisfaction ratings
consNo-exam eligibility restricted to ages 18-60
Limited term length options available
Pacific Life is the top insurer for no-exam life insurance in Maryland, with coverage amounts reaching $3 million through accelerated underwriting. Most no-exam policies cap coverage at $500,000 to $1 million. Pacific Life's $3 million limit is among the highest available.
Pacific Life has an A rating from AM Best and demonstrates strong customer experience with a low 0.08 NAIC complaint index. Terminal illness accelerated death benefits come standard at no additional cost. You can enhance coverage through optional riders, including child term protection, disability waiver of premium, and guaranteed insurability additions for future coverage increases.
Compare Personalized Best Maryland Life Insurance Picks
To help you find the best life insurance fit, we've included a filterable table below that tailors recommendations to your unique profile, making your search simple and precise.
| Lincoln Financial | $16 | $208 |
| North American | $20 | $233 |
| Midland National | $20 | $233 |
| Protective Insurance | $21 | $259 |
| Assurity | $21 | $261 |
| Cincinnati Life | $23 | $274 |
| Pacific Life | $25 | $301 |
| SBLI | $25 | $301 |
| CoreBridge | $25 | $304 |
| Principal National | $25 | $305 |
| Legal & General | $26 | $307 |
| Foresters Financial | $26 | $315 |
Rates are based on a term life insurance policy for nonsmokers with average weight and health ratings. Individual costs will vary based on policy type and your profile.
How to Find the Best Life Insurance in Maryland
Here's a quick guide with top tips to help you secure the best life insurance in the Free State.
- 1Decide coverage beforehand
Know your life insurance coverage needs before you shop. This lets you compare prices fairly and avoid being oversold.
- 2Research costs for your profile
Reviewing average life insurance costs based on your specific coverage level and profile helps in assessing a good deal. Your location doesn't affect life insurance rates.
- 3Compare company reputations
Rates are consistent from state to state, but a company's reputation in your area can offer a better fit. Use J.D. Power, online forums and independent agents to evaluate providers.
- 4Compare quotes through multiple avenues
Comparing quotes from various companies ensures you're getting the best value. Pricing may vary depending on where you obtain quotes, be it an independent agent, online source, or captive provider agent.
Maryland Life Insurance Regulations
The Maryland Insurance Administration (MIA) regulates all life insurance sold in the state under the Code of Maryland Regulations, Title 31. These rules set minimum standards for how insurers process policies, claims and consumer rights. Knowing these protections helps Maryland policyholders avoid coverage gaps and resolve disputes more effectively.
- Free Look Period: Maryland gives new policyholders 10 days to review their contract after purchase. You can cancel within this window for a full refund of any premiums paid.
- Grace Period: If you miss a premium payment, Maryland law gives you 30 days to pay before an insurer can cancel your policy. Coverage stays active during this period, and your beneficiaries can still collect the death benefit if you pass away before the grace period ends.
- Contestability Period: Insurers can investigate and deny claims during the first two years if you provided false information on your application. After two years, the policy becomes incontestable, and the insurer must pay claims even if inaccuracies are later discovered.
- Claims Settlement Deadline: Life insurance companies must pay claims within 30 days of receiving proof of death. Claims not paid on time accrue interest, and the insurer may face fines.
- Plain Language Requirement: Maryland's Plain Language Act requires all life insurance policies to be written in clear, straightforward language. This prevents insurers from including ambiguous provisions that could limit your benefits.
- Guaranty Corporation Protection: The Maryland Life and Health Insurance Guaranty Corporation covers up to $300,000 in death benefits and $100,000 in cash surrender value if your insurer becomes insolvent. All insurers licensed to sell life insurance in Maryland are required to be members of the corporation.
Best Life Insurance in Maryland: Bottom Line
We found the top life insurance companies in Maryland are Protective Insurance, Guardian Life, Lincoln Financial and Prudential. North American, Ethos, Legal & General, Mutual of Omaha and Pacific Life are the best options for specific policy types. While these are our recommendations, you should complete your own research, decide on a coverage level, and compare quotes to get the best deal possible.
Ensure you're getting the best rate for your insurance. Compare quotes from the top insurance companies.
Maryland Life Insurance: FAQ
Explore expert answers to common questions about life insurance in Maryland in our FAQ section.
What is the best life insurance in Maryland?
In Maryland, Protective Insurance offers the best overall life insurance, with top-rated nationwide customer service, affordable rates and broad coverage options.
How do you get the best life insurance in Maryland?
Set your coverage needs first, then compare quotes from multiple insurers. Premiums are consistent across states, so the right company for you depends on your health profile and coverage goals.
Do life insurance rates differ by state?
No, life insurance rates do not vary by state, but coverage options and riders may be different.
How We Chose the Best Life Insurance in Maryland
Shopping for life insurance in Maryland shouldn't mean sorting through confusing jargon or wondering if you're overpaying. We analyzed thousands of quotes from major life insurance providers to show which companies deliver the best combination of affordable rates and reliable service for Maryland residents.
How Life Insurance Rates Vary by Profile
Life insurance companies price policies differently based on your profile. A company offering the cheapest rates for a healthy 30-year-old may charge much more for a 55-year-old with moderate health issues. We tested multiple profile variations to identify which insurers consistently deliver competitive rates across different customer segments.
Our scoring system weighs five factors to calculate each company's final MoneyGeek score out of five points:
- Affordability (50%): Based on monthly premium quotes from real customer data.
- Customer experience (30%): Considers online tools, quote access, payment options, financial ratings, and consumer reviews.
- Coverage options (10%): We considered each provider's range of policy types, riders and other add-on options.
How Maryland State Regulations Affect Coverage
Life insurance rates don't change based on where you live in Maryland compared to other states. Available policy riders and specific coverage features can differ due to state regulations. We focused our Maryland analysis on companies with strong national reputations that offer straightforward online quotes, so you can compare options and buy coverage without added complexity.
When we couldn't collect quotes for every possible profile combination, we identified patterns in our dataset and used those trends to calculate reasonable projections. This approach gave us a complete picture of how each insurer prices policies across the full range of customer profiles.
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About Mark Fitzpatrick

Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. He has analyzed the insurance market for over five years, conducting original research for insurance shoppers. His insights have been featured in CNBC, NBC News and Mashable.
Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!
He writes about economics and insurance, breaking down complex topics so people know what they're buying.

