Allstate vs. Farmers: Home Insurance Comparison

MoneyGeek scored Allstate and Farmers on homeowners insurance across affordability (55%), customer experience (35%) and coverage breadth (10%). Farmers earned a 4.30 composite and Allstate a 4.20. That gap is narrow enough that the right choice depends entirely on your profile — and in our analysis, the data split in ways the summary scores don't show.

• Affordability: Farmers scores 4.56 vs. Allstate's 4.52 and costs $157 less per year on a standard $250,000 dwelling profile. But when we ran all 2,700 profile combinations, Allstate came out cheaper for homeowners with poor credit ($8,458 vs. Farmers' $10,719) and for coverage tiers at $500,000 and above. If your credit is less than good or you're insuring a high-value home, Allstate's pricing structure works in your favor despite the lower overall score.
• Customer Experience: Farmers leads 4.26 to 3.88, the widest gap between the two insurers. The difference shows up most clearly in J.D. Power claims handling data. For homeowners who expect to file a claim and want a smoother process through it, Farmers' service advantage is the most defensible reason to pay more.
• Coverage: Allstate scores 3.69 to Farmers' 3.47 and offers nine optional add-ons vs. Farmers' five. The breadth advantage matters if you want specialized protections like Sports Equipment coverage or Electronic Data Recovery. Farmers' narrower menu includes two endorsements Allstate doesn't offer, Matching of Undamaged Property and Residence Glass Coverage, which are worth prioritizing if either fits your situation.

The honest summary: Farmers wins for most standard profiles and for homeowners who weight service quality highly. Allstate is the better fit if you have poor credit, insure a high-value home, or want the widest endorsement menu.

Farmers is the cheaper insurer for MoneyGeek's standard homeowner profile, averaging $2,785 per year compared to Allstate's $2,942. That $157 annual gap doesn't tell the full story: when MoneyGeek compared rates across all profile combinations, Allstate was cheaper in 1,314 out of 2,700 scenarios. Allstate's pricing advantage applies to higher-risk and higher-coverage profiles. Homeowners with poor credit pay an average of $8,458 per year with Allstate versus $10,719 with Farmers, a $2,261 difference. Allstate also undercuts Farmers at the $500,000 dwelling tier ($5,593 vs. $5,982 per year), the $750,000 tier ($7,902 vs. $8,569) and the $1 million tier ($10,306 vs. $11,044). Farmers wins for homeowners with excellent credit ($3,043 vs. Allstate's $3,770), older homes ($6,816 vs. $7,161) and at the entry-level $100,000 dwelling tier ($1,715 vs. $1,955). The cheaper insurer depends on your credit score, coverage level and home profile.

State-level pricing shows where Allstate's and Farmers' underwriting models diverge most sharply. Farmers writes policies in all 50 states and Washington, D.C., while Allstate has no data in 10 states, including Florida, Texas and North Carolina. Where both insurers compete, the spread ranges from under $100 in Louisiana (Allstate at $4,556, Farmers at $4,503) to over $2,200 in Rhode Island (Allstate at $3,472, Farmers at $1,184). Allstate's pricing advantage clusters in the Southeast and Midwest, including Georgia, Illinois and North Dakota. Farmers wins the majority of states, with its largest cost advantages in Maryland ($2,118 cheaper), Michigan ($1,591 cheaper) and New York ($1,236 cheaper).

Note: In states where MoneyGeek could not get Farmers or Allstate quotes, "No Data" will be shown.

Farmers offers 12 discount programs compared to Allstate's eight. Farmers includes unique options like Green Certifications (for ENERGY STAR or LEED homes), Rent to Own (for renters switching to a home policy) and Connected Home (for smart monitoring systems) that Allstate does not match. Allstate's discount menu is more compact but includes its own exclusive programs: Early Signing Discount and Windstorm Mitigation Discount, making it a better fit for homeowners focused on payment timing and storm-readiness savings.

Note: List of discounts is based on what's available on the provider's website at the time of writing. Actual availability of discounts varies by state. Speak with your agent to see what discounts you qualify for.

Farmers outscores Allstate on customer experience, earning a 4.25 compared to Allstate's 3.87 in MoneyGeek's model. That gap reflects Farmers' stronger performance across J.D. Power satisfaction surveys and claims service quality measures, pointing to a more consistent experience for homeowners filing claims after weather events or other covered losses.

Allstate operates one of the largest agent networks in the country, which matters for homeowners who prefer face-to-face support for policy changes and renewals. The trade-off is clear: Farmers wins on aggregate satisfaction data, while Allstate's local agent model offers in-person access that some homeowners value more than survey scores.

Allstate offers nine optional endorsements compared to Farmers' five. The gap is driven by niche add-ons like Sports Equipment, Green Improvement Reimbursement, Yard and Garden, Electronic Data Recovery and Musical Instruments that Farmers does not carry among best homeowners insurance companies. Farmers' smaller list includes two exclusives Allstate does not offer: Matching of Undamaged Property Coverage (which pays to replace undamaged finishes so repairs blend with your existing home) and Residence Glass Coverage (which eliminates your deductible on accidental glass breakage).

Note: List of coverages is based on what's available on the provider's website at the time of writing. Actual availability of coverages varies by state. Speak with your agent to see what coverage is offered in your state.

Farmers is the stronger pick for most homeowners, earning a 4.30 out of 5 and costing $157 less per year than Allstate for the same coverage profile. Its 12 discount programs and higher customer satisfaction score give it an edge on both price and service. Allstate is the better choice for homeowners who want niche endorsements like Sports Equipment, Green Improvement Reimbursement and Electronic Data Recovery that Farmers does not carry. Comparing quotes from both insurers for your home profile and location is the most reliable way to find cheap homeowners insurance without sacrificing the add-ons you need.

Here's what homeowners commonly ask when choosing between Farmers and Allstate home insurance.