30-Year Term Life Insurance Policy Rates


The average cost of 30-year term life insurance is $94 for a 40-year-old with $500,000 in coverage. Rates depend on your profile, health and coverage needs.

Find out if you're overpaying for life insurance below.

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Key Takeaways
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Thirty-year term life insurance costs vary by age and gender, with younger buyers getting cheaper rates than seniors. An 18-year-old woman pays an average of $46 per month for a $500,000 policy, while a 55-year-old man pays an average of $253 per month for the same coverage.

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Coverage amount directly affects your 30-year term life insurance cost. For instance, a 40-year-old man pays an average of $33 per month for a $100,000 policy. The rate will increase to $490 per month if he chooses a $3 million plan.

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High-risk factors increase the cost of 30-year term life insurance. Smokers, people who are overweight and those with poor health are considered riskier to insure, so they pay higher life insurance rates.

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Based on average rates, Lincoln Financial offers the cheapest 30-year term life insurance. Its $100,000 policy for a 40-year-old costs $23 per month (around $272 per year).

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What Is 30-Year Term Life Insurance?

A 30-year term life insurance policy provides coverage for 30 years. Unlike permanent life insurance, which can be expensive, term life insurance is much more affordable. With a 30-year term policy, your beneficiaries receive the death benefit if you pass away during the coverage period, provided premiums are current and the policy remains in force.

For example, if you purchase a $500,000 policy at age 35, you're covered until age 65. If you pass away at 55, your beneficiaries submit a claim, and once approved, your insurer pays the death benefit as a tax-free lump sum. Your beneficiaries can use the money to cover funeral expenses, pay off debts, handle household expenses or pay for educational expenses for your children.

How Much Is a 30-Year Term Life Insurance Policy?

Your age and coverage amount directly impact your premium. The older you are, the more expensive premiums become because you're less likely to outlive your policy. Choosing a higher coverage amount increases your premiums.

The table below illustrates how 30-year term life insurance rates vary across different age groups and coverage amounts.

Data filtered by:
Select
Male
$100,000$33$392
$250,000$55$663
$500,000$94$1,131
$750,000$136$1,633
$1,000,000$173$2,078
$1,500,000$256$3,069
$2,000,000$331$3,972
$2,500,000$417$5,004
$3,000,000$490$5,885

Rates shown are estimates for nonsmokers with average weight and health ratings. Actual rates vary based on health, lifestyle and insurer underwriting guidelines. Get personalized quotes for accurate pricing.

30-Year Term Life Insurance Cost for High-Risk Applicants

Health and lifestyle also affect rates. Life insurance for smokers costs much more than coverage for nonsmokers. Overweight people pay higher premiums than those of normal weight. People with poor health also get higher premiums than healthy buyers.

The table below shows the average 30-year term life insurance costs for smokers, overweight people and those with poor health.

Data filtered by:
Select
Male
Smoker
$100,000$105$1,260
$250,000$176$2,113
$500,000$298$3,577
$750,000$447$5,369
$1,000,000$569$6,837
$1,500,000$841$10,094
$2,000,000$1,073$12,893
$2,500,000$1,370$16,455
$3,000,000$1,591$19,115

Rates shown are estimates based on our survey methodology and may not reflect your actual premium. Actual rates vary based on health, lifestyle and insurer underwriting guidelines. Get personalized quotes for accurate pricing.

30-Year Term Life Insurance Rates by Company

We compared multiple life insurance quotes with various coverage amounts from different insurers nationwide. Lincoln Financial offers the cheapest 30-year term life insurance policy. It has the lowest average rates across different coverage levels.

Compare the average cost of 30-year term life insurance across insurers based on coverage amounts to help determine how much coverage you can afford.

Data filtered by:
$100,000
Lincoln Financial$23$272
Columbus Life$25$300
Protective Insurance$25$303
Assurity$25$306
North American$26$313
Midland National$26$313
Prudential$26$319
Foresters Financial$27$321
SBLI$27$322
Cincinnati Life$27$328
CoreBridge$28$329
Transamerica$28$333
Legal & General$28$336
Pacific Life$30$357
AAA$31$374
Ameritas$32$379
Gerber Life (Fabric)$34$413
Life Insurance Co of The South West$35$416
National Life Group$35$416
Nationwide$36$432
Mutual of Omaha$36$433
Fidelity Life$37$437
John Hancock$39$469
Royal Neighbors of America$46$553
Ethos$85$1,025

Rates are based on MoneyGeek's 2025 survey of major life insurance carriers for a 40-year-old male nonsmoker with average health and weight. These may not reflect your actual premium. Actual rates vary based on health, lifestyle, and insurer underwriting guidelines. Get personalized quotes for accurate pricing.

Factors Affecting Rates

Several factors affect your 30-year term life insurance cost, including your age, gender, health, occupation and hobbies. Insurance companies use this information to assess your risk of dying during the policy term. The higher the risk, the higher your premium.

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    Age

    Age is a major factor, as older policyholders are more likely to pass away during the policy term, so they pay higher premiums.

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    Gender

    Women typically live longer than men and pay lower premiums.

    Some states prohibit or limit the use of gender in life insurance pricing, including California, Hawaii, Massachusetts, Michigan, Montana, North Carolina and Pennsylvania. State regulations vary and change frequently. Consult with a licensed insurance professional in your state for current requirements.

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    Health

    Health is an important factor. People with pre-existing medical conditions or unhealthy habits like smoking are more likely to die during the policy term and pay higher premiums.

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    Occupation and lifestyle

    Your job and hobbies can affect your policy cost, since some are riskier than others, such as construction work or skydiving.

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    Coverage amount

    The more coverage you want, the higher your premium.

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    Term length

    Longer terms typically cost more than shorter ones.

Compare 30-Year Term Life Insurance Quotes

Life insurance premiums depend on individual factors. To get the best rates, compare quotes from multiple providers. The life insurance calculator below provides quick estimates to help narrow down your options.

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Rates updated:

Nov 06, 2025

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CONSIDER PERMANENT LIFE INSURANCE FOR LONGER COVERAGE NEEDS

While a 30-year term is usually the longest term option available, permanent life insurance may be better if you need coverage for a longer period.

30-Year Term Life Insurance Cost: Bottom Line

A 30-year term life insurance policy offers solid financial protection for your loved ones. It provides coverage for 30 years. This guide covers how much 30-year term life insurance costs, what these policies are and whether this term length is the right choice for your family's financial security.

Your age, health, weight, lifestyle and coverage amount affect your premium. Life insurance costs also vary by insurance company, so compare personalized quotes from multiple insurers to find the best rates.

Compare Life Insurance Rates

Ensure you are getting the best rate for your insurance. Compare quotes from the top insurance companies.

Why do we need ZIP code?

30-Year Term Life Insurance: FAQ

Below are answers to frequently asked questions about 30-year term life insurance.

Is a 30-year term life insurance policy right for you?

Can you add riders to a 30-year term life insurance policy?

Can you cash out a 30-year term life insurance policy?

How much more does a 30-year vs. a 20-year term life insurance cost?

What happens after 30-year term life insurance?

How to find the best 30-year term life insurance

Our Ratings Methodology

Choosing 30-year term life insurance means you're planning decades ahead, protecting your family's financial future while your mortgage, children's education costs and other major expenses are at their highest. We designed our analysis around this long-term commitment, focusing on companies that maintain competitive rates and strong financial stability over three decades.

How We Analyzed 30-Year Term Life Insurance Cost

We collected quotes using a 40-year-old male profile, the most common age when people buy 30-year term policies. 

This baseline included:

  • Nonsmoker
  • 5 feet 9 inches tall, 160 pounds
  • Average health rating
  • Standard underwriting across all carriers

Why this profile matters: Most people shopping for a 30-year term policy are in their 30s and 40s, establishing financial protection during peak earning years. This age represents the sweet spot where premiums remain affordable but coverage needs are highest.

Coverage Analysis Beyond the Baseline

We modified the profile by age, gender, height, weight, tobacco use and health rating. We also collected quotes for term life insurance with varying term lengths and coverage amounts.

This comprehensive approach reveals how your specific situation affects 30-year term pricing, which is important since these policies lock in rates for three decades.

Coverage costs and company information for life insurance companies were updated in 2025.

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About Mark Fitzpatrick


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Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

He writes about economics and insurance, breaking down complex topics so people know what they're buying.


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