Nathan Paulus

Nathan Paulus is Head of Content and SEO at MoneyGeek, where he leads content strategy and produces original data research across insurance, consumer costs, transportation safety, housing, public policy, and personal finance. He also reviews published studies for methodology, source quality and factual accuracy before they reach readers.

Research and Analysis

In nearly six years at MoneyGeek, Paulus has published more than 100 original studies and explanatory guides. His insurance research includes 50-state comparisons of health care outcomes, costs and access; an analysis of how uninsured rates track with state Medicaid expansion decisions and electoral patterns; full-coverage auto rate analyses across major insurers in all 50 states; and a study of how premium trends track with industry underwriting losses, with combined ratio data sourced from Fitch Ratings, AM Best and Bureau of Labor Statistics CPI figures. His research also covers vehicle pricing trends across the U.S. new car market, summer traffic fatality rates by state, homeowner underinsurance ratios using mortgage and policy data, and housing affordability across all 50 states.

His research has been cited by Bloomberg, the Los Angeles Times, Forbes, Fast Company, the San Francisco Chronicle, USA Today and NBC Los Angeles. Harvard, MIT, Stanford and Yale have also referenced his work.

Career

Growing up, Paulus developed an early interest in personal finance through his grandmother, who emphasized saving over earning as the foundation of financial stability. Her framing still shows up in how he writes about money for people without a financial background.

Paulus joined MoneyGeek in July 2020 as Director of Content Marketing. In that role, he led the content team and directed data journalism production across insurance and personal finance verticals. He was promoted to Head of Marketing and Communications in December 2023, where he took on digital PR and communications strategy. He has held his current role as Head of Content and SEO since January 2025.

Before MoneyGeek, he served as Director of Content Marketing and SEO at Ventrix Advertising. There, he helped build two content sites from scratch, contributed to link-building programs that secured more than 1,500 unique referring domains within a year, and co-managed a marketing team of more than 20 people. Earlier, he spent two and a half years at ABUV Media, moving up from Marketing Research Analyst to Senior Marketing Tactics Analyst, where he built his grounding in audience research, content strategy and SEO.