Can You Negotiate Your Car Insurance? Here's What to Do


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While you can't negotiate base car insurance rates due to state requirements, you can decrease your car insurance rates by calling your insurance company or agent and asking specific questions, qualifying for discounts, bundling policies and making policy changes. See the tips below.

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When calling about your car insurance, specifically ask for the retention department and use proven phrases documented below. Also, if you have an agent, you can negotiate your total cost because agents have more pricing flexibility.

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When looking for ways to lower car insurance rates, focus on accurately reporting low mileage. Consider raising your deductible from $500 to $1,000 to save 20% to 25% on comprehensive and collision coverage. Ask about unapplied discounts and review the other cost-saving tips below.

Are Car Insurance Rates Negotiable?

Due to state regulatory laws and fixed pricing models, car insurance base rates aren't negotiable. Insurance companies must submit their rating plans to state insurance departments for review and approval. Once approved, they can't deviate from these rates, which can result in substantial fines or even loss of their license to sell insurance.

Some ways to work with your provider to make your car insurance cheaper include strategic policy modifications, qualifying for discounts and comparison shopping. While you can't haggle for a better base rate like you would when buying a car, most consumers can save 10% to 30% through the combination of tactics outlined in this guide, including correctly reporting mileage, adjusting deductibles, asking for discounts and using communication strategies when speaking with insurers.

WHAT ARE BASE RATES?

Base rates are the starting prices insurance companies set before any discounts. They use mathematical formulas to consider your driving record, car type, location, personal details and credit scores in most states.

Calling Your Insurance Company to Lower Your Rates

You can't negotiate base rates, but conversations with your insurer can maximize savings through policy adjustments and discounts that may not be advertised.

Before the Call to Your Insurance Company

What you need for the phone call with your insurance company:

  1. 1

    Review your current policy details

    Identifying unnecessary coverage options and understanding your current deductibles, mileage estimates, discounts and liability coverage amounts gives you concrete items to discuss for potential savings.

  2. 2

    Research competitor quotes for identical coverage

    Mentioning specific lower rates from competitors creates urgency for your current insurer to match or beat these rates to retain your business.

  3. 3

    Make a list of all possible discounts you might qualify for

    Many insurers offer unadvertised discounts for professional associations, alumni groups and payment methods that can save 8% to 15% without reducing coverage, but agents rarely volunteer this information.

  4. 4

    Know exactly what coverage changes you're willing to make

    Having pre-calculated options for raising deductibles or adjusting coverage limits shows that you're serious about financial decisions and helps prevent you from being talked into inappropriate coverage just to lower your premium.

During the Call to Your Insurance Company

Ask for the retention department directly

  • These representatives typically have more authority to offer discounts.
  • Say: "I'd like to speak with someone in the retention department about my policy options."

Use effective talking points

  • "I've received quotes from [competitor] for less for the same coverage. What can you do to help me stay with your company?"
  • "I've been a customer for years with no claims. Are there any loyalty discounts available?"
  • "What discounts do you offer that I'm not currently receiving?"

Ask about often-overlooked discounts

  • "Do you offer any low-mileage discounts?"
  • "What discounts do you offer for paperless billing and automatic and annual payments?"
  • "Are there any defensive driving courses I could take for a discount?"

Be polite but persistent

  • Remain courteous while being firm about your need for better rates.
  • If one representative isn't helpful, thank them and call back later to speak with someone else. Be prepared to make three to five calls if necessary.

Negotiating With an Agent

While you can't negotiate the base insurance rates with an insurance company, you can make a deal with an agent or broker. When negotiating with an agent, focus on asking about additional discount opportunities, special programs, coverage restructuring or whether they have any discretionary credits they could apply to your situation, rather than asking for a reduction in the base rate.

Agent Flexibility vs. Direct Company Limitations

  • Commission adjustments: Agents often can reduce their commission to lower your cost and retain you.
  • Special discounts: Agents can often apply discounts that aren't automatically included.
  • Smarter policy structure: Agents can reorganize your coverage and bundle to lower costs and maintain protection.
  • Multiple companies: Independent agents work with many insurance companies and can match you with the best price.

How to Lower Your Car Insurance Rates

Make your total car insurance cost cheaper through policy changes, driver profile updates and by adding discounts to your policy.  Below are ways to reduce your insurance cost:

Policy Changes That Can Significantly Lower Your Rates

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    Accurately report and lower your annual mileage

    Drivers who drive under 7,500 miles per year save an average of $86 annually compared to those who drive 15,000+ miles. Those who drive under 5,000 miles per year pay 36% less on average.

    Many buyers overestimate their annual mileage. Check your odometer and calculate your actual annual mileage. Call your insurer to update your mileage information.

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    Adjust your deductibles

    Increasing your deductible from $500 to $1,000 saves 15% to 25% on collision and comprehensive coverage policies. This strategy makes sense when you have sufficient emergency savings to cover the higher deductible and when the annual cost savings justify the increased risk of a higher deductible in the case of an at-fault accident.

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    Modify liability coverage limits appropriately

    Lowering your liability coverage limits can reduce premiums but requires careful consideration. You can lower your coverage from 100/300/100 to 50/100/50 and save 5% to 15% on average, but if you have substantial assets, this can put you at financial risk after a serious accident.

    Most financial experts recommend at least 100/300/100 coverage ($100,000 bodily injury per person, $300,000 per accident, $100,000 property damage).

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    Modify specific add-on coverages

    Safe coverage reductions that help you save 5% to 10% on average include:

    • Rental car reimbursement if you have alternative transportation
    • Roadside assistance if you have this service through other means, like credit cards
    • Medical payments coverage if you have good health insurance (except in no-fault states)
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    Carefully consider dropping collision and comprehensive

    While dropping "full coverage" and moving to a liability-only policy can save you up to 50%, we recommend this only if you have a low-value car (typically less than about $4,000) and can fix your car or buy a new one in the case of an accident. If you finance or lease your vehicle, you must have full coverage (collision and comprehensive).

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    Bundle policies

    Bundling your home and auto policy can save you up to 25%. Most major insurance companies allow you to bundle and this can simplify your coverages at one insurance company.

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    Consider telematics/usage-based programs

    Telematics programs use smartphone apps or devices installed in your vehicle to track driving behaviors and determine your insurance rates based on how you actually drive. According to MoneyGeek's data, these usage-based insurance programs can save drivers between $145 and $496 annually, offering potential discounts of 5% to 40% for safe driving habits.

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    Pay in full

    While month-to-month policies are convenient, paying annually can save you 5% to 10%.

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    Improve your credit

    In most states, insurers use credit scores to determine rates. Improving your credit score by paying bills on time and reducing debt can lower premiums by 10% to 30% over time.

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    Choose a vehicle with lower insurance costs

    Research insurance costs before buying your next car, as premiums vary widely between similar models. Choosing the right vehicle can save you 20% to 50% on insurance costs. Focus on 3 to 5-year-old vehicles with good safety ratings and avoid high-performance cars, luxury brands and frequently stolen models.

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    Avoid small claims when possible

    Consider paying for minor repairs out of pocket rather than filing small claims. Multiple claims can increase your rates substantially over time, often outweighing the immediate claim benefit.

Compare Auto Insurance Rates

Ensure you're getting the best rate for your auto insurance. Compare quotes from the top insurance companies.

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Discounts That Lower Car Insurance Rates

Adding auto insurance discounts to your policy is a good way to get better car insurance rates. Search for discounts beyond what car insurers advertise on their websites. It's most effective to ask an insurer about the discounts it offers and how to qualify for them.

Common Car Insurance Discounts

Discount
Description

Vehicle safety equipment

Installing airbags in your car can help you qualify for a discount. Having anti-theft devices like tire locks or kill switches in your vehicle may also help you get a discount.

Bundling

You can get lower rates if you purchase multiple insurance products from one insurer. Find out if your provider for homeowners insurance also offers auto insurance and whether you qualify for a bundling discount.

Defensive driving

Some insurers will lower your premium if you take a defensive driving class. Make sure to find out your insurer's requirements. You may need to meet prerequisites for your age or course type.

Driver's education

Insurance premiums are typically higher for young drivers. If your insurer offers it, a driver's education discount lowers premiums.

Safe driving

Insurers offer lower premiums to policyholders who remain claim-free for several years. The required length of time varies between providers.

Multiple car

Car insurance companies often offer a discount if you get coverage for multiple vehicles.

Paperless

You can arrange to receive your documents electronically instead of through the mail, which may lead to lower rates.

Pay in full

Paying your policy in full upfront instead of monthly installments may make your premiums lower overall.

Customer loyalty

Staying with the same insurer for several years can earn you a loyalty discount. Contact your insurance provider to find out the required period.

Military

Some insurers offer a discount to customers who are current or former members of the military.

When Should You Comparison Shop?

Comparing car insurance rates is different from negotiating with your current insurer. When other strategies above don't help, comparing rates across multiple insurers can get you the biggest savings. Insurance pricing varies a lot between companies, even for identical coverage.

Best Comparison Approach

  1. Compare rates every six to 12 months, and always at renewal time.
  2. Get three to five quotes from different insurers for identical coverage.

When Should You Compare Rates?

Shopping becomes more important after:

  • Major life changes (marriage, divorce, moving, adding teen drivers)
  • Credit score improvements
  • Clean driving record achievements (3+ years accident-free)
  • Rate increases from your current insurer

Information to prepare

  • Driver information (license numbers, birthdays) for all drivers
  • Vehicle information (VINs, safety features)
  • Current policy declarations page
  • Driving history (tickets, violations, accidents in the past five years)
  • Exact coverage types and limits you want

Common Mistakes to Avoid

  • Focusing solely on price without considering coverage differences
  • Getting too few quotes (aim for three to five)
  • Waiting until the last minute before your current policy expires
  • Failing to ask each insurer about all available discounts

Negotiating Car Insurance Rates: FAQ

Many people wonder if car insurance is negotiable. MoneyGeek gathered the most commonly asked questions and answers about car insurance rates to help you navigate the best deals.

Can you negotiate car insurance?

What's the difference between the retention department and regular customer service?

How do I lower insurance rates?

Why is my car insurance expensive?

How often should I review my car insurance coverage?

Is it worth taking a defensive driving course to lower my rates?

What's the best time to shop for new car insurance quotes?

Can telematics devices affect my car insurance rates negatively?

How does paying my car insurance premium in full affect my total cost?

About Mark Fitzpatrick


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Mark Fitzpatrick, a Licensed Property and Casualty Insurance Producer, is MoneyGeek's resident Personal Finance Expert. With over five years of experience analyzing the insurance market, he conducts original research and creates tailored content for all types of buyers. His insights have been featured in publications like CNBC, NBC News and Mashable.

Fitzpatrick holds a master’s degree in economics and international relations from Johns Hopkins University and a bachelor’s degree from Boston College. He's also a five-time Jeopardy champion!

Passionate about economics and insurance, he aims to promote transparency in financial topics and empower others to make confident money decisions.


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