Pacific Life Insurance Review 2025

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Updated: October 22, 2025

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Pacific Life Insurance Company at a Glance

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Pacific Life

MoneyGeek Rating
4.7/ 5
4.7/5Affordability
4.6/5Customer Experience
4.9/5Coverage Options

  • Average Monthly Cost

    $47 (men); $39 (women)

  • Average Annual Cost

    $566 (men); $464 (women)
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MoneyGeek's Take: Is Pacific Life Insurance Right for You?

Choosing life insurance can feel overwhelming with so many options available. The best life insurance company depends on your situation and financial needs, and we're here to help you determine if Pacific Life aligns with your goals.

  • Young Adults and New Families: Pacific Life's term life insurance provides exceptional value for applicants under 40. Coverage starts at $50,000 with conversion privileges that protect insurability as financial needs evolve.
  • High-Income Professionals: Indexed universal life and variable universal life policies support estate planning and tax-advantaged wealth accumulation.
  • Health-Conscious Buyers: The company's no-exam term life options expedite coverage for eligible applicants.
  • Long-Term Planners: Living benefit riders allow early access to death benefits during chronic or terminal illness, adding flexibility to traditional life insurance protection.

Pacific Life’s buying experience centers on licensed financial professionals rather than direct online applications, which may not appeal to digital-first consumers seeking instant quotes or self-service enrollment. The company’s whole life insurance offerings are also minimal compared with insurers known for traditional guaranteed-cash-value products. If you reside in New York, consider other providers as some products aren't available in the state.

Pacific Life Insurance Products

Our Pacific Life insurance review reveals comprehensive product lines including different types of life insurance, including term, universal, indexed universal, variable universal and whole life policies.

Term Life Insurance Options

Pacific Life's term life insurance delivers level premiums and conversion flexibility across two main products.

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    Pacific PL Promise Term

    Offers level premiums for 10, 15, 20, 25 or 30-year term periods, starting at a minimum death benefit of $50,000. Applicants ages 18–80 can benefit from Pacific Life’s accelerated underwriting path, allowing up to $3 million in coverage without a medical exam for eligible cases.

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    Pacific Elite Term

    Provides coverage for 10 to 30 years with face amounts starting at $750,000. This product includes flexible conversion privileges and specialized underwriting designed for high-income earners, business protection and estate planning use.

    Pacific Elite Term appeals to professionals and business owners who need substantial coverage amounts with the flexibility to convert to permanent insurance without additional medical underwriting.

Most Pacific Life term policies include conversion rights during the first 10 years or until age 65, whichever comes first, allowing you to change to permanent coverage without additional medical underwriting.

Average Cost of Pacific Life Term Life Insurance
Data filtered by:
20 years
Select
Male
No
$100,000$17$205
$250,000$26$313
$500,000$47$566
$750,000$68$819
$1,000,000$89$1,072
$1,500,000$131$1,578
$2,000,000$173$2,083
$3,000,000$257$3,095

Rates shown reflect average quotes for applicants with average weight and health ratings. Your actual premiums may be higher or lower based on your age, health, lifestyle and coverage needs.

Universal Life Insurance Options

Pacific Life's universal life insurance products combine lifetime coverage with flexible premiums and cash value accumulation.

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    Pacific Venture UL 2

    Offers flexible-premium universal life coverage with lifetime financial protection and cash value potential. Policyholders can adjust premiums and death benefits while adding optional riders for business or legacy planning needs. This product suits buyers wanting permanent coverage with premium flexibility.

Average Cost of Pacific Life Universal Life Insurance
Data filtered by:
40
Male
No
$100,000$62$738
$250,000$154$1,845
$500,000$307$3,690
$750,000$461$5,535
$1,000,000$615$7,380
$1,500,000$922$11,070
$2,500,000$1,537$18,450

Rates shown reflect average quotes for applicants with average weight and health ratings. Your actual premiums may be higher or lower based on your age, health, lifestyle and coverage needs.

Indexed Universal Life

Pacific Life offers four indexed universal life insurance products that link cash value growth to stock market index performance while protecting against market losses.

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    Pacific Trident IUL

    Targets accumulation-focused clients by linking cash value growth to multiple index options with downside protection through guaranteed minimum interest crediting. This product emphasizes cash value accumulation over death benefit protection.

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    Pacific Horizon IUL 2

    Provides flexible premiums, multiple index-linked crediting strategies and a no-lapse guarantee option to ensure long-term coverage stability. Policyholders can balance growth potential with coverage protection based on their priorities.

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    Pacific Horizon ECV IUL

    Adds an enhanced early-cash-value feature that improves liquidity in the policy's initial years. This product appeals to business owners and clients seeking early access to accumulated value for business purposes or personal liquidity needs.

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    Pacific Horizon Survivorship IUL

    Operates as a last-survivor indexed universal life policy insuring two lives under one contract. Benefits are paid after the second insured person dies, making this product ideal for estate tax planning and legacy strategies for married couples.

Average Cost of Pacific Life Indexed Universal Life Insurance
Data filtered by:
40
Male
No
$100,000$71$856
$500,000$357$4,280
$750,000$535$6,421
$1,000,000$713$8,561
$1,500,000$1,070$12,841
$2,500,000$1,783$21,402

Rates shown reflect average quotes for applicants with average weight and health ratings. Your actual premiums may be higher or lower based on your age, health, lifestyle and coverage needs.

Variable Universal Life

Pacific Life's variable universal life products allow policyholders to allocate cash value assets across variable investment subaccounts while maintaining death benefit protection.

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    Pacific Select VUL 2

    Offers flexible premiums and a wide selection of professionally managed subaccounts for market participation. This product suits buyers who are comfortable with investment risk and want exposure to various asset classes through their life insurance policy.

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    Pacific Select Harbor VUL

    Combines variable investment options with an optional no-lapse guarantee to protect the death benefit even during poor market performance. This product appeals to investors who want market participation with coverage protection.

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    Pacific Admiral VUL

    Emphasizes cost efficiency and investment control with flexible death benefit options and access to a broad range of asset classes. This variable life policy focuses on growth potential while maintaining competitive internal costs.

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    Pacific Protector VUL

    Focuses on lifetime protection with cash value growth potential, featuring an optional guaranteed rider that ensures the policy remains in force for life if premium requirements are met. This product balances financial protection with growth objectives.

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    Pacific Legacy Survivorship VUL

    Provides market-linked growth potential for cash value while covering two insured individuals. This product supports tax-efficient wealth transfer and charitable giving objectives for high-net-worth couples.

Whole Life Insurance Options

Pacific Life's whole life insurance availability is limited compared to its term and universal life options.

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    Flex 16

    Targets business owners and executive compensation planning. It offers fixed premiums, guaranteed death benefit protection and interest-sensitive cash value accumulation. Premiums are level and predetermined, the cash value grows at a guaranteed minimum rate, and the policy includes flexible features suited to qualified plans and long-term business strategies.

Average Cost of Pacific Life Whole Life Insurance
Data filtered by:
40
Male
No
$100,000$140$1,675
$250,000$349$4,188
$500,000$698$8,376
$750,000$1,047$12,564
$1,000,000$1,396$16,753
$1,500,000$2,094$25,129
$2,500,000$3,490$41,882

Rates shown reflect average quotes for applicants with average weight and health ratings. Your actual premiums may be higher or lower based on your age, health, lifestyle and coverage needs.

Rider Options

Pacific Life provides multiple riders to customize coverage for specific protection needs:

Rider
Description

Accelerated Death Benefit

Provides access to death benefits during terminal illness at no additional cost

Premier Living Benefits

Allows benefit access during chronic illness requiring long-term care

Waiver of Premium

Continues coverage without premium payments if policyholder becomes disabled

Child Term Rider

Provides $10,000 to $25,000 coverage for children until age 25

Accidental Death Benefit

Pays additional benefit if death results from covered accident

Guaranteed Insurability Option

Allows additional coverage purchases without medical exams at specified future dates or life events

Rider availability varies by policy type and state regulations. Most riders require additional premiums beyond the base policy cost.

How to Apply for Pacific Life Insurance Coverage

If you think Pacific Life is the right company for you, proceed with the application process. We simplified the steps to help you get started.

  1. 1
    Find a Licensed Agent

    Use Pacific Life's agent locator tool or call (800) 347-7787 to connect with qualified financial professionals in your area.

  2. 2
    Schedule a Coverage Consultation

    Discuss with your agent your financial protection needs, budget constraints and product preferences. Ask for preliminary quotes and detailed product comparisons.

  3. 3
    Gather Required Documentation

    Prepare the documentation you need based on what you've discussed with your agent. In most cases, you'd need a government-issued photo ID, Social Security verification, income documentation for large coverage amounts and any relevant medical records.

  4. 4
    Complete the Formal Application

    Submit your application with personal, financial and health information, choosing between traditional underwriting or no-exam options available.

  5. 5
    Undergo Underwriting Review

    Depending on the product and your risk profile, underwriting may include a brief health questionnaire, lab work or a physician's records review. Traditional underwriting generally takes four to eight weeks.

  6. 6
    Receive Policy Documents and Begin Coverage

    Once approved, review your policy documents carefully. If everything is in order, submit your first premium payment and activate coverage.

Pacific Life Insurance Claims Process

Pacific Life processes death benefit claims through its dedicated claims service center with straightforward procedures for beneficiaries. This Pacific Life insurance review covers their streamlined claims process.

  1. Report the Death: Contact Pacific Life at (800) 347-7787 (Monday through Friday, 6 a.m. to 5 p.m. Pacific Time) to report the policyholder's death and initiate the claims process.
  2. Gather Required Documents: Obtain a certified death certificate from the vital records office and locate the original policy or policy number.
  3. Choose Payout Option: Life insurance beneficiaries can receive death benefits via direct deposit, check or structured settlement options for large claims requiring tax planning.
  4. Complete Claim Forms: Download claim forms from Pacific Life's website or request forms by mail. Beneficiaries must provide identification and complete beneficiary verification.
  5. Submit Documentation: Mail or electronically submit all required forms and documents to Pacific Life's claims processing center.

Contact claims representatives for status updates and guidance on tax reporting requirements, especially for policies with significant cash value components.

Pacific Life Insurance Company Review: Bottom Line

With its strong financial ratings and wide range of products, Pacific Life stands as a reliable choice among major U.S. life insurers and deserves consideration for your coverage needs.

Our Pacific Life insurance review shows the company excels for young adults, high-income professionals and business owners seeking substantial term coverage with conversion flexibility. Compare Pacific Life with other highly rated insurers to determine whether its agent-based application process and specialized product focus align with your financial protection strategy.

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Pacific Life Insurance Reviews: FAQ

MoneyGeek answered some frequently asked questions to help you determine whether Pacific Life is the right company for your coverage needs.

How safe is Pacific Life insurance company?

What is the rating for Pacific Life insurance?

What's the minimum coverage amount for Pacific Life policies?

How We Rated Pacific Life Insurance

For our Pacific Life insurance review, we evaluated the company across three weighted categories that reflect what matters most when choosing a life insurance policy:

  • Affordability (55%): Premium costs across different customer profiles and coverage amounts
  • Customer Experience (30%): Claims processing speed, customer service accessibility and overall policyholder satisfaction
  • Coverage Options (15%): Available policy types, benefit amounts and additional riders

Rate Collection Process

We collected Pacific Life quotes using a standard profile to ensure fair comparisons across insurers:

  • 40-year-old male
  • Nonsmoker
  • 5 feet 9 inches tall and 160 pounds
  • Average health rating

This baseline profile creates consistent rate comparisons while representing Pacific Life's competitive position in the term life market. We then modified age, gender, height, weight, tobacco use and health rating to determine average Pacific Life costs for different customer types.

Coverage Amounts Analyzed

We collected quotes for varying term lengths (including permanent coverage) and coverage amounts to understand how Pacific Life's pricing scales with different policy sizes. This shows whether you'll find competitive rates for basic coverage or higher financial protection levels that you need based on your financial responsibilities.

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About Mark Fitzpatrick

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Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

He writes about economics and insurance, breaking down complex topics so people know what they're buying.

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