Updated: October 7, 2025

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How We Gathered Business Insurance Provider Information

Below we detail our process for rating all business insurance providers we studied:

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    Comprehensive Provider Research

    We started by scouring the web, with AI assistance with data gathering all as many available data points for providers on four core areas of the coverage options (in relation to General Liability, Workers Comp, Professional Liability, BOP), affordability (cost, discounts and programs), customer experiences and financial stability. In addition, we looked to rate providers specific to coverage types, state and industry with focused information where available for all categories.

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    Extrapolation of Data Points

    Cost data in the business insurance industry is often hard to come by and often difficult to get for all combinations possible to fit it to any business. In order to cope with this, we gathered quotes that isolates cost factors and how much they affect rates. Once this was done, we extrapolated all combinations to make personalized affordability scoring and recommendations in regard to pricing.

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    Built Base Profiles Specific To Your Business

    In order to more fully tailor our scores to your business, we used statistics of the average size of small businesses, coverages commonly needed by industry and programs available from certain providers to give the most accurate ratings possible. We use a general three-person business with 2 employees, $300,000 in annual revenue, $150,000 in payroll and a common $1 million per claim and $2 million aggregate policy and $5,000 of property coverage (for business property insurance) to represent the average small business.

What We Researched

We covered the following factors in our analysis of business insurance providers:

Providers

Industries

States

Our Rating System

Small business owners need reliable information to choose the right insurance provider so we developed the following system to rate providers:

  • Affordability (50% of score): We compared provider rates across all four major coverage types against other national carriers to find the most cost-effective options for small businesses. In addition, we assessed discounts and programs offered to help small businesses save.
  • Customer experience (30% of score): We analyzed J.D. Power scores, complaint records and customer feedback to assess how companies handle claim and supports clients.
  • Coverage options (15% of score): We reviewed insurance offerings, including policy types and customization options, to determine coverage flexibility.
  • Financial strength (5% of score): We verified financial ratings and stability reports to ensure reliable claims payment ability.

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