After your passing, your investment in life insurance financially aids your loved ones. There are many insurance carriers to choose from, and MoneyGeek reviewed average rates to find the best life insurance company in Santa Rosa, California, for various profiles and policyholders and their loved one’s needs.
Best Life Insurance Companies in Santa Rosa, CA, for 2023




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Best Cheap Life Insurance in Santa Rosa
Your coverage amount and gender play a role when life insurance providers compute your premium. Transamerica is the most affordable in Santa Rosa for coverage of $250,000 and the California-recommended amount of $1,130,000.
For a $250K coverage policy, Transamerica charges men around $10 per month and women pay roughly $8 per month.
But, $250K may not adequately cover the needs of every life insurance buyer — states have different coverage recommendations.
In California, the recommended amount is $1.13 million, which is based on state-specific factors like cost of living, average income, average personal debt and average age. For the state-recommended amount, Transamerica’s average rates are $22 per month for men and $17 per month for women.
Cheapest Life Insurance Companies for Males and Females in Santa Rosa
Cheapest For | $250K Coverage | $1,130,000 Coverage (Recommended) |
---|---|---|
Male | Transamerica | Transamerica |
Female | Transamerica | Transamerica |
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Life Insurance Costs in Santa Rosa for Men and Women
The cost of your life insurance is partially determined by your gender, as well as your location. In Santa Rosa, men pay approximately 3% more than California’s average cost, and women pay 4% less.
The average cost of life insurance in Santa Rosa for $250K in coverage is $14 per month for women. Men pay approximately $17 per month.
The state-recommended coverage limit for life insurance in California is $1.13 million. That amount was determined by accounting for factors such as per capita income (as reported by the U.S. Bureau of Economic Analysis), average personal debt, average mortgage debt and average age.
Following California’s recommended coverage, a life insurance policy in Santa Rosa costs, on average, $44 per month for men and $44 per month for women.
Setting coverage amount aside, a 10-year term policy average cost is $26 per month for men and $24 per month for women.
Average Monthly Life Insurance Rates in Santa Rosa: Men
Average Monthly Life Insurance Rates in Santa Rosa: Women
Life insurance policy costs were determined by gathering 10-year term quotes from major life insurance companies in Santa Rosa using average buyer profile statistics, including the average age of 30, the average weight of 179 pounds for males and 142 pounds for females, and an average coverage need of $1,130,000.
Research shows that women usually pay a cheaper life insurance premium compared to men, as women tend to have a longer life expectancy. Life insurance rates are more expensive for men because they tend to avoid medical visits and take up risky occupations, which can shorten their lifespan.
Studies show that fewer women purchase life insurance. MoneyGeek strongly encourages women to consider purchasing life insurance because of the economic value they provide to their households that supports their families.
Most Popular Life Insurance Companies in California
New York Life, Transamerica and Northwestern Mutual are the three most popular life insurance companies in California by market share — their respective market shares are around 8%, 7% and 5%. MoneyGeek found that the seven most popular life insurance providers in California make up around 39% of the industry.
View the below table to see the most popular life insurance companies in California.
Most Popular Life Insurance Companies in California
Market share is defined as the percentage of a company’s revenue in comparison to its industry counterparts. MoneyGeek evaluated data from S&P Global 2020 market intelligence reports to outline the top-performing life insurance providers in California.
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Cheapest Life Insurance for Young People in Santa Rosa
In Santa Rosa, the average life insurance rate for young adults ranges between $18 and $28 per month. MoneyGeek found the companies that offer the average cheapest life insurance policies in Santa Rosa to young people are:
- Transamerica: $18 per month
- Mutual of Omaha: $19 per month
You can check the complete list of life insurance companies for young adults and their rates in Santa Rosa in the below table.
Best Life Insurance Companies for Young People in Santa Rosa, CA
Rates were determined by analyzing quotes for a 25-year-old male non-smoker in Santa Rosa who is 5 feet 10 inches and 152 pounds that purchases a 20-year term contract at the average coverage need of $360,000. We chose a 20-year term to provide a longer coverage period for a younger buyer.
The younger you are, the cheaper your life insurance premium tends to be. Because you’re more susceptible to disease when you get older, insurance rates become pricier. A good way to save on your monthly payments long-term is to purchase life insurance at the age of 25 or younger.
Cheapest Life Insurance for Seniors in Santa Rosa
An average life insurance quote for seniors in Santa Rosa can range from $40 to $89 per month. Based on MoneyGeek’s average rates research, the most affordable companies for life insurance as a senior in Santa Rosa are:
- Transamerica: $40 per month
- MassMutual: $42 per month
Learn more about which companies in Santa Rosa offer life insurance for seniors and their rates in the table below.
Best Life Insurance Companies for Seniors in Santa Rosa, CA
Rates were determined by analyzing quotes for a 60-year-old male non-smoker in Santa Rosa who is 5 feet 10 inches and 179 pounds that purchases a 10-year term contract at the average coverage need of $107,000.
Life insurance policies for seniors have the expectation that the policy will outlive the policyholder. That’s why seniors pay more for life insurance.
One way for seniors to save is to get less coverage because, at this point in their lives, their beneficiaries are usually grown up and financially independent. Because most seniors only need life insurance for funeral expenses and debts, for example, MoneyGeek used a lower sample coverage amount than other groups.
Cheapest Life Insurance for Smokers in Santa Rosa
An average life insurance premium in Santa Rosa costs $149 to $223 per month for individuals who smoke. On average, the cheapest life insurance providers for smokers in Santa Rosa are:
- Transamerica: $149 per month
- Nationwide: $163 per month
You can scroll through the table below and find a full list of companies that provide life insurance for smokers.
Best Life Insurance Companies for Smokers in Santa Rosa, CA
Rates were determined by analyzing quotes for a 30-year-old male smoker in Santa Rosa who is 5 feet 10 inches and 179 pounds that purchases a 20-year term contract at the average coverage need of $1,130,000.
Life insurance companies charge smokers more expensive rates because they are prone to life-threatening diseases and are, therefore, high-risk. Fortunately, MoneyGeek outlined life insurance companies that offer an affordable premium for smokers. If you smoke, consider purchasing a policy with at least a 20-year term since costs for smokers exponentially increase as they get older — extended coverage can help them save money.
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Methodology
MoneyGeek determined the recommended life insurance coverage by factoring in per capita income from the U.S. Bureau of Economic Analysis, average mortgage debt, average personal debt and average age. Keep in mind that each buyer is unique and may need more or less coverage depending on their specific circumstances.
About Mark Fitzpatrick

sources
- Harvard Health Publishing. "Why Men Often Die Earlier Than Women." Accessed July 7, 2022.
- Life Insurance Marketing and Research Association (LIMRA). "Facts About Life Insurance 2021." Accessed July 7, 2022.
- National Center for Health Statistics. "Provisional Life Expectancy Estimates for January through June, 2020." Accessed July 7, 2022.
- S&P Global. "2020 Annual Report." Accessed July 7, 2022.