Kaiser Permanente has the highest ACA quality scores of any major insurer in MoneyGeek's analysis, but coverage is limited to seven states. Blue Cross Blue Shield ranks among the best health insurance companies for reach, operating in 36 states across four plan types. Kaiser's Quality Rating System (QRS) score of 94.6 is 17 points above BCBS's 77.72, and its 8.3% denial rate is less than half of BCBS's 19%. Where Kaiser operates, it's the stronger quality choice. In the 30 states where only BCBS is available, comparison shopping ends there.
Kaiser Permanente vs. Blue Cross Blue Shield: 2026 Comparison
Compare Kaiser Permanente and Blue Cross Blue Shield across ACA marketplace plans, Medicare Supplement coverage and Medicare Advantage options. MoneyGeek analyzed ACA marketplace plans, Medicare Supplement options and Medicare Advantage plans from both insurers using federal CMS quality data, plan filings and average premium calculations across available markets.
Find the right insurer for your budget and location.

Updated: June 5, 2026
Advertising & Editorial Disclosure
Kaiser Permanente vs. Blue Cross Blue Shield: ACA Health Insurance
Availability | 7 States | 36 States |
Plan Types | HMO, EPO | HMO, POS, EPO, PPO |
Avg. QRS Score | 94.6 | 77.72 |
Avg. Denial Rate | 8.3% | 19% |
Kaiser Permanente sells ACA plans in seven states through its integrated care model, offering HMO and EPO options only. BCBS covers 36 states with a broader lineup that adds POS and PPO options. Both insurers operate in six states: California, Colorado, Maryland, Oregon, Virginia and Washington. BCBS is the only option in 30 states where Kaiser doesn't operate.
- HMO (Health Maintenance Organization): You choose a primary care physician who coordinates your care and refers you to specialists. Coverage is restricted to in-network providers except in emergencies.
- EPO (Exclusive Provider Organization): No primary care physician or referrals required. You still must use in-network providers for coverage outside of emergency situations.
- POS (Point of Service): Works like an HMO but lets you go out of network at a higher cost. A primary care physician and referrals are still required.
- PPO (Preferred Provider Organization): The most flexible option. You can see any specialist or out-of-network provider without a referral, though out-of-network care costs more.
ACA State AvailabilityCalifornia, Colorado, Hawaii, Maryland, Oregon, Virginia, WashingtonAlabama, Alaska, Arizona, Arkansas, California, Delaware, Florida, Idaho, Illinois, Kansas, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Montana, Nebraska, New Jersey, New Mexico, New York, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, WyomingPlan TypesHMO, EPOHMO, POS, EPO, PPO- HMO$609$598$678EPO$854$548$731POS$720N/A$752PPO$803N/A$803
Kaiser's EPO pricing advantage is the most significant finding on this page. At $306 less per month than comparable options, the savings add up to $3,672 annually. Because EPO plans don't require referrals, you'll get lower costs without sacrificing convenience. Kaiser's HMO plans are also competitively priced, averaging $11 less per month than BCBS and remaining below the national average. In markets where Kaiser operates, it's the lowest-cost option across every plan type it offers.
BCBS's POS and PPO plans both cost more than the national average for their respective plan types, but that higher price reflects a key benefit Kaiser can't match: out-of-network coverage. Kaiser Permanente doesn't offer these plans. If your preferred doctors are outside of Kaiser's network or if you travel frequently, BCBS's average PPO premium of $803 per month can be worth the cost for greater flexibility and provider access.
- Overall QRS Score94.677.72Medical Care QRS Score96.1173.96Member Experience QRS Score91.5195.91Plan Administration QRS Score91.6881.36Avg. Denial Rate8.3%19%
The gap in claim denial rates is the most meaningful difference for members who actually use their coverage. BCBS denies 19% of claims on initial submission, compared with just 8.3% for Kaiser. For someone filing 10 claims in a year, that could mean the difference between one denied claim and two.
BCBS does hold an advantage in member experience, scoring 95.91 versus Kaiser's 91.51. But that metric primarily reflects satisfaction with plan administration, customer service and communication rather than clinical outcomes. It's also a narrow gap between the two providers and is less predictive of financial risk. If you're choosing between Kaiser Permanente and BCBS in markets where both are available, Kaiser's combination of lower premiums, stronger medical care ratings and lower claim denial rates makes it the better overall value.
Kaiser Permanente vs. Blue Cross Blue Shield Medicare Supplement
Kaiser Permanente doesn't sell Medicare Supplement insurance anywhere in the U.S. BCBS offers Medigap coverage in 36 states with all 10 standardized plan types available in some markets, plus high-deductible options for Plan F and Plan G. Between these two insurers, BCBS is your only choice.
Availability | N/A | 36 States |
Plan Types | N/A | A, B, C, D, F, G, K, L, M, N |
High-Deductible F and G | N/A | Yes |
Dominant Pricing Style | N/A | Attained Age |
Blue Cross Blue Shield's Medigap lineup spans 36 states with Plans A through N, plus high-deductible versions of Plan F and Plan G that trade lower premiums for a higher cost threshold before coverage starts.
Plan availability varies by state: some markets carry the full 10-plan portfolio while others carry a subset. Massachusetts, Minnesota and Wisconsin use state-specific structures; BCBS offers compliant options in all three. Attained age pricing is BCBS's primary model, meaning premiums increase each year as you age.
AlabamaN/AAAlaskaN/AA, C, G, NArizonaN/AA, C, D, F, G, NArkansasN/AA, C, F, G, NCaliforniaN/AA, F, G, NColoradoN/AN/AConnecticutN/AN/ADelawareN/AA, B, C, D, F, G, NFloridaN/AA, B, C, D, F, G, K, L, M, NGeorgiaN/AN/AHawaiiN/AN/AIdahoN/AA, C, F, G, K, NIllinoisN/AN/AIndianaN/AN/AIowaN/AA, D, F, G, NKansasN/AA, F, G, K, L, NKentuckyN/AN/ALouisianaN/AA, B, F, G, NMaineN/AN/AMarylandN/AA, B, F, G, L, M, NMassachusettsN/AMeets state standardsMichiganN/AA, D, F, G, NMinnesotaN/AMeets state standardsMississippiN/AA, B, C, D, F, GMissouriN/AN/AMontanaN/AA, F, G, NNebraskaN/AA, B, C, F, G, L, NNevadaN/AN/ANew HampshireN/AN/ANew JerseyN/AA, C, D, F, G, K, NNew MexicoN/AA, F, G, NNew YorkN/AN/ANorth CarolinaN/AA, G, K, NNorth DakotaN/AA, C, F, G, L, NOhioN/AN/AOklahomaN/AA, F, G, NOregonN/AA, C, F, G, K, NPennsylvaniaN/AA, B, F, G, NRhode IslandN/AA, F, G, NSouth CarolinaN/AA, B, C, D, F, G, K, L, NSouth DakotaN/AA, D, F, G, NTennesseeN/AA, C, D, F, G, NTexasN/AA, F, G, NUtahN/AA, C, F, G, K, NVermontN/AC, D, F, G, NVirginiaN/AA, B, F, G, L, M, NWashingtonN/AA, C, F, G, K, NWashington D.C.N/AN/AWest VirginiaN/AA, C, D, F, G, NWisconsinN/AMedigap Basic PlanWyomingN/AN/A- AN/A$279N/A$360BN/A$287N/A$368CN/A$285N/A$369DN/A$283N/A$372FN/A$215N/A$285GN/A$170N/A$225KN/A$107N/A$131LN/A$206N/A$273MN/A$307N/A$400NN/A$204N/A$274
BCBS Medicare Supplement premiums range from $107 per month for Plan K to $307 for Plan M at age 65.
- Plan G is the right starting point for most new Medicare enrollees. At $170 per month for a 65-year-old, it covers everything Plan F covers except the Part B deductible ($283 in 2026), which means Plan F's $215 average monthly premium costs $45 more per month ($540 annually) to cover a $283 deductible. Plan G wins that math for most enrollees.
- Plan N is the lower-cost alternative at $204 per month for 65-year-olds. It covers most Medicare out-of-pocket costs but adds copays of up to $20 for office visits and up to $50 for emergency room visits that don't result in admission. For healthy enrollees who see their doctor infrequently, Plan N's $34 monthly savings over Plan G ($408 annually) can offset those copays.
- Plan K is the lowest-premium option at $107 per month but covers only 50% of most Medicare cost-sharing rather than 100%. It's worth considering only if you have a very low health care utilization history and prioritize minimizing monthly costs over coverage depth.
BCBS uses attained age pricing across its Medigap portfolio, meaning your premium increases every year as you get older regardless of your health status. Plan G at $170 for a 65-year-old reaches $225 by age 75. Before enrolling, compare BCBS rates against community-rated alternatives in your state where available. Community-rated plans charge the same premium regardless of age, which can lead to major savings by age 75 and beyond.
Kaiser Permanente vs. Blue Cross Blue Shield Medicare Advantage
Kaiser Permanente earns higher CMS Star Ratings than BCBS (4.37 versus 3.79) but operates in only eight states for Medicare Advantage. BCBS covers 31 states, sells PPO and PFFS plan types Kaiser doesn't offer and carries a slightly higher share of $0 premium plans at 41% versus Kaiser's 36%. Quality favors Kaiser where it's available; geography and plan variety favor BCBS.
Availability | 8 States | 31 States |
Plan Types | HMO, HMO-POS | HMO, HMO-POS, PPO, PFFS |
Avg. CMS Star Rating | 4.37 | 3.79 |
Drug Benefits | Enhanced | Basic, Enhanced |
% $0 Premium Plans | 36% | 41% |
Kaiser Permanente Medicare Advantage is available in eight states. BCBS serves 31 states and is the only option between the two in 26 of them. Both insurers compete in five overlapping markets: California, Georgia, Maryland, Oregon and Washington.
- Kaiser Permanente Availability: California, Colorado, Georgia, Hawaii, Maryland, Oregon, Virginia, Washington
- Blue Cross Blue Shield Availability: Alabama, Arizona, Arkansas, California, Delaware, Florida, Georgia, Idaho, Illinois, Kansas, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Montana, Nebraska, New Mexico, New York, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Washington, West Virginia
- HMO38%55%$46$31$4,815$5,292HMO-POS31%26%$46$64$5,708$5,500PPON/A38%N/A$67N/A$6,289PFFSN/A0%N/A$57N/A$7,500
BCBS Medicare Advantage HMO have lower average premiums of $31 per month compared with Kaiser's $46 rate, and they offer a higher share of $0-premium plans (55% versus 38%). Kaiser costs $15 more per month, or $180 more per year, but its average maximum out-of-pocket limit is $477 lower. For members who regularly reach their MOOP because of chronic conditions or frequent specialist visits, that lower spending cap more than offsets the higher premiums, providing $297 in annual savings.
HMO-POS plans reverse the HMO value equation. Kaiser has the lower average premium at $46 per month versus $64 for BCBS, saving you $216 per year in premiums. But BCBS has a lower average maximum out-of-pocket limit of $5,500 compared with Kaiser's $5,708, reducing potential annual medical spending by $208. For members who reach their MOOP, those savings nearly offset BCBS's higher premiums, leaving BCBS just $8 more expensive per year overall. In practice, the financial difference is negligible, making provider networks, benefits and plan features more important factors than cost alone when choosing between these HMO-POS options.
- HMO4.373.73HMO-POS4.374.09PPON/A3.76PFFSN/A3.5
Kaiser's average CMS Star Rating of 4.37 is consistent across both plan types it offers, suggesting strong performance across its Medicare Advantage portfolio rather than results driven by a single standout plan. BCBS averages 4.09 stars on HMO-POS plans but falls to 3.73 stars on HMO plans, a 0.36-point difference that points to greater variation in performance across plan types and markets.
The ratings gap also has financial implications. CMS awards quality bonus payments only to plans that achieve at least 4 stars, giving higher-rated plans additional funding that can be used to enhance benefits, reduce costs or improve member services. While Kaiser's average ratings place both of its plan types above that threshold, BCBS's average HMO rating falls below it, potentially limiting the resources available to support richer plan benefits. As a result, the ratings difference reflects not only member experience and care quality, but also each insurer's ability to reinvest in its plans over time.
Bottom Line: Which Insurer is Best for You?
Kaiser Permanente leads on quality across all three coverage types but can't match BCBS's reach. On ACA insurance, Kaiser's 94.6 QRS score and 8.3% denial rate top BCBS's 77.72 and 19%, and EPO premiums run $306 per month cheaper. BCBS covers 36 states with four plan types, making it the only option in 30 states.
For Medicare Supplement, BCBS is the only choice: Kaiser doesn't sell Medigap anywhere. On Medicare Advantage, Kaiser's 4.37-star rating outpaces BCBS's 3.79, and its HMO MOOP averages $477 less per year. Choose Kaiser for top-rated ACA and Medicare Advantage coverage if you're in one of its service states. Choose BCBS for broader coverage, out-of-network plan types or Medicare Supplement plans anywhere Kaiser doesn't operate.
You're in one of Kaiser's seven ACA states and want the highest quality scores | Kaiser Permanente |
You need a PPO or POS plan | Blue Cross Blue Shield |
You want the lowest EPO premiums where both are available | Kaiser Permanente |
You need Medicare Supplement coverage | Blue Cross Blue Shield (only option) |
You want Medicare Advantage with the highest CMS Star Ratings | Kaiser Permanente (in its eight states) |
You need Medicare Advantage outside Kaiser's states | Blue Cross Blue Shield |
You want the lowest Medicare Advantage HMO monthly premium | Blue Cross Blue Shield ($31 vs. $46) |
You're a high-utilization Medicare Advantage member focused on out-of-pocket limits | Kaiser Permanente (avg. MOOP $477 lower) |
Frequently Asked Questions
Does Kaiser Permanente offer Medicare Supplement insurance?
No. Kaiser Permanente doesn't sell Medicare Supplement (Medigap) plans anywhere in the U.S. If you want Medigap coverage, BCBS is your only option between these two insurers.
Does Kaiser Permanente or BCBS have a lower denial rate?
Kaiser Permanente has an 8.3% ACA claim denial rate versus BCBS's 19%, based on federal CMS quality data. Kaiser denies claims at less than half the rate of BCBS.
Can I use Kaiser Permanente if I live in a state where it doesn't operate?
No. Kaiser's integrated care model ties coverage to its own medical facilities. If you're outside its seven ACA states or eight Medicare Advantage states, Kaiser isn't an option regardless of plan type.
Is BCBS the same company in every state?
No. Blue Cross Blue Shield is a federation of independent regional insurers licensed to use the BCBS name. Plans, pricing and availability vary by state. A BCBS plan in Texas is a different company than BCBS in Michigan.
MoneyGeek's comparison draws on federal CMS Quality Rating System data, CMS Star Ratings for Medicare Advantage, BCBS plan filings and average premium data from the ACA marketplace. ACA premiums reflect average monthly costs across available plan types for a 40-year-old nonsmoker purchasing a Silver-tier plan. Medicare Supplement premiums reflect average costs for 65- and 75-year-old enrollees across BCBS's active markets. Medicare Advantage premiums and MOOP figures reflect plan-level averages across all available BCBS and Kaiser plans in their respective service areas. Data was collected for the 2026 plan year.
Related Articles
About Patrick Bryant

Patrick Bryant is the Vertical Lead for Health Insurance at MoneyGeek, where he researches insurance products, writes consumer guides and maintains the scoring methodologies behind our provider comparisons. He analyzed more than 100 health insurance carriers across all 50 U.S. states and multiple policy types. His methodologies are reviewed quarterly to reflect current market conditions and carrier data.


