Overall, State Farm offers the best life insurance in Maryland and across the country, earning a MoneyGeek score of 99 out of 100 for customer service, affordability, and coverage options. We also recommend GEICO, Haven, Nationwide and Mutual of Omaha as some of the best affordable alternatives.
Best Life Insurance Companies in Maryland (June 2025)
Updated: June 8, 2025
Advertising & Editorial Disclosure
Key Takeaways
Life insurance rates don't change by state, but in Maryland, the best providers are State Farm, GEICO, Haven, Nationwide, and Mutual of Omaha.
GEICO delivers the cheapest life insurance options in Maryland and nationwide, with monthly rates beginning at $3.
To get the best life insurance in Maryland, we recommend deciding on coverage beforehand, researching costs and companies, and comparing plenty of providers.
Best Life Insurance Providers in Maryland
| State Farm | 99 | $4 |
| GEICO | 98 | $3 |
| Haven | 97 | $4 |
| Nationwide | 97 | $3 |
| Mutual of Omaha | 96 | $3 |
*Rates presented are for coverage levels between $250-$500K for a 20 year term life insurance plan for a 40-year-old man in good health who does not smoke.
Best Life Insurance in Maryland by Category
While we've identified the top life insurance company for most, your ideal match might differ based on your personal needs. Below, we break down the best options for various common profiles.
| Young Adults | Farmers | $2 |
| Seniors | GEICO | $21 |
| Smokers | Bestow | $11 |
| High Coverage | Farmers | $17 |
Compare Personalized Best Maryland Life Insurance Picks
To help you find the best life insurance fit, we've included a filterable table below that tailors recommendations to your unique profile, making your search simple and precise.
Data filtered by:Results filtered by:
Select
Age:41-50
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Gender:M
Select
Coverage Level:250k-500k
Select
Term:10
Select
Health Level:Excellent
| State Farm | 99 | $7 |
| GEICO | 98 | $5 |
| Haven | 97 | $10 |
| Nationwide | 97 | $6 |
| Mutual of Omaha | 96 | $5 |
| Protective | 95 | $7 |
| Prudential | 94 | $6 |
| Allstate | 92 | $5 |
| AAA | 92 | $6 |
| Transamerica | 90 | $5 |
Rates in this table differ from the main comparison due to the broader age range (41 to 50 vs. 40) and flexible term selection rather than a fixed 20-year term.
How to Find the Best Life Insurance in Maryland
Here's a quick guide with top tips to help you secure the best life insurance in the Free State.
- 1
Decide coverage beforehand
Finding out how much life insurance you need before purchasing is crucial. This allows you to compare prices fairly and avoid overselling by agents.
- 2
Research costs for your profile
Reviewing average life insurance costs based on your specific coverage level and profile helps in assessing a good deal. Typically, your location doesn't impact life insurance rates.
- 3
Compare company reputations
While rates are generally consistent across states, a company's reputation in your area can offer a better fit. Use J.D. Power, online forums, and independent agents to evaluate providers.
- 4
Compare quotes through multiple avenues
Comparing quotes from various companies ensures you're getting the best value. Pricing may vary depending on where you obtain quotes, be it an independent agent, online source, or captive provider agent.
Best Life Insurance in Maryland: Bottom Line
We found the top three life insurance companies in Maryland are State Farm, GEICO, and Haven. While these are our recommendations, you should complete your own research, decide on a coverage level, and compare quotes to get the best deal possible.
Maryland Life Insurance: FAQ
Explore expert answers to common questions about life insurance in Maryland in our FAQ section.
What is the best life insurance in Maryland?
In Maryland, State Farm offers the best overall life insurance, with top-rated nationwide customer service, affordable rates and robust term life coverage.
How do you get the best life insurance in Maryland?
Finding the best life insurance in Maryland requires setting your coverage needs, then researching and comparing insurers' offerings and premiums for a well-informed choice.
Do life insurance rates differ by state?
No, life insurance rates do not vary by state, but coverage options and riders may be different.
How We Decided the Best Life Insurance in Maryland
MoneyGeek created a scoring system to compare life insurance companies across five categories and ranked them based on their scores. We selected companies to review based on their broad national coverage and ability to provide an online quote.
MoneyGeek's Scoring System
In our unique scoring system, companies can earn up to five points in each of five categories. We then use these category scores to calculate an overall MoneyGeek score out of 100. We applied the following base weightings to score insurers:
- Affordability: 60%
- Financial Stability: 5%
- Buying Process: 5%
- Customer Satisfaction: 20%
- Product Diversity: 10%
Each company's score incorporates:
- Cost data obtained through online quotes
- Financial strength ratings from AM Best and the number of years in business
- Customer satisfaction data from the National Association of Insurance Commissioners (NAIC) customer complaint index (we reviewed annual complaint data from 2020 to 2022, the most recent year available)
- Availability of tools to aid in the buying process, such as online product materials and multiple payment options
- Diversity of life insurance products offered
Sample Customer Profile
MoneyGeek used a standard profile to obtain life insurance quotes in Maryland:
- 40-year-old nonsmoker
- Average height and healthy weight
- Excellent health rating
We modified the profile by age, gender, height, weight, tobacco use, health rating and geographic location to collect a variety of quotes and determine the best life insurance company for several types of customers. We collected quotes for term life insurance with varying term lengths and coverage amounts, as well.
When necessary, we identified trends in the dataset and used those patterns to calculate projections and extend the data beyond what was originally collected.
About Mark Fitzpatrick
Mark Fitzpatrick is a senior content director at MoneyGeek with over five years of experience analyzing the insurance market, conducting original research and creating content that can be personalized for every buyer. He has been quoted on insurance topics in several publications, including CNBC, NBC News and Mashable.
Mark earned a master's degree in Economics and International Relations from Johns Hopkins University and a bachelor's degree from Boston College. He is passionate about using his economics and insurance knowledge to bring transparency around financial topics and help others feel confident in their money moves.