Key Takeaways

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The Hartford, NEXT and Simply Business offer the best-value small business insurance nationwide.

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The best small business insurer will vary depending on your industry, state, preferred coverage level and business size.

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When buying business insurance, research companies and costs thoroughly and compare multiple quotes.

Best Small Business Insurance Companies

The Hartford is our pick for the best small business insurance due to its great balance of affordability and service. In our study, we also found that NEXT, Simply Business, Nationwide and biBerk are top options to consider.

Best Company
MoneyGeek Score (Out of 100)
Average Monthly Cost

The Hartford

94

$75

NEXT

93

$94

Simply Business

90

$89

Nationwide

90

$93

biBerk

89

$96

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LEARN MORE ABOUT THE BEST BUSINESS INSURANCE

If you're looking for a particular type of coverage or want to research costs, we've provided comprehensive guides below:

Compare Small business Insurance Rates

Ensure you're getting the best rate for your small business insurance. Compare quotes from the top insurance companies.

Why do we need ZIP code?

Best Business Insurance by Industry

The Hartford again comes out on top as the best business insurer by industry, winning 41 out of 79 business types we studied. NEXT finishes close behind with top provider scores for 21 of 79 industries, particularly for cleaning, food and landscaping.

Industry/Business Type
Best Company
MoneyGeek Score (Out of 100)

Veterinary

biBerk

94

Coffee shop

Coverdash

94

Food

Coverdash

94

Wholesale

Coverdash

95

Auto repair

Nationwide

95

Best Business Insurance by State

By state, The Hartford comes out on top with 31 nominations for the best business insurance, with NEXT closing in second place with 20 nominations. Below, you can find which business insurer is best in your state.

State
Best Company
MoneyGeek Score (Out of 100)

Alabama

The Hartford

93

Alaska

NEXT

94

Arizona

NEXT

93

Arkansas

NEXT

92

California

The Hartford

93

Best Business Insurance Company Reviews

To give you a more detailed look at the best business insurance, we've broken down our thoughts and what stands out about our top three picks.

The Hartford

1. The Hartford: Best for Most Businesses

*on The Hartford
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pros

  • Most affordable rates in the nation

  • Over 200 years of experience in the business insurance industry

  • Highest customer ratings out of all providers studied

  • Large coverage selection

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cons

  • Unavailable in Hawaii and Alaska

COMPANY HIGHLIGHTS

The Hartford is the best and cheapest small business insurer in the U.S. It offers the best balance of affordable rates, great customer service and a large coverage selection. The company offers one of the most extensive coverage selections and the unique capability of filing claims online.

The company is the longest-standing in the industry, with over 200 years of service, and earns our study's top customer experience rating. It has the highest customer rating for claims satisfaction online of 4.8 out of 5 stars from over 3,000 businesses.

Next

2. NEXT: Best for Food and Cleaning Services

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pros

  • Affordable rates for food and cleaning businesses

  • Great customer service reputation

  • Easy online quotes process

  • Available in all 50 states

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cons

  • Not as extensive of a coverage selection

  • Less than 10 years in the industry

COMPANY HIGHLIGHTS

While NEXT is the youngest company on our list, it has an excellent reputation for customer service and affordable rates, particularly for food and cleaning companies. The provider earns a 4.6 out of 5 from over 1,000 customers on Trustpilot and our second-highest overall rating for customer experience. It's also the best overall digital customer experience from a comprehensive buying, policy management and claims service perspective.

Simply Business

3. Simply Business: Best Quote Experience

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pros

  • Fastest quotes process

  • Second-lowest overall rates

  • Broadest coverage selection

  • Available in all 50 states

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cons

  • Doesn't underwrite and manage policies directly

COMPANY HIGHLIGHTS

The third-best overall business insurance provider and the second-cheapest, Simply Business is a great option for your business's needs. Due to its model being a comparison agent, you have the broadest selection of coverage options, making it easy to find what you need. It earns the top spot for the quote process due to its fastest quote times compared to competitors and its accurate coverage matching system.

How to Get the Best Business Insurance

Finding the best business insurance can be confusing for smaller firms, so we created this step-by-step guide to finding the top choice for your firm:

  1. 1

    Decide on your coverage needs before you buy

    To avoid buying unnecessary coverage and wasting money, evaluate your firm's financials, risk profile and unique industry needs based on your business's size and customers. Also, contact independent agents and businesses like yours to get recommendations for the coverage types you'll need.

  2. 2

    Research costs and take advantage of discounts

    Having a measuring stick for your savings starts with researching average costs for your particular business. Also, take advantage of bundling, annual payments and higher deductibles to get lower your premiums.

  3. 3

    Look into company reputations

    Company reputations vary not just by coverage type and state, but also by your industry. Some providers have better experiences for your business than others, so look into industry studies, complaint indexes, customer reviews and review forums like Reddit for the most informed opinion.

  4. 4

    Compare multiple quotes through different means

    Compare multiple company quotes apples to apples in terms of coverage to get the best deal possible. Also, use many different methods for getting quotes, like independent agents, online comparison sites, direct provider quotes and captive provider agents, since pricing varies widely.

  5. 5

    Repeat this process annually

    The provider you find best may not be the right one for you in the future, so repeat this process to confirm whether you're with the right company. Search for quotes and switch providers 30 to 90 days before your policy ends to avoid a lapse in coverage.

Best Small Business Insurance Companies: Bottom Line

Overall, The Hartford, NEXT and Simply Business offer the best small business insurance in the U.S. with affordable rates and excellent service. While these are top choices, do your due diligence by conducting cost and company research and comparing numerous providers to find the best option.

Business Insurance for Small Business: FAQ

Below are frequently asked questions about the best insurance for small businesses:

Which company offers the best small business insurance?

What does small business insurance cover?

Which type of insurance is most important for a business?

What types of insurance costs should I expect to compare when shopping?

Best Small Business Insurance Rates: Our Review Methodology

MoneyGeek studied thousands of quotes from 79 industries and across four coverage types (professional and general liability, workers' comp and business owner's policy or BOP) for a base profile of a two-employee firm with $300,000 annual revenue and $150,000 payroll. Coverage for all policies was $1 million per claim and $2 million in aggregate annual claim limits with $5,000 property insurance limits (for BOP policies only).

Using quotes from this profile, we integrated it into the following company scoring model:

  • Affordability (50% of score): Using our proprietary quote research, we judged each company's affordability equally across all four business types for our base profile.
  • Customer experience (30% of score): We used industry resources like J.D. Power and the National Association of Insurance Commissioners (NAIC), review sites, public forums like Reddit and independent agency customer ratings for each company.
  • Coverage options (15% of score): We judged the breadth of coverage options and types offered, along with the limits available for this rating.
  • Financial strength (5% of score): We derived this score using industry ratings from sources like AM Best and Moody's, actual company financial reports and length of time in business.

About Mark Fitzpatrick


Mark Fitzpatrick headshot

Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

Passionate about economics and insurance, he aims to promote transparency in financial topics and empower others to make confident money decisions.


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